--- title: "Baby G Burger: search popularity in New Zealand" description: "A smash burger restaurant in Avondale, Auckland. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/brands/baby-g-burger" publisher: "Brandwave" --- # Baby G Burger: search popularity in New Zealand A smash burger restaurant in Avondale, Auckland. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: Baby G Burger - **Market**: New Zealand - **Measured month**: Sep 2026 - **Share of Search among gourmet burger restaurants**: 1.4% ## Where the brand sits | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | gourmet burger restaurants | 8 | 1.4% | 2.9K | - [New Zealand gourmet burger restaurants](/demand/nz/categories/nz-gourmet-burger-restaurants) ## Top gourmet burger restaurants in ChatGPT and Google AI Overviews In three ChatGPT questions, Baby G Burger appeared in all three answers. Baby G Burger is the most recommended of the nine. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | All answers that named it | | --- | --- | --- | --- | | Baby G Burger | 1st | 3 of 3 | 3 of 3 | | Fergburger | 2nd | 2 of 3 | 2 of 3 | | Burgout | 3rd | 2 of 3 | 2 of 3 | | Black Burger | 4th | 2 of 3 | 2 of 3 | | BurgerFuel | 5th | 1 of 3 | 1 of 3 | | RE Burger | Not ranked | 0 of 3 | 0 of 3 | | Burger Wisconsin | Not ranked | 0 of 3 | 0 of 3 | | Better Burger | Not ranked | 0 of 3 | 0 of 3 | | Burger Burger | Not ranked | 0 of 3 | 0 of 3 | ## Every AI answer about gourmet burger restaurants - Asked ChatGPT "Which burger restaurant should I go to in New Zealand?": 1. Baby G Burger, 2. Burgout, 3. BurgerFuel - Asked ChatGPT "What are the best burger restaurants in New Zealand?": 1. Fergburger, 2. Baby G Burger, 3. Black Burger, 4. Burgout - Asked ChatGPT "What's the best burger restaurant in New Zealand for gourmet burgers?": 1. Fergburger, 2. Baby G Burger, 3. Black Burger Not named in any answer: RE Burger, Burger Wisconsin, Better Burger and Burger Burger. Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 19, 2026. ## How has branded search demand for Baby G Burger changed in New Zealand over the last 12 months? - Across the 12 months ending September 2026, estimated monthly branded searches for Baby G Burger in New Zealand fell from 4.4K to 2.9K. - Across the 12 months ending September 2026, Baby G Burger’s share of searches among gourmet burger restaurants in New Zealand decreased from 2.3% to 1.4%. ## How did search popularity change for New Zealand gourmet burger restaurants in September 2026? - In September 2026, Burger Wisconsin overtook Burgout and Burger Burger to rank 4th among gourmet burger restaurants in New Zealand, with 3.9% of the searches. - In September 2026, Fergburger gained share of searches among gourmet burger restaurants in New Zealand, from 38.2% to 43.7%. - In September 2026, RE Burger lost share of searches among gourmet burger restaurants in New Zealand, from 31.1% to 29.1%. - In September 2026, Burger Burger lost share of searches among gourmet burger restaurants in New Zealand, from 3.4% to 1.7%. - In September 2026, BurgerFuel lost share of searches among gourmet burger restaurants in New Zealand, from 13.9% to 13%. - In September 2026, Better Burger lost share of searches among gourmet burger restaurants in New Zealand, from 2.8% to 2.1%. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | gourmet burger restaurants | 4.4K | 2.3% | 8 | | Nov 2025 | gourmet burger restaurants | 3.6K | 1.7% | 8 | | Dec 2025 | gourmet burger restaurants | 5.4K | 2.1% | 7 | | Jan 2026 | gourmet burger restaurants | 4.4K | 1.9% | 8 | | Feb 2026 | gourmet burger restaurants | 3.6K | 1.7% | 8 | | Mar 2026 | gourmet burger restaurants | 3.6K | 1.8% | 8 | | Apr 2026 | gourmet burger restaurants | 4.4K | 2.1% | 6 | | May 2026 | gourmet burger restaurants | 4.4K | 2.2% | 7 | | Jun 2026 | gourmet burger restaurants | 4.4K | 2.3% | 8 | | Jul 2026 | gourmet burger restaurants | 3.6K | 1.7% | 8 | | Aug 2026 | gourmet burger restaurants | 3.6K | 1.8% | 8 | | Sep 2026 | gourmet burger restaurants | 2.9K | 1.4% | 8 | ## How are Baby G Burger’s branded searches counted? Brandwave collects information about searches that people make online using Baby G Burger’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading. - “babyg burger” ## Which gourmet burger restaurants compete with Baby G Burger? - [Fergburger](/demand/nz/brands/fergburger) - [RE Burger](/demand/nz/brands/re-burger) - [BurgerFuel](/demand/nz/brands/burgerfuel) - [Burger Wisconsin](/demand/nz/brands/burger-wisconsin): Head-to-head: /demand/nz/compare/baby-g-burger-vs-burger-wisconsin - [Burgout](/demand/nz/brands/burgout): Head-to-head: /demand/nz/compare/baby-g-burger-vs-burgout - [Better Burger](/demand/nz/brands/better-burger): Head-to-head: /demand/nz/compare/baby-g-burger-vs-better-burger - [Burger Burger](/demand/nz/brands/burger-burger): Head-to-head: /demand/nz/compare/baby-g-burger-vs-burger-burger - [Black Burger](/demand/nz/brands/black-burger): Head-to-head: /demand/nz/compare/baby-g-burger-vs-black-burger ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Cite this page Brandwave. "Baby G Burger: search popularity in New Zealand". https://gobrandwave.com/demand/nz/brands/baby-g-burger This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/baby-g-burger. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.