--- title: "Bamix: search popularity in New Zealand" description: "Bamix makes hand blenders. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/brands/bamix" publisher: "Brandwave" --- # Bamix: search popularity in New Zealand Bamix makes hand blenders. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: Bamix - **Market**: New Zealand - **Measured month**: Sep 2026 - **Share of Search among hand blender brands**: 0.17% ## Where the brand sits | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Hand blender brands | 5 | 0.17% | 40 | | Stick blender brands | 7 | 0.18% | 40 | - [Hand blender brands](/demand/nz/categories/nz-hand-blender-brands) - [Stick blender brands](/demand/nz/categories/nz-stick-blender-brands) ## Top hand blender brands in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Bamix was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Bamix is the second most recommended of the six. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Braun | 1st | 3 of 3 | 2 of 2 | 5 of 5 | | Bamix | 2nd | 3 of 3 | 1 of 2 | 4 of 5 | | Kenwood | 3rd | 3 of 3 | 2 of 2 | 5 of 5 | | Breville | 4th | 2 of 3 | 0 of 2 | 2 of 5 | | Bosch | 5th | 1 of 3 | 0 of 2 | 1 of 5 | | KitchenAid | 6th | 0 of 3 | 1 of 2 | 1 of 5 | ## Every AI answer about hand blender brands - Asked ChatGPT "Which hand blender brand should I buy in New Zealand?": 1. Braun, 2. Bamix, 3. Kenwood - Asked ChatGPT "What are the best hand blender brands in New Zealand?": 1. Braun, 2. Bamix, 3. Breville, 4. Bosch, 5. Kenwood - Asked ChatGPT "What's the best hand blender brand in New Zealand for everyday cooking?": 1. Braun, 2. Bamix, 3. Kenwood, 4. Breville - Searched Google, AI Overview "best hand blender": 1. Braun, 2. Kenwood, 3. Bamix - Searched Google, AI Overview "stick blender nz": 1. Braun, 2. Kenwood, 3. KitchenAid Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026. ## How has branded search demand for Bamix changed in New Zealand over the last 12 months? - Across the 12 months ending September 2026, estimated monthly branded searches for Bamix in New Zealand fell from 50 to 40. - Across the 12 months ending September 2026, Bamix’s share of searches among hand blender brands in New Zealand held steady, from 0.23% to 0.17%. - Across the 12 months ending September 2026, Bamix’s share of searches among stick blender brands in New Zealand held steady, from 0.27% to 0.18%. ## How did search popularity change for New Zealand hand blender brands in September 2026? - In September 2026, KitchenAid gained share of searches among hand blender brands in New Zealand, from 28.2% to 29.5%. - In September 2026, Kenwood lost share of searches among hand blender brands in New Zealand, from 17.9% to 16.9%. - Estimated monthly branded searches for Braun in New Zealand rose 23.8% over 12 measured months, from 210 to 260 in September 2026. - Estimated monthly branded searches for Breville in New Zealand rose 14.7% over 12 measured months, from 10.5K to 12.1K in September 2026. - Estimated monthly branded searches for Bosch in New Zealand fell 50% over 12 measured months, from 20 to 10 in September 2026. - Estimated monthly branded searches for Bamix in New Zealand fell 20% over 12 measured months, from 50 to 40 in September 2026. ## How did search popularity change for New Zealand stick blender brands in September 2026? - In September 2026, KitchenAid gained share of searches among stick blender brands in New Zealand, from 25.5% to 30.1%. - In September 2026, Breville gained share of searches among stick blender brands in New Zealand, from 11.1% to 12.9%. - In September 2026, Vitamix gained share of searches among stick blender brands in New Zealand, from 3.2% to 4.5%. - In September 2026, Kenwood gained share of searches among stick blender brands in New Zealand, from 16.2% to 17.3%. - In September 2026, Smeg lost share of searches among stick blender brands in New Zealand, from 42.5% to 33.9%. - Estimated monthly branded searches for Braun in New Zealand rose 23.8% over 12 measured months, from 210 to 260 in September 2026. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Hand blender brands | 50 | 0.23% | 5 | | Nov 2025 | Hand blender brands | 70 | 0.23% | 5 | | Dec 2025 | Hand blender brands | 70 | 0.22% | 5 | | Jan 2026 | Hand blender brands | 70 | 0.29% | 5 | | Feb 2026 | Hand blender brands | 50 | 0.27% | 5 | | Mar 2026 | Hand blender brands | 90 | 0.45% | 5 | | Apr 2026 | Hand blender brands | 90 | 0.4% | 5 | | May 2026 | Hand blender brands | 90 | 0.38% | 5 | | Jun 2026 | Hand blender brands | 70 | 0.31% | 5 | | Jul 2026 | Hand blender brands | 70 | 0.29% | 5 | | Aug 2026 | Hand blender brands | 90 | 0.38% | 5 | | Sep 2026 | Hand blender brands | 40 | 0.17% | 5 | | Oct 2025 | Stick blender brands | 50 | 0.27% | 7 | | Nov 2025 | Stick blender brands | 70 | 0.26% | 7 | | Dec 2025 | Stick blender brands | 70 | 0.26% | 7 | | Jan 2026 | Stick blender brands | 70 | 0.36% | 7 | | Feb 2026 | Stick blender brands | 50 | 0.31% | 7 | | Mar 2026 | Stick blender brands | 90 | 0.55% | 7 | | Apr 2026 | Stick blender brands | 90 | 0.51% | 7 | | May 2026 | Stick blender brands | 90 | 0.49% | 7 | | Jun 2026 | Stick blender brands | 70 | 0.39% | 7 | | Jul 2026 | Stick blender brands | 70 | 0.29% | 7 | | Aug 2026 | Stick blender brands | 90 | 0.35% | 7 | | Sep 2026 | Stick blender brands | 40 | 0.18% | 7 | ## How are Bamix’s branded searches counted? Brandwave collects information about searches that people make online using Bamix’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading. - “bamix” ## Which hand blender brands compete with Bamix? - [Breville](/demand/nz/brands/breville): Head-to-head: /demand/nz/compare/bamix-vs-breville - [KitchenAid](/demand/nz/brands/kitchenaid): Head-to-head: /demand/nz/compare/bamix-vs-kitchenaid - [Kenwood](/demand/nz/brands/kenwood): Head-to-head: /demand/nz/compare/bamix-vs-kenwood - [Braun](/demand/nz/brands/braun): Head-to-head: /demand/nz/compare/bamix-vs-braun - [Bosch](/demand/nz/brands/bosch): Head-to-head: /demand/nz/compare/bamix-vs-bosch ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Cite this page Brandwave. "Bamix: search popularity in New Zealand". https://gobrandwave.com/demand/nz/brands/bamix This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/bamix. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.