---
title: "Care Park: search popularity and Share of Search in New Zealand"
description: "Care Park operates car parks in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/brands/care-park"
publisher: "Brandwave"
---

# Care Park: search popularity and Share of Search in New Zealand

Care Park operates car parks in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Care Park
- **Market**: New Zealand
- **Measured month**: Aug 2026
- **Share of Search among parking operators**: 2.3%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Parking operators | 4 | 2.3% | 1.7K |

- [Parking operators](/demand/nz/categories/nz-parking-operators)

## How has branded search demand for Care Park changed in New Zealand over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Care Park in New Zealand held steady at 1.7K.
- Across the 11 months ending August 2026, Care Park’s estimated Share of Search among parking operators in New Zealand peaked at 3% in March 2026 and was lowest at 1.8% in December 2025.

## How did search popularity change for New Zealand parking operators in August 2026?

- In August 2026, Wilson Parking gained estimated Share of Search among parking operators in New Zealand, from 89.1% to 89.9%.
- Care Park’s estimated Share of Search among parking operators in New Zealand has lost ground for 3 months in a row, from 2.9% to 2.3% in August 2026.
- Estimated monthly branded searches for ParkMate in New Zealand fell 19.7% over 11 measured months, from 4.8K to 3.8K in August 2026.
- Estimated monthly branded searches for Secure Parking in New Zealand fell 14.1% over 11 measured months, from 2K to 1.8K in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Parking operators | 1.7K | 2.1% | 4 |
| Nov 2025 | Parking operators | 1.6K | 1.9% | 4 |
| Dec 2025 | Parking operators | 1.6K | 1.8% | 4 |
| Jan 2026 | Parking operators | 1.9K | 2.4% | 4 |
| Feb 2026 | Parking operators | 2K | 2.4% | 3 |
| Mar 2026 | Parking operators | 2.5K | 3% | 3 |
| Apr 2026 | Parking operators | 2K | 2.8% | 3 |
| May 2026 | Parking operators | 2K | 2.9% | 3 |
| Jun 2026 | Parking operators | 1.7K | 2.5% | 3 |
| Jul 2026 | Parking operators | 1.7K | 2.4% | 4 |
| Aug 2026 | Parking operators | 1.7K | 2.3% | 4 |
| Sep 2026 | Parking operators | — | — | — |

## How is Care Park measured?

Brandwave collects information about searches that people make online using Care Park’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “care park”
- “care park app”
- “care park parking”
- “carepark”

## Which parking operators compete with Care Park?

- [Wilson Parking](/demand/nz/brands/wilson-parking): Head-to-head: /demand/nz/compare/care-park-vs-wilson-parking
- [ParkMate](/demand/nz/brands/parkmate): Head-to-head: /demand/nz/compare/care-park-vs-parkmate
- [Secure Parking](/demand/nz/brands/secure-parking): Head-to-head: /demand/nz/compare/care-park-vs-secure-parking

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Care Park: search popularity and Share of Search in New Zealand". https://gobrandwave.com/demand/nz/brands/care-park

This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/care-park. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.