---
title: "Bed Bath & Table: search popularity and Share of Search in New Zealand"
description: "Bed Bath & Table sells bed linen in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/brands/bed-bath-and-table"
publisher: "Brandwave"
---

# Bed Bath & Table: search popularity and Share of Search in New Zealand

Bed Bath & Table sells bed linen in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Bed Bath & Table
- **Market**: New Zealand
- **Measured month**: Aug 2026
- **Share of Search among bed linen retailers**: 54.1%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Bed linen retailers | 1 | 54.1% | 27.4K |
| Linen and manchester stores | 2 | 11.9% | 27.4K |

- [Bed linen retailers](/demand/nz/categories/nz-bed-linen-brands)
- [Linen and manchester stores](/demand/nz/categories/nz-linen-and-manchester-stores)

## How has branded search demand for Bed Bath & Table changed in New Zealand over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Bed Bath & Table in New Zealand fell from 33.7K to 27.4K.
- Across the 11 months ending August 2026, Bed Bath & Table’s estimated Share of Search among bed linen retailers in New Zealand peaked at 58.9% in December 2025 and was lowest at 49.1% in January 2026.
- Across the 11 months ending August 2026, Bed Bath & Table’s estimated Share of Search among linen and manchester stores in New Zealand decreased from 15.7% to 11.9%.
- Across the 11 months ending August 2026, Bed Bath & Table’s estimated Share of Search among linen and manchester stores in New Zealand peaked at 16.2% in November 2025 and was lowest at 11.9% in August 2026.

## How did search popularity change for New Zealand bed linen retailers in August 2026?

- In August 2026, Wallace Cotton gained estimated Share of Search among bed linen retailers in New Zealand, from 33.5% to 35.8%.
- In August 2026, Bed Bath & Table lost estimated Share of Search among bed linen retailers in New Zealand, from 55.7% to 54.1%.
- Estimated monthly branded searches for Linen House in New Zealand rose 14.3% over 11 measured months, from 840 to 960 in August 2026.
- Estimated monthly branded searches for Foxtrot Home in New Zealand fell 28% over 11 measured months, from 2.9K to 2.1K in August 2026.
- Estimated monthly branded searches for Sheridan in New Zealand fell 19.1% over 11 measured months, from 2.6K to 2.1K in August 2026.

## How did search popularity change for New Zealand linen and manchester stores in August 2026?

- In August 2026, Bed Bath & Beyond gained estimated Share of Search among linen and manchester stores in New Zealand, from 84.1% to 85.9%.
- In August 2026, Bed Bath & Table lost estimated Share of Search among linen and manchester stores in New Zealand, from 13.5% to 11.9%.
- Estimated monthly branded searches for Bianca Lorenne in New Zealand rose 11.1% over 11 measured months, from 2.6K to 2.9K in August 2026.
- Estimated monthly branded searches for Sheridan in New Zealand fell 19.1% over 11 measured months, from 2.6K to 2.1K in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Bed linen retailers | 33.7K | 54.5% | 1 |
| Nov 2025 | Bed linen retailers | 49.1K | 55.6% | 1 |
| Dec 2025 | Bed linen retailers | 49.7K | 58.9% | 1 |
| Jan 2026 | Bed linen retailers | 29K | 49.1% | 1 |
| Feb 2026 | Bed linen retailers | 23.5K | 50.3% | 1 |
| Mar 2026 | Bed linen retailers | 33.4K | 57.2% | 1 |
| Apr 2026 | Bed linen retailers | 32.4K | 56.4% | 1 |
| May 2026 | Bed linen retailers | 31.8K | 53.3% | 1 |
| Jun 2026 | Bed linen retailers | 31.6K | 54.1% | 1 |
| Jul 2026 | Bed linen retailers | 31.7K | 55.7% | 1 |
| Aug 2026 | Bed linen retailers | 27.4K | 54.1% | 1 |
| Sep 2026 | Bed linen retailers | — | — | — |
| Oct 2025 | Linen and manchester stores | 33.7K | 15.7% | 2 |
| Nov 2025 | Linen and manchester stores | 49.1K | 16.2% | 2 |
| Dec 2025 | Linen and manchester stores | 49.7K | 13.7% | 2 |
| Jan 2026 | Linen and manchester stores | 29K | 13.4% | 2 |
| Feb 2026 | Linen and manchester stores | 23.5K | 13.2% | 2 |
| Mar 2026 | Linen and manchester stores | 33.4K | 16% | 2 |
| Apr 2026 | Linen and manchester stores | 32.4K | 13.3% | 2 |
| May 2026 | Linen and manchester stores | 31.8K | 13.5% | 2 |
| Jun 2026 | Linen and manchester stores | 31.6K | 13.6% | 2 |
| Jul 2026 | Linen and manchester stores | 31.7K | 13.5% | 2 |
| Aug 2026 | Linen and manchester stores | 27.4K | 11.9% | 2 |
| Sep 2026 | Linen and manchester stores | — | — | — |

## How is Bed Bath & Table measured?

Brandwave collects information about searches that people make online using Bed Bath & Table’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “bed bath & table”
- “bed bath & table near me”
- “bed bath & table online”
- “bed bath & table sale”
- “bed bath & table sheets”
- “bed bath & table towels”
- “bed bath and table au”
- “bed bath and table bed linen”
- “bed bath and table christmas”
- “bed bath and table duvet”
- “bed bath and table duvet cover”
- “bed bath and table lower hutt”
- “bed bath and table near me”
- “bed bath and table towels”
- “bed bath n table”
- “bed bath n table lynnmall”
- “bed bath n table northlands”
- “bed bath n table queensgate”
- “bed bath n table st lukes”
- “bed bath n table sylvia park”
- “bed bath table”
- “bed bath table near me”
- “bed bath table nz”
- “bed bath table sheets”
- “bed bath table shop”
- “bedbathntable co nz”

## Which bed linen retailers compete with Bed Bath & Table?

- [Wallace Cotton](/demand/nz/brands/wallace-cotton): Head-to-head: /demand/nz/compare/bed-bath-and-table-vs-wallace-cotton
- [Foxtrot Home](/demand/nz/brands/foxtrot-home): Head-to-head: /demand/nz/compare/bed-bath-and-table-vs-foxtrot-home
- [Sheridan](/demand/nz/brands/sheridan): Head-to-head: /demand/nz/compare/bed-bath-and-table-vs-sheridan
- [Linen House](/demand/nz/brands/linen-house): Head-to-head: /demand/nz/compare/bed-bath-and-table-vs-linen-house

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Bed Bath & Table: search popularity and Share of Search in New Zealand". https://gobrandwave.com/demand/nz/brands/bed-bath-and-table

This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/bed-bath-and-table. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.