--- title: "Baker Tilly Staples Rodway: search popularity and Share of Search in New Zealand" description: "A New Zealand accounting, audit, tax, and business advisory firm with offices in seven regions. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/brands/baker-tilly-staples-rodway" publisher: "Brandwave" --- # Baker Tilly Staples Rodway: search popularity and Share of Search in New Zealand A New Zealand accounting, audit, tax, and business advisory firm with offices in seven regions. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: Baker Tilly Staples Rodway - **Market**: New Zealand - **Measured month**: Aug 2026 - **Share of Search among accounting and advisory firms**: 6.3% ## Where the brand sits | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | accounting and advisory firms | 5 | 6.3% | 2.4K | - [New Zealand accounting and advisory firms](/demand/nz/categories/nz-accounting-and-advisory-firms) ## How has branded search demand for Baker Tilly Staples Rodway changed in New Zealand over the last 12 months? - Across the 11 months ending August 2026, estimated monthly branded searches for Baker Tilly Staples Rodway in New Zealand rose from 2.2K to 2.4K. - Across the 11 months ending August 2026, Baker Tilly Staples Rodway’s estimated Share of Search among accounting and advisory firms in New Zealand peaked at 7.1% in April 2026 and was lowest at 5.9% in February 2026. ## How did search popularity change for New Zealand accounting and advisory firms in August 2026? - In August 2026, PwC gained estimated Share of Search among accounting and advisory firms in New Zealand, from 10.8% to 15.2%. - In August 2026, Deloitte gained estimated Share of Search among accounting and advisory firms in New Zealand, from 20.5% to 21.6%. - In August 2026, BDO gained estimated Share of Search among accounting and advisory firms in New Zealand, from 8.7% to 9.7%. - In August 2026, KPMG lost estimated Share of Search among accounting and advisory firms in New Zealand, from 39.7% to 34.8%. - In August 2026, RSM lost estimated Share of Search among accounting and advisory firms in New Zealand, from 1.8% to 1.1%. - In August 2026, Baker Tilly Staples Rodway lost estimated Share of Search among accounting and advisory firms in New Zealand, from 6.8% to 6.3%. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | accounting and advisory firms | 2.2K | 6.6% | 5 | | Nov 2025 | accounting and advisory firms | 2.2K | 6.4% | 6 | | Dec 2025 | accounting and advisory firms | 1.8K | 6.9% | 5 | | Jan 2026 | accounting and advisory firms | 1.9K | 6.7% | 5 | | Feb 2026 | accounting and advisory firms | 2.2K | 5.9% | 5 | | Mar 2026 | accounting and advisory firms | 3.3K | 6.4% | 5 | | Apr 2026 | accounting and advisory firms | 2.3K | 7.1% | 5 | | May 2026 | accounting and advisory firms | 2.3K | 6.8% | 5 | | Jun 2026 | accounting and advisory firms | 2.5K | 6.5% | 5 | | Jul 2026 | accounting and advisory firms | 2.7K | 6.8% | 5 | | Aug 2026 | accounting and advisory firms | 2.4K | 6.3% | 5 | | Sep 2026 | accounting and advisory firms | — | — | — | ## How is Baker Tilly Staples Rodway measured? Brandwave collects information about searches that people make online using Baker Tilly Staples Rodway’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading. - “baker tilly auckland” - “baker tilly christchurch” - “baker tilly hamilton” - “baker tilly new plymouth” - “baker tilly new zealand” - “baker tilly nz” - “baker tilly staples” - “Baker Tilly Staples Rodway” - “baker tilly staples rodway auckland” - “baker tilly staples rodway christchurch” - “baker tilly staples rodway hamilton” - “baker tilly staples rodway new plymouth” - “baker tilly staples rodway tauranga” - “baker tilly staples rodway wellington” - “baker tilly taranaki” - “baker tilly tauranga” - “baker tilly wellington” - “Staples Rodway” ## Which accounting and advisory firms compete with Baker Tilly Staples Rodway? - [KPMG](/demand/nz/brands/kpmg-new-zealand) - [Deloitte](/demand/nz/brands/deloitte-new-zealand): Head-to-head: /demand/nz/compare/baker-tilly-staples-rodway-vs-deloitte-new-zealand - [PwC](/demand/nz/brands/pwc-new-zealand): Head-to-head: /demand/nz/compare/baker-tilly-staples-rodway-vs-pwc-new-zealand - [BDO](/demand/nz/brands/bdo-new-zealand): Head-to-head: /demand/nz/compare/baker-tilly-staples-rodway-vs-bdo-new-zealand - [Grant Thornton](/demand/nz/brands/grant-thornton-new-zealand): Head-to-head: /demand/nz/compare/baker-tilly-staples-rodway-vs-grant-thornton-new-zealand - [EY](/demand/nz/brands/ey-new-zealand): Head-to-head: /demand/nz/compare/baker-tilly-staples-rodway-vs-ey-new-zealand - [Moore Markhams](/demand/nz/brands/moore-markhams) - [RSM](/demand/nz/brands/rsm-new-zealand) - [Crowe](/demand/nz/brands/crowe-new-zealand) ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Cite this page Brandwave. "Baker Tilly Staples Rodway: search popularity and Share of Search in New Zealand". https://gobrandwave.com/demand/nz/brands/baker-tilly-staples-rodway This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/baker-tilly-staples-rodway. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.