---
title: "Boffa Miskell: search popularity and Share of Search in New Zealand"
description: "Boffa Miskell is a planning consultancy available to New Zealand customers. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/brands/boffa-miskell"
publisher: "Brandwave"
---

# Boffa Miskell: search popularity and Share of Search in New Zealand

Boffa Miskell is a planning consultancy available to New Zealand customers. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Boffa Miskell
- **Market**: New Zealand
- **Measured month**: Aug 2026
- **Share of Search among planning consultancies**: 69.7%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Planning consultancies | 1 | 69.7% | 1.4K |

- [Planning consultancies](/demand/nz/categories/nz-planning-consultancies)

## How has branded search demand for Boffa Miskell changed in New Zealand over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Boffa Miskell in New Zealand fell from 1.6K to 1.4K.
- Across the 11 months ending August 2026, Boffa Miskell’s estimated Share of Search among planning consultancies in New Zealand decreased from 76.6% to 69.7%.
- Across the 11 months ending August 2026, Boffa Miskell’s estimated Share of Search among planning consultancies in New Zealand peaked at 76.6% in October 2025 and was lowest at 63.6% in January 2026.

## How did search popularity change for New Zealand planning consultancies in August 2026?

- In August 2026, Mitchell Daysh gained estimated Share of Search among planning consultancies in New Zealand, from 17.1% to 20%.
- In August 2026, Boffa Miskell lost estimated Share of Search among planning consultancies in New Zealand, from 72.7% to 69.7%.
- Estimated monthly branded searches for Barker & Associates in New Zealand rose 27.3% over 11 measured months, from 110 to 140 in August 2026.
- Estimated monthly branded searches for Bentley & Co in New Zealand fell 14.3% over 11 measured months, from 70 to 60 in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Planning consultancies | 1.6K | 76.6% | 1 |
| Nov 2025 | Planning consultancies | 1.3K | 71% | 1 |
| Dec 2025 | Planning consultancies | 910 | 69.5% | 1 |
| Jan 2026 | Planning consultancies | 910 | 63.6% | 1 |
| Feb 2026 | Planning consultancies | 1.3K | 76.6% | 1 |
| Mar 2026 | Planning consultancies | 1.7K | 72.6% | 1 |
| Apr 2026 | Planning consultancies | 1.1K | 68.6% | 1 |
| May 2026 | Planning consultancies | 1.3K | 68.7% | 1 |
| Jun 2026 | Planning consultancies | 1.4K | 75.8% | 1 |
| Jul 2026 | Planning consultancies | 1.4K | 72.7% | 1 |
| Aug 2026 | Planning consultancies | 1.4K | 69.7% | 1 |
| Sep 2026 | Planning consultancies | — | — | — |

## How is Boffa Miskell measured?

Brandwave collects information about searches that people make online using Boffa Miskell’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “boffa miskell”
- “boffa miskell near me”
- “boffa miskell new zealand”
- “boffa miskell nz”
- “boffamiskell”

## Which planning consultancies compete with Boffa Miskell?

- [Mitchell Daysh](/demand/nz/brands/mitchell-daysh): Head-to-head: /demand/nz/compare/boffa-miskell-vs-mitchell-daysh
- [Barker & Associates](/demand/nz/brands/barker-and-associates): Head-to-head: /demand/nz/compare/barker-and-associates-vs-boffa-miskell
- [Bentley & Co](/demand/nz/brands/bentley-and-co): Head-to-head: /demand/nz/compare/bentley-and-co-vs-boffa-miskell

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Boffa Miskell: search popularity and Share of Search in New Zealand". https://gobrandwave.com/demand/nz/brands/boffa-miskell

This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/boffa-miskell. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.