--- title: "Black Rabbit Pizza: search popularity in New Zealand" description: "Black Rabbit Pizza is a pizza restaurant in Kaikōura. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/brands/black-rabbit-pizza" publisher: "Brandwave" --- # Black Rabbit Pizza: search popularity in New Zealand Black Rabbit Pizza is a pizza restaurant in Kaikōura. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: Black Rabbit Pizza - **Market**: New Zealand - **Measured month**: Sep 2026 - **Share of Search among Kaikōura restaurants**: 20% ## Where the brand sits | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Kaikōura restaurants | 2 | 20% | 1.6K | - [Kaikōura restaurants](/demand/nz/locations/kaikoura/restaurants) ## Top Kaikōura restaurants in ChatGPT and Google AI Overviews In three ChatGPT questions and one Google AI Overview, Black Rabbit Pizza was mentioned in two out of four: in two of the three ChatGPT answers, but not in the Google AI Overview. Black Rabbit Pizza is the fourth most recommended of the six. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Zephyr Restaurant | 1st | 3 of 3 | 1 of 1 | 4 of 4 | | The Pier Hotel | 2nd | 3 of 3 | 0 of 1 | 3 of 4 | | Kaikōura Seafood BBQ | 3rd | 3 of 3 | 0 of 1 | 3 of 4 | | Black Rabbit Pizza | 4th | 2 of 3 | 0 of 1 | 2 of 4 | | The Whaler | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 | | Hiku | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 | ## Every AI answer about Kaikōura restaurants - Asked ChatGPT "Which restaurant should I go to in Kaikōura, New Zealand?": 1. Zephyr Restaurant, 2. Kaikōura Seafood BBQ, 3. The Pier Hotel, 4. Black Rabbit Pizza - Asked ChatGPT "What are the best restaurants in Kaikōura, New Zealand?": 1. Zephyr Restaurant, 2. The Pier Hotel, 3. Kaikōura Seafood BBQ, 4. Black Rabbit Pizza - Asked ChatGPT "What's the best restaurant in Kaikōura, New Zealand for a seafood meal?": 1. The Pier Hotel, 2. Kaikōura Seafood BBQ, 3. Zephyr Restaurant - Searched Google, AI Overview "kaikoura restaurants": 1. Zephyr Restaurant Not named in any answer: The Whaler and Hiku. Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026. ## How has branded search demand for Black Rabbit Pizza changed in New Zealand over the last 12 months? - Across the 12 months ending September 2026, estimated monthly branded searches for Black Rabbit Pizza in New Zealand fell from 2.9K to 1.6K. - Across the 12 months ending September 2026, Black Rabbit Pizza’s share of searches among Kaikōura restaurants in New Zealand decreased from 26.8% to 20%. - Across the 12 months ending September 2026, Black Rabbit Pizza’s share of searches among Kaikōura restaurants in New Zealand peaked at 30.4% in December 2025 and was lowest at 18.6% in August 2026. ## How did search popularity change for New Zealand Kaikōura restaurants in September 2026? - In September 2026, The Pier Hotel gained share of searches among Kaikōura restaurants in New Zealand, from 57.1% to 58.7%. - In September 2026, Black Rabbit Pizza gained share of searches among Kaikōura restaurants in New Zealand, from 18.6% to 20%. - In September 2026, Hiku lost share of searches among Kaikōura restaurants in New Zealand, from 7.6% to 5.7%. - In September 2026, The Whaler lost share of searches among Kaikōura restaurants in New Zealand, from 8.7% to 7.5%. - Estimated monthly branded searches for Zephyr Restaurant in New Zealand fell 33.3% over 12 measured months, from 390 to 260 in September 2026. - Estimated monthly branded searches for Kaikōura Seafood BBQ in New Zealand fell 18.8% over 12 measured months, from 480 to 390 in September 2026. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Kaikōura restaurants | 2.9K | 26.8% | 2 | | Nov 2025 | Kaikōura restaurants | 3.6K | 26.6% | 2 | | Dec 2025 | Kaikōura restaurants | 4.4K | 30.4% | 2 | | Jan 2026 | Kaikōura restaurants | 4.4K | 26.2% | 2 | | Feb 2026 | Kaikōura restaurants | 4.4K | 25.5% | 2 | | Mar 2026 | Kaikōura restaurants | 3.6K | 26.6% | 2 | | Apr 2026 | Kaikōura restaurants | 2.9K | 24.6% | 2 | | May 2026 | Kaikōura restaurants | 1.9K | 25.2% | 2 | | Jun 2026 | Kaikōura restaurants | 1K | 20% | 2 | | Jul 2026 | Kaikōura restaurants | 880 | 20.1% | 2 | | Aug 2026 | Kaikōura restaurants | 1K | 18.6% | 2 | | Sep 2026 | Kaikōura restaurants | 1.6K | 20% | 2 | ## How are Black Rabbit Pizza’s branded searches counted? Brandwave collects information about searches that people make online using Black Rabbit Pizza’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading. - “black rabbit pizza” ## Which Kaikōura restaurants compete with Black Rabbit Pizza? - [The Pier Hotel](/demand/nz/brands/the-pier-hotel): Head-to-head: /demand/nz/compare/black-rabbit-pizza-vs-the-pier-hotel - [The Whaler](/demand/nz/brands/the-whaler): Head-to-head: /demand/nz/compare/black-rabbit-pizza-vs-the-whaler - [Hiku](/demand/nz/brands/hiku): Head-to-head: /demand/nz/compare/black-rabbit-pizza-vs-hiku - [Kaikōura Seafood BBQ](/demand/nz/brands/kaikoura-seafood-bbq): Head-to-head: /demand/nz/compare/black-rabbit-pizza-vs-kaikoura-seafood-bbq - [Zephyr Restaurant](/demand/nz/brands/zephyr-kaikoura): Head-to-head: /demand/nz/compare/black-rabbit-pizza-vs-zephyr-kaikoura ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Cite this page Brandwave. "Black Rabbit Pizza: search popularity in New Zealand". https://gobrandwave.com/demand/nz/brands/black-rabbit-pizza This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/black-rabbit-pizza. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.