---
title: "Appstle: search popularity and Share of Search in New Zealand"
description: "Appstle is an ecommerce subscription management platform. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/brands/appstle"
publisher: "Brandwave"
---

# Appstle: search popularity and Share of Search in New Zealand

Appstle is an ecommerce subscription management platform. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Appstle
- **Market**: New Zealand
- **Measured month**: Aug 2026
- **Share of Search among ecommerce subscription apps**: 89.5%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Ecommerce subscription apps | 1 | 89.5% | 1.4K |

- [Ecommerce subscription apps](/demand/nz/categories/nz-ecommerce-subscription-apps)

## How has branded search demand for Appstle changed in New Zealand over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Appstle in New Zealand held steady at 1.4K.
- Across the 11 months ending August 2026, Appstle’s estimated Share of Search among ecommerce subscription apps in New Zealand decreased from 90.1% to 89.5%.
- Across the 11 months ending August 2026, Appstle’s estimated Share of Search among ecommerce subscription apps in New Zealand peaked at 96.1% in December 2025 and was lowest at 88.3% in February 2026.

## How did search popularity change for New Zealand ecommerce subscription apps in August 2026?

- In August 2026, Bold Subscriptions gained estimated Share of Search among ecommerce subscription apps in New Zealand, from 0.66% to 1.3%.
- In August 2026, Skio gained estimated Share of Search among ecommerce subscription apps in New Zealand, from 5.3% to 5.9%.
- In August 2026, Appstle lost estimated Share of Search among ecommerce subscription apps in New Zealand, from 90.7% to 89.5%.
- Estimated monthly branded searches for Recharge in New Zealand fell 33.3% over 11 measured months, from 60 to 40 in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Ecommerce subscription apps | 1.4K | 90.1% | 1 |
| Nov 2025 | Ecommerce subscription apps | 1.4K | 90% | 1 |
| Dec 2025 | Ecommerce subscription apps | 4.5K | 96.1% | 1 |
| Jan 2026 | Ecommerce subscription apps | 1.4K | 91.3% | 1 |
| Feb 2026 | Ecommerce subscription apps | 1.1K | 88.3% | 1 |
| Mar 2026 | Ecommerce subscription apps | 1.4K | 88.9% | 1 |
| Apr 2026 | Ecommerce subscription apps | 1.4K | 90.1% | 1 |
| May 2026 | Ecommerce subscription apps | 1.7K | 90.3% | 1 |
| Jun 2026 | Ecommerce subscription apps | 1.4K | 91.3% | 1 |
| Jul 2026 | Ecommerce subscription apps | 1.4K | 90.7% | 1 |
| Aug 2026 | Ecommerce subscription apps | 1.4K | 89.5% | 1 |
| Sep 2026 | Ecommerce subscription apps | — | — | — |

## How is Appstle measured?

Brandwave collects information about searches that people make online using Appstle’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “appstle bundles”
- “appstle com”
- “appstle loyalty”
- “appstle memberships”
- “appstle shopify”
- “appstle shopify app”
- “appstle subscription app”
- “appstle subscriptions”
- “appstle subscriptions shopify”

## Which ecommerce subscription apps compete with Appstle?

- [Skio](/demand/nz/brands/skio): Head-to-head: /demand/nz/compare/appstle-vs-skio
- [Recharge](/demand/nz/brands/recharge): Head-to-head: /demand/nz/compare/appstle-vs-recharge
- [Bold Subscriptions](/demand/nz/brands/bold-subscriptions): Head-to-head: /demand/nz/compare/appstle-vs-bold-subscriptions
- [Loop Subscriptions](/demand/nz/brands/loop-subscriptions): Head-to-head: /demand/nz/compare/appstle-vs-loop-subscriptions

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Appstle: search popularity and Share of Search in New Zealand". https://gobrandwave.com/demand/nz/brands/appstle

This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/appstle. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.