--- title: "Casio: search popularity and Share of Search in New Zealand" description: "Casio is a watch brand sold in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/brands/casio" publisher: "Brandwave" --- # Casio: search popularity and Share of Search in New Zealand Casio is a watch brand sold in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: Casio - **Market**: New Zealand - **Measured month**: Aug 2026 - **Share of Search among digital piano and keyboard brands**: 92.5% ## Where the brand sits | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Digital piano and keyboard brands | 1 | 92.5% | 30.5K | | Watch brands | 1 | 28.4% | 30.5K | - [Digital piano and keyboard brands](/demand/nz/categories/nz-digital-piano-brands) - [Watch brands](/demand/nz/categories/nz-watch-brands) ## How has branded search demand for Casio changed in New Zealand over the last 12 months? - Across the 11 months ending August 2026, estimated monthly branded searches for Casio in New Zealand rose from 26.7K to 30.5K. - Across the 11 months ending August 2026, Casio’s estimated Share of Search among digital piano and keyboard brands in New Zealand decreased from 93.8% to 92.5%. - Across the 11 months ending August 2026, Casio’s estimated Share of Search among digital piano and keyboard brands in New Zealand peaked at 94.3% in December 2025 and was lowest at 92.5% in August 2026. - Across the 11 months ending August 2026, Casio’s estimated Share of Search among watch brands in New Zealand decreased from 29.6% to 28.4%. - Across the 11 months ending August 2026, Casio’s estimated Share of Search among watch brands in New Zealand peaked at 34.6% in November 2025 and was lowest at 26.5% in May 2026. ## How did search popularity change for New Zealand digital piano and keyboard brands in August 2026? - Estimated monthly branded searches for Yamaha Pianos in New Zealand rose 44.2% over 11 measured months, from 430 to 620 in August 2026. - Estimated monthly branded searches for Korg in New Zealand rose 38.7% over 11 measured months, from 1.2K to 1.6K in August 2026. - Estimated monthly branded searches for Roland in New Zealand rose 28.6% over 11 measured months, from 140 to 180 in August 2026. - Estimated monthly branded searches for Casio in New Zealand rose 14.3% over 11 measured months, from 26.7K to 30.5K in August 2026. ## How did search popularity change for New Zealand watch brands in August 2026? - In August 2026, Casio gained estimated Share of Search among watch brands in New Zealand, from 27.3% to 28.4%. - In August 2026, Rolex gained estimated Share of Search among watch brands in New Zealand, from 20.8% to 21.8%. - In August 2026, Tissot lost estimated Share of Search among watch brands in New Zealand, from 10.5% to 9.5%. - In August 2026, TAG Heuer lost estimated Share of Search among watch brands in New Zealand, from 5.6% to 5%. - Estimated monthly branded searches for Seiko in New Zealand rose 45.8% over 11 measured months, from 16.8K to 24.5K in August 2026. - Estimated monthly branded searches for Omega in New Zealand rose 42.3% over 11 measured months, from 2.8K to 4K in August 2026. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Digital piano and keyboard brands | 26.7K | 93.8% | 1 | | Nov 2025 | Digital piano and keyboard brands | 32.3K | 94.2% | 1 | | Dec 2025 | Digital piano and keyboard brands | 31.6K | 94.3% | 1 | | Jan 2026 | Digital piano and keyboard brands | 26K | 93.3% | 1 | | Feb 2026 | Digital piano and keyboard brands | 26.4K | 93.6% | 1 | | Mar 2026 | Digital piano and keyboard brands | 29.1K | 94.2% | 1 | | Apr 2026 | Digital piano and keyboard brands | 26.8K | 93.5% | 1 | | May 2026 | Digital piano and keyboard brands | 28.1K | 93.6% | 1 | | Jun 2026 | Digital piano and keyboard brands | 29.7K | 93.9% | 1 | | Jul 2026 | Digital piano and keyboard brands | 25.9K | 92.9% | 1 | | Aug 2026 | Digital piano and keyboard brands | 30.5K | 92.5% | 1 | | Sep 2026 | Digital piano and keyboard brands | — | — | — | | Oct 2025 | Watch brands | 26.7K | 29.6% | 1 | | Nov 2025 | Watch brands | 32.3K | 34.6% | 1 | | Dec 2025 | Watch brands | 31.6K | 31.6% | 1 | | Jan 2026 | Watch brands | 26K | 28.5% | 1 | | Feb 2026 | Watch brands | 26.4K | 31% | 1 | | Mar 2026 | Watch brands | 29.1K | 31.7% | 1 | | Apr 2026 | Watch brands | 26.8K | 29.8% | 1 | | May 2026 | Watch brands | 28.1K | 26.5% | 1 | | Jun 2026 | Watch brands | 29.7K | 28.8% | 1 | | Jul 2026 | Watch brands | 25.9K | 27.3% | 1 | | Aug 2026 | Watch brands | 30.5K | 28.4% | 1 | | Sep 2026 | Watch brands | — | — | — | ## How is Casio measured? Brandwave collects information about searches that people make online using Casio’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading. - “casio” - “casio 91w” - “casio com” - “casio digital watch” - “casio edifice” - “casio female watches” - “casio fx 82” - “casio fx 9860” - “casio g shock” - “casio golden watches” - “casio keyboard” - “casio near me” - “casio nz” - “casio online” - “casio silver watch” - “casio watch” - “casio watches for men” - “g shock” - “g shock watches” - “mens casio watch” ## Which digital piano and keyboard brands compete with Casio? - [Korg](/demand/nz/brands/korg): Head-to-head: /demand/nz/compare/casio-vs-korg - [Yamaha Pianos](/demand/nz/brands/yamaha-pianos): Head-to-head: /demand/nz/compare/casio-vs-yamaha-pianos - [Roland](/demand/nz/brands/roland): Head-to-head: /demand/nz/compare/casio-vs-roland - [Kawai](/demand/nz/brands/kawai): Head-to-head: /demand/nz/compare/casio-vs-kawai ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Cite this page Brandwave. "Casio: search popularity and Share of Search in New Zealand". https://gobrandwave.com/demand/nz/brands/casio This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/casio. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.