--- title: "Apple Reminders: search popularity in New Zealand" description: "Apple Reminders is a task management app. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/brands/apple-reminders" publisher: "Brandwave" --- # Apple Reminders: search popularity in New Zealand Apple Reminders is a task management app. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: Apple Reminders - **Owned by**: Apple - **Market**: New Zealand - **Measured month**: Sep 2026 - **Share of Search among to-do list apps**: 2.7% ## Where the brand sits | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | To-do list apps | 4 | 2.7% | 70 | - [To-do list apps](/demand/nz/categories/nz-to-do-list-apps) ## Top to-do list apps in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Apple Reminders was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. Apple Reminders is the fourth most recommended of the six. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Todoist | 1st | 3 of 3 | 2 of 2 | 5 of 5 | | TickTick | 2nd | 3 of 3 | 2 of 2 | 5 of 5 | | Microsoft To Do | 3rd | 3 of 3 | 2 of 2 | 5 of 5 | | Apple Reminders | 4th | 2 of 3 | 2 of 2 | 4 of 5 | | Things | 5th | 2 of 3 | 2 of 2 | 4 of 5 | | Any.do | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about to-do list apps - Asked ChatGPT "Which to-do list app should I use in New Zealand?": 1. Todoist, 2. Microsoft To Do, 3. TickTick, 4. Apple Reminders - Asked ChatGPT "What are the best to-do list apps in New Zealand?": 1. Todoist, 2. TickTick, 3. Apple Reminders, 4. Microsoft To Do, 5. Things - Asked ChatGPT "What's the best to-do list app in New Zealand for organising daily tasks?": 1. Todoist, 2. TickTick, 3. Microsoft To Do, 4. Things - Searched Google, AI Overview "best to do list app": 1. Todoist, 2. TickTick, 3. Things, 4. Microsoft To Do, 5. Apple Reminders - Searched Google, AI Overview "task app for iphone": 1. Apple Reminders, 2. Todoist, 3. Things, 4. TickTick, 5. Microsoft To Do Not named in any answer: Any.do. Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026. ## How has branded search demand for Apple Reminders changed in New Zealand over the last 12 months? - Across the 12 months ending September 2026, estimated monthly branded searches for Apple Reminders in New Zealand rose from 50 to 70. - Across the 12 months ending September 2026, Apple Reminders’ share of searches among to-do list apps in New Zealand increased from 1.8% to 2.7%. - Across the 12 months ending September 2026, Apple Reminders’ share of searches among to-do list apps in New Zealand peaked at 3.2% in December 2025 and was lowest at 1.5% in June 2026. - Across the 12 months ending September 2026, Apple Reminders rose from 5th to 4th among to-do list apps in New Zealand. ## How did search popularity change for New Zealand to-do list apps in September 2026? - In September 2026, Todoist gained share of searches among to-do list apps in New Zealand, from 49.5% to 52.5%. - In September 2026, Apple Reminders gained share of searches among to-do list apps in New Zealand, from 1.7% to 2.7%. - In September 2026, Microsoft To Do lost share of searches among to-do list apps in New Zealand, from 25.1% to 22.2%. - In September 2026, TickTick lost share of searches among to-do list apps in New Zealand, from 22.1% to 20.7%. - Estimated monthly branded searches for Things in New Zealand rose 100% over 12 measured months, from 10 to 20 in September 2026. - Estimated monthly branded searches for Any.do in New Zealand fell 57.1% over 12 measured months, from 70 to 30 in September 2026. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | To-do list apps | 50 | 1.8% | 5 | | Nov 2025 | To-do list apps | 50 | 1.8% | 5 | | Dec 2025 | To-do list apps | 70 | 3.2% | 4 | | Jan 2026 | To-do list apps | 70 | 2.1% | 5 | | Feb 2026 | To-do list apps | 90 | 3.1% | 4 | | Mar 2026 | To-do list apps | 90 | 2.8% | 4 | | Apr 2026 | To-do list apps | 40 | 1.7% | 5 | | May 2026 | To-do list apps | 50 | 1.7% | 5 | | Jun 2026 | To-do list apps | 50 | 1.5% | 4 | | Jul 2026 | To-do list apps | 90 | 3.2% | 4 | | Aug 2026 | To-do list apps | 50 | 1.7% | 4 | | Sep 2026 | To-do list apps | 70 | 2.7% | 4 | ## How are Apple Reminders’ branded searches counted? Brandwave collects information about searches that people make online using Apple Reminders’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading. - “apple reminders” ## Which to-do list apps compete with Apple Reminders? - [Todoist](/demand/nz/brands/todoist): Head-to-head: /demand/nz/compare/apple-reminders-vs-todoist - [Microsoft To Do](/demand/nz/brands/microsoft-to-do): Head-to-head: /demand/nz/compare/apple-reminders-vs-microsoft-to-do - [TickTick](/demand/nz/brands/ticktick): Head-to-head: /demand/nz/compare/apple-reminders-vs-ticktick - [Any.do](/demand/nz/brands/any-do): Head-to-head: /demand/nz/compare/any-do-vs-apple-reminders - [Things](/demand/nz/brands/things): Head-to-head: /demand/nz/compare/apple-reminders-vs-things ## Who owns Apple Reminders? Apple Reminders is owned by Apple. Brandwave also tracks Apple AirPods, Apple AirTag, Apple Health Cycle Tracking, Apple iPad, Apple iPhone, Apple MacBook, Apple MagSafe, Apple Maps, Apple Music, Apple Photos / Google Photos, Apple Podcasts, Apple TV 4K, Apple Vision Pro, Apple Watch, Final Cut Pro, Find My, GarageBand, iCloud, iMovie, Keynote, Logic Pro and Safari, owned by the same company, in New Zealand. - [Apple](/demand/nz/companies/apple): Owns 34 tracked brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Who owns Apple Reminders? Apple Reminders is owned by Apple. Brandwave also tracks Apple AirPods, Apple AirTag, Apple Health Cycle Tracking, Apple iPad, Apple iPhone, Apple MacBook, Apple MagSafe, Apple Maps, Apple Music, Apple Photos / Google Photos, Apple Podcasts, Apple TV 4K, Apple Vision Pro, Apple Watch, Final Cut Pro, Find My, GarageBand, iCloud, iMovie, Keynote, Logic Pro and Safari, owned by the same company, in New Zealand. ## Cite this page Brandwave. "Apple Reminders: search popularity in New Zealand". https://gobrandwave.com/demand/nz/brands/apple-reminders This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/apple-reminders. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.