---
title: "Asset Recruitment: search popularity and Share of Search in New Zealand"
description: "Asset Recruitment provides recruitment services in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/brands/asset-recruitment"
publisher: "Brandwave"
---

# Asset Recruitment: search popularity and Share of Search in New Zealand

Asset Recruitment provides recruitment services in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Asset Recruitment
- **Market**: New Zealand
- **Measured month**: Aug 2026
- **Share of Search among hamilton recruitment agencies**: 8.8%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Hamilton recruitment agencies | 3 | 8.8% | 1.1K |

- [Hamilton recruitment agencies](/demand/nz/categories/nz-hamilton-recruitment-agencies)

## How has branded search demand for Asset Recruitment changed in New Zealand over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Asset Recruitment in New Zealand rose from 830 to 1.1K.
- Across the 11 months ending August 2026, Asset Recruitment’s estimated Share of Search among hamilton recruitment agencies in New Zealand increased from 5.9% to 8.8%.
- Across the 11 months ending August 2026, Asset Recruitment’s estimated Share of Search among hamilton recruitment agencies in New Zealand peaked at 8.8% in August 2026 and was lowest at 5% in November 2025.

## How did search popularity change for New Zealand hamilton recruitment agencies in August 2026?

- In August 2026, Asset Recruitment gained estimated Share of Search among hamilton recruitment agencies in New Zealand, from 7.5% to 8.8%.
- In August 2026, Drake gained estimated Share of Search among hamilton recruitment agencies in New Zealand, from 10.6% to 11.5%.
- In August 2026, OneStaff lost estimated Share of Search among hamilton recruitment agencies in New Zealand, from 81.4% to 79%.
- Estimated monthly branded searches for RecruitNet in New Zealand rose 80% over 11 measured months, from 50 to 90 in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Hamilton recruitment agencies | 830 | 5.9% | 3 |
| Nov 2025 | Hamilton recruitment agencies | 690 | 5% | 3 |
| Dec 2025 | Hamilton recruitment agencies | 700 | 6.4% | 3 |
| Jan 2026 | Hamilton recruitment agencies | 800 | 5.6% | 3 |
| Feb 2026 | Hamilton recruitment agencies | 1.1K | 7.7% | 3 |
| Mar 2026 | Hamilton recruitment agencies | 1K | 7% | 3 |
| Apr 2026 | Hamilton recruitment agencies | 820 | 6.8% | 3 |
| May 2026 | Hamilton recruitment agencies | 990 | 6.9% | 3 |
| Jun 2026 | Hamilton recruitment agencies | 990 | 6.9% | 3 |
| Jul 2026 | Hamilton recruitment agencies | 940 | 7.5% | 3 |
| Aug 2026 | Hamilton recruitment agencies | 1.1K | 8.8% | 3 |
| Sep 2026 | Hamilton recruitment agencies | — | — | — |

## How is Asset Recruitment measured?

Brandwave collects information about searches that people make online using Asset Recruitment’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “asset recruitment”
- “asset recruitment agency”
- “asset recruitment hamilton”
- “asset recruitment jobs”
- “assetrec.co.nz”
- “assetrecruitment”

## Which hamilton recruitment agencies compete with Asset Recruitment?

- [OneStaff](/demand/nz/brands/onestaff): Head-to-head: /demand/nz/compare/asset-recruitment-vs-onestaff
- [Drake](/demand/nz/brands/drake): Head-to-head: /demand/nz/compare/asset-recruitment-vs-drake
- [RecruitNet](/demand/nz/brands/recruitnet): Head-to-head: /demand/nz/compare/asset-recruitment-vs-recruitnet

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Asset Recruitment: search popularity and Share of Search in New Zealand". https://gobrandwave.com/demand/nz/brands/asset-recruitment

This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/asset-recruitment. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.