--- title: "Bachcare: search popularity in New Zealand" description: "A New Zealand company that manages and lets holiday homes. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/brands/bachcare" publisher: "Brandwave" --- # Bachcare: search popularity in New Zealand A New Zealand company that manages and lets holiday homes. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: Bachcare - **Market**: New Zealand - **Measured month**: Sep 2026 - **Share of Search among holiday home rentals**: 1% ## Where the brand sits | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Holiday home rentals | 4 | 1% | 2.9K | - [Holiday home rentals](/demand/nz/categories/nz-holiday-home-rentals) ## Top holiday home rentals in ChatGPT and Google AI Overviews In three ChatGPT questions and one Google AI Overview, Bachcare was mentioned in three out of four: in two of the three ChatGPT answers and in the Google AI Overview. Bachcare is the third most recommended of the six. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Bookabach | 1st | 3 of 3 | 0 of 1 | 3 of 4 | | Airbnb | 2nd | 3 of 3 | 0 of 1 | 3 of 4 | | Bachcare | 3rd | 2 of 3 | 1 of 1 | 3 of 4 | | Holiday Houses | 4th | 1 of 3 | 1 of 1 | 2 of 4 | | Booking.com | 5th | 2 of 3 | 0 of 1 | 2 of 4 | | Vrbo | 6th | 3 of 3 | 0 of 1 | 3 of 4 | ## Every AI answer about holiday home rentals - Asked ChatGPT "Which holiday home rental site should I book in New Zealand?": 1. Bookabach, 2. Airbnb, 3. Booking.com, 4. Vrbo - Asked ChatGPT "What are the best holiday home rental sites in New Zealand?": 1. Bookabach, 2. Bachcare, 3. Airbnb, 4. Booking.com, 5. Vrbo, 6. Holiday Houses - Asked ChatGPT "What's the best holiday home rental site in New Zealand for a family trip?": 1. Bookabach, 2. Airbnb, 3. Bachcare, 4. Vrbo - Searched Google, AI Overview "holiday home rental sites": 1. Holiday Houses, 2. Bachcare Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 19, 2026. ## How has branded search demand for Bachcare changed in New Zealand over the last 12 months? - Across the 12 months ending September 2026, estimated monthly branded searches for Bachcare in New Zealand fell from 3.6K to 2.9K. - Across the 12 months ending September 2026, Bachcare’s share of searches among holiday home rentals in New Zealand decreased from 1.6% to 1%. ## How did search popularity change for New Zealand holiday home rentals in September 2026? - In September 2026, Booking.com gained share of searches among holiday home rentals in New Zealand, from 24.9% to 33%. - In September 2026, Airbnb lost share of searches among holiday home rentals in New Zealand, from 67% to 59.6%. - In September 2026, Bookabach lost share of searches among holiday home rentals in New Zealand, from 6% to 5.4%. - In September 2026, Bachcare rose from 5th to 4th among holiday home rentals in New Zealand. - In September 2026, Vrbo fell from 4th to 5th among holiday home rentals in New Zealand. - Estimated monthly branded searches for Holiday Houses in New Zealand fell 16.7% over 12 measured months, from 420 to 350 in September 2026. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Holiday home rentals | 3.6K | 1.6% | 4 | | Nov 2025 | Holiday home rentals | 3.6K | 1.6% | 4 | | Dec 2025 | Holiday home rentals | 4.4K | 1.6% | 4 | | Jan 2026 | Holiday home rentals | 5.4K | 1.7% | 4 | | Feb 2026 | Holiday home rentals | 3.6K | 1.3% | 5 | | Mar 2026 | Holiday home rentals | 3.6K | 1.3% | 4 | | Apr 2026 | Holiday home rentals | 2.4K | 1.1% | 4 | | May 2026 | Holiday home rentals | 2.4K | 1% | 4 | | Jun 2026 | Holiday home rentals | 2.4K | 1% | 4 | | Jul 2026 | Holiday home rentals | 2.4K | 1% | 4 | | Aug 2026 | Holiday home rentals | 2.4K | 0.97% | 5 | | Sep 2026 | Holiday home rentals | 2.9K | 1% | 4 | ## How are Bachcare’s branded searches counted? Brandwave collects information about searches that people make online using Bachcare’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading. - “bachcare” ## Which holiday home rentals compete with Bachcare? - [Airbnb](/demand/nz/brands/airbnb): Head-to-head: /demand/nz/compare/airbnb-vs-bachcare - [Booking.com](/demand/nz/brands/booking-com): Head-to-head: /demand/nz/compare/bachcare-vs-booking-com - [Bookabach](/demand/nz/brands/bookabach): Head-to-head: /demand/nz/compare/bachcare-vs-bookabach - [Vrbo](/demand/nz/brands/vrbo): Head-to-head: /demand/nz/compare/bachcare-vs-vrbo - [Holiday Houses](/demand/nz/brands/holiday-houses): Head-to-head: /demand/nz/compare/bachcare-vs-holiday-houses ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Cite this page Brandwave. "Bachcare: search popularity in New Zealand". https://gobrandwave.com/demand/nz/brands/bachcare This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/bachcare. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.