--- title: "Apple TV 4K: search popularity and Share of Search in New Zealand" description: "Apple TV 4K makes TV streaming devices sold in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/brands/apple-tv-4k" publisher: "Brandwave" --- # Apple TV 4K: search popularity and Share of Search in New Zealand Apple TV 4K makes TV streaming devices sold in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: Apple TV 4K - **Owned by**: Apple - **Market**: New Zealand - **Measured month**: Aug 2026 - **Share of Search among streaming device brands**: 15.9% ## Where the brand sits | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Streaming device brands | 3 | 15.9% | 8.3K | - [Streaming device brands](/demand/nz/categories/nz-streaming-device-brands) ## How has branded search demand for Apple TV 4K changed in New Zealand over the last 12 months? - Across the 11 months ending August 2026, estimated monthly branded searches for Apple TV 4K in New Zealand rose from 3.5K to 8.3K. - Across the 11 months ending August 2026, Apple TV 4K’s estimated Share of Search among streaming device brands in New Zealand increased from 8.9% to 15.9%. - Across the 11 months ending August 2026, Apple TV 4K’s estimated Share of Search among streaming device brands in New Zealand peaked at 28.6% in June 2026 and was lowest at 5.8% in January 2026. ## How did search popularity change for New Zealand streaming device brands in August 2026? - In August 2026, Amazon Fire TV Stick overtook Apple TV 4K to rank 2nd among streaming device brands in New Zealand, at 17.8%. - In August 2026, Google Chromecast gained estimated Share of Search among streaming device brands in New Zealand, from 54.4% to 60.2%. - In August 2026, Apple TV 4K lost estimated Share of Search among streaming device brands in New Zealand, from 23.5% to 15.9%. - Estimated monthly branded searches for Roku in New Zealand rose 10.5% over 11 measured months, from 2.9K to 3.2K in August 2026. - Estimated monthly branded searches for Sky Pod in New Zealand fell 50% over 11 measured months, from 40 to 20 in August 2026. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Streaming device brands | 3.5K | 8.9% | 3 | | Nov 2025 | Streaming device brands | 3.9K | 9.8% | 3 | | Dec 2025 | Streaming device brands | 2.6K | 6.3% | 3 | | Jan 2026 | Streaming device brands | 2.4K | 5.8% | 4 | | Feb 2026 | Streaming device brands | 4.1K | 11% | 3 | | Mar 2026 | Streaming device brands | 6.7K | 15.3% | 3 | | Apr 2026 | Streaming device brands | 7.4K | 15.7% | 3 | | May 2026 | Streaming device brands | 14.2K | 24.7% | 2 | | Jun 2026 | Streaming device brands | 21.6K | 28.6% | 2 | | Jul 2026 | Streaming device brands | 16.3K | 23.5% | 2 | | Aug 2026 | Streaming device brands | 8.3K | 15.9% | 3 | | Sep 2026 | Streaming device brands | — | — | — | ## How is Apple TV 4K measured? Brandwave collects information about searches that people make online using Apple TV 4K’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading. - “apple tv 4k” - “apple tv 4k 3 gen” - “apple tv 4k 3nd generation” - “apple tv 4k 4th generation” - “apple tv 4k 64g” - “apple tv 4k chromecast” - “apple tv 4k media player” - “apple tv 4k new” - “apple tv 4k streaming box” - “apple tv 4k streaming device” - “apple tv 4k streaming media player” - “apple tv 4k streaming stick” - “apple tv 4k tv box” - “apple tv 4k wi fi” - “apple tv box” - “apple tv box 4k” ## Which streaming device brands compete with Apple TV 4K? - [Google Chromecast](/demand/nz/brands/google-chromecast): Head-to-head: /demand/nz/compare/apple-tv-4k-vs-google-chromecast - [Amazon Fire TV Stick](/demand/nz/brands/amazon-fire-tv-stick): Head-to-head: /demand/nz/compare/amazon-fire-tv-stick-vs-apple-tv-4k - [Roku](/demand/nz/brands/roku): Head-to-head: /demand/nz/compare/apple-tv-4k-vs-roku - [Sky Pod](/demand/nz/brands/sky-pod): Head-to-head: /demand/nz/compare/apple-tv-4k-vs-sky-pod ## Who owns Apple TV 4K? Apple TV 4K is owned by Apple. Brandwave also tracks AirPods, Apple AirTag, Apple Maps, Apple Music, Apple Podcasts, Apple Vision Pro, Apple Watch, Final Cut Pro, Find My, GarageBand, iCloud, iMovie, iPad, iPhone, Keynote, Logic Pro, MacBook and Safari, owned by the same company, in New Zealand. - [Apple](/demand/nz/companies/apple): Owns 20 tracked brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Who owns Apple TV 4K? Apple TV 4K is owned by Apple. Brandwave also tracks AirPods, Apple AirTag, Apple Maps, Apple Music, Apple Podcasts, Apple Vision Pro, Apple Watch, Final Cut Pro, Find My, GarageBand, iCloud, iMovie, iPad, iPhone, Keynote, Logic Pro, MacBook and Safari, owned by the same company, in New Zealand. ## Cite this page Brandwave. "Apple TV 4K: search popularity and Share of Search in New Zealand". https://gobrandwave.com/demand/nz/brands/apple-tv-4k This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/apple-tv-4k. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.