--- title: "Bennetto: search popularity in New Zealand" description: "A New Zealand organic chocolate brand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/brands/bennetto" publisher: "Brandwave" --- # Bennetto: search popularity in New Zealand A New Zealand organic chocolate brand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: Bennetto - **Market**: New Zealand - **Measured month**: Sep 2026 - **Share of Search among chocolate brands**: 0.64% ## Where the brand sits | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Chocolate brands | 10 | 0.64% | 620 | - [Chocolate brands](/demand/nz/categories/nz-chocolate-brands) ## Top chocolate brands in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Bennetto was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Bennetto is the fifth most recommended of the 12. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Whittaker's | 1st | 3 of 3 | 2 of 2 | 5 of 5 | | Cadbury | 2nd | 1 of 3 | 2 of 2 | 3 of 5 | | Wellington Chocolate Factory | 3rd | 2 of 3 | 1 of 2 | 3 of 5 | | Ocho | 4th | 2 of 3 | 2 of 2 | 4 of 5 | | Bennetto | 5th | 3 of 3 | 0 of 2 | 3 of 5 | | Lindt | 6th | 1 of 3 | 0 of 2 | 1 of 5 | | House of Chocolate | 7th | 0 of 3 | 2 of 2 | 2 of 5 | | Ferrero Rocher | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Toblerone | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Bennetts of Mangawhai | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Donovan's | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Ritter Sport | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about chocolate brands - Asked ChatGPT "Which chocolate brand should I buy in New Zealand?": 1. Whittaker's, 2. Wellington Chocolate Factory, 3. Ocho, 4. Bennetto - Asked ChatGPT "What are the best chocolate brands in New Zealand?": 1. Whittaker's, 2. Wellington Chocolate Factory, 3. Ocho, 4. Bennetto - Asked ChatGPT "What's the best chocolate brand in New Zealand for an everyday treat?": 1. Whittaker's, 2. Cadbury, 3. Lindt, 4. Bennetto - Searched Google, AI Overview "chocolate brands nz": 1. Whittaker's, 2. Cadbury, 3. Wellington Chocolate Factory, 4. Ocho, 5. House of Chocolate - Searched Google, AI Overview "milk chocolate nz": 1. Whittaker's, 2. Cadbury, 3. Ocho, 4. House of Chocolate Not named in any answer: Ferrero Rocher, Toblerone, Bennetts of Mangawhai, Donovan's and Ritter Sport. Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 19, 2026. ## How has branded search demand for Bennetto changed in New Zealand over the last 12 months? - Across the 12 months ending September 2026, estimated monthly branded searches for Bennetto in New Zealand rose from 560 to 620. - Across the 12 months ending September 2026, Bennetto rose from 11th to 10th among chocolate brands in New Zealand. ## How did search popularity change for New Zealand chocolate brands in September 2026? - In September 2026, Wellington Chocolate Factory overtook Lindt and Ferrero Rocher to rank 3rd among chocolate brands in New Zealand, with 7.6% of the searches. - In September 2026, Whittaker's gained share of searches among chocolate brands in New Zealand, from 51.1% to 51.8%. - In September 2026, Cadbury lost share of searches among chocolate brands in New Zealand, from 17.4% to 16.2%. - In September 2026, Lindt lost share of searches among chocolate brands in New Zealand, from 7.1% to 6.5%. - Estimated monthly branded searches for Toblerone in New Zealand rose 28.8% over 12 measured months, from 3.9K to 5K in September 2026. - Estimated monthly branded searches for Ferrero Rocher in New Zealand rose 20.5% over 12 measured months, from 5.3K to 6.3K in September 2026. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Chocolate brands | 560 | 0.66% | 11 | | Nov 2025 | Chocolate brands | 650 | 0.63% | 10 | | Dec 2025 | Chocolate brands | 730 | 0.56% | 10 | | Jan 2026 | Chocolate brands | 430 | 0.57% | 10 | | Feb 2026 | Chocolate brands | 430 | 0.54% | 11 | | Mar 2026 | Chocolate brands | 620 | 0.62% | 10 | | Apr 2026 | Chocolate brands | 530 | 0.59% | 9 | | May 2026 | Chocolate brands | 620 | 0.73% | 10 | | Jun 2026 | Chocolate brands | 460 | 0.6% | 12 | | Jul 2026 | Chocolate brands | 500 | 0.51% | 12 | | Aug 2026 | Chocolate brands | 760 | 0.78% | 10 | | Sep 2026 | Chocolate brands | 620 | 0.64% | 10 | ## How are Bennetto’s branded searches counted? Brandwave collects information about searches that people make online using Bennetto’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading. - “bennetto” - “bennetto chocolate” ## Which chocolate brands compete with Bennetto? - [Whittaker's](/demand/nz/brands/whittakers) - [Cadbury](/demand/nz/brands/cadbury) - [Wellington Chocolate Factory](/demand/nz/brands/wellington-chocolate-factory) - [Ferrero Rocher](/demand/nz/brands/ferrero-rocher) - [Lindt](/demand/nz/brands/lindt) - [Toblerone](/demand/nz/brands/toblerone) - [Bennetts of Mangawhai](/demand/nz/brands/bennetts-of-mangawhai): Head-to-head: /demand/nz/compare/bennetto-vs-bennetts-of-mangawhai - [House of Chocolate](/demand/nz/brands/house-of-chocolate): Head-to-head: /demand/nz/compare/bennetto-vs-house-of-chocolate - [Ocho](/demand/nz/brands/ocho): Head-to-head: /demand/nz/compare/bennetto-vs-ocho - [Donovan's](/demand/nz/brands/donovans): Head-to-head: /demand/nz/compare/bennetto-vs-donovans - [Ritter Sport](/demand/nz/brands/ritter-sport): Head-to-head: /demand/nz/compare/bennetto-vs-ritter-sport ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Cite this page Brandwave. "Bennetto: search popularity in New Zealand". https://gobrandwave.com/demand/nz/brands/bennetto This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/bennetto. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.