---
title: "Brophy Knight: search popularity and Share of Search in New Zealand"
description: "Brophy Knight provides accounting, tax and business advisory services in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/brands/brophy-knight"
publisher: "Brandwave"
---

# Brophy Knight: search popularity and Share of Search in New Zealand

Brophy Knight provides accounting, tax and business advisory services in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Brophy Knight
- **Market**: New Zealand
- **Measured month**: Aug 2026
- **Share of Search among ashburton accounting firms**: 28.9%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Ashburton accounting firms | 1 | 28.9% | 130 |

- [Ashburton accounting firms](/demand/nz/locations/ashburton/accounting-firms)

## How has branded search demand for Brophy Knight changed in New Zealand over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Brophy Knight in New Zealand rose from 260 to 280.
- Across the 11 months ending August 2026, Brophy Knight’s estimated Share of Search among ashburton accounting firms in New Zealand decreased from 31.1% to 28.9%.
- Across the 11 months ending August 2026, Brophy Knight’s estimated Share of Search among ashburton accounting firms in New Zealand peaked at 36.7% in February 2026 and was lowest at 21.4% in April 2026.

## How did search popularity change for New Zealand ashburton accounting firms in August 2026?

- In August 2026, Leech & Partners overtook Gabites to rank 3rd among ashburton accounting firms in New Zealand, at 22.2%.
- In August 2026, KPMG overtook SBA to rank 2nd among ashburton accounting firms in New Zealand, at 22.2%.
- In August 2026, Brophy Knight gained estimated Share of Search among ashburton accounting firms in New Zealand, from 28.2% to 28.9%.
- In August 2026, SBA lost estimated Share of Search among ashburton accounting firms in New Zealand, from 20.5% to 13.3%.
- In August 2026, Gabites lost estimated Share of Search among ashburton accounting firms in New Zealand, from 15.4% to 11.1%.
- Estimated monthly branded searches for Lynda Stevenson Chartered Accountants in New Zealand fell 50% over 11 measured months, from 20 to 10 in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Ashburton accounting firms | 140 | 31.1% | 1 |
| Nov 2025 | Ashburton accounting firms | 140 | 31.1% | 1 |
| Dec 2025 | Ashburton accounting firms | 110 | 25.6% | 1 |
| Jan 2026 | Ashburton accounting firms | 120 | 25% | 1 |
| Feb 2026 | Ashburton accounting firms | 180 | 36.7% | 1 |
| Mar 2026 | Ashburton accounting firms | 190 | 29.7% | 1 |
| Apr 2026 | Ashburton accounting firms | 90 | 21.4% | 2 |
| May 2026 | Ashburton accounting firms | 110 | 25% | 2 |
| Jun 2026 | Ashburton accounting firms | 130 | 28.3% | 1 |
| Jul 2026 | Ashburton accounting firms | 110 | 28.2% | 1 |
| Aug 2026 | Ashburton accounting firms | 130 | 28.9% | 1 |
| Sep 2026 | Ashburton accounting firms | — | — | — |

## How is Brophy Knight measured?

Brandwave collects information about searches that people make online using Brophy Knight’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “brophy knight”
- “brophy knight accountants”
- “brophy knight ashburton”

## Which ashburton accounting firms compete with Brophy Knight?

- [KPMG](/demand/nz/brands/kpmg-new-zealand): Head-to-head: /demand/nz/compare/brophy-knight-vs-kpmg-new-zealand
- [Leech & Partners](/demand/nz/brands/leech-partners): Head-to-head: /demand/nz/compare/brophy-knight-vs-leech-partners
- [SBA](/demand/nz/brands/sba): Head-to-head: /demand/nz/compare/brophy-knight-vs-sba
- [Gabites](/demand/nz/brands/gabites): Head-to-head: /demand/nz/compare/brophy-knight-vs-gabites
- [Lynda Stevenson Chartered Accountants](/demand/nz/brands/lynda-stevenson-chartered-accountants): Head-to-head: /demand/nz/compare/brophy-knight-vs-lynda-stevenson-chartered-accountants

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Brophy Knight: search popularity and Share of Search in New Zealand". https://gobrandwave.com/demand/nz/brands/brophy-knight

This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/brophy-knight. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.