--- title: "Apogee Legal: search popularity and Share of Search in New Zealand" description: "Apogee Legal provides legal advice and legal services in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/brands/apogee-legal" publisher: "Brandwave" --- # Apogee Legal: search popularity and Share of Search in New Zealand Apogee Legal provides legal advice and legal services in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: Apogee Legal - **Market**: New Zealand - **Measured month**: Aug 2026 - **Share of Search among whakatane law firms**: 14.3% ## Where the brand sits | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Whakatane law firms | 3 | 14.3% | 60 | - [Whakatane law firms](/demand/nz/locations/whakatane/law-firms) ## How has branded search demand for Apogee Legal changed in New Zealand over the last 12 months? - Across the 11 months ending August 2026, estimated monthly branded searches for Apogee Legal in New Zealand fell from 160 to 150. - Across the 11 months ending August 2026, Apogee Legal’s estimated Share of Search among whakatane law firms in New Zealand increased from 10.7% to 14.3%. - Across the 11 months ending August 2026, Apogee Legal’s estimated Share of Search among whakatane law firms in New Zealand peaked at 19.5% in May 2026 and was lowest at 9.4% in January 2026. - Across the 11 months ending August 2026, Apogee Legal rose from 4th to 3rd among whakatane law firms in New Zealand. ## How did search popularity change for New Zealand whakatane law firms in August 2026? - In August 2026, Holland Beckett overtook Buddle McCleary Kennedy to rank 2nd among whakatane law firms in New Zealand, at 19%. - In August 2026, Apogee Legal overtook Buddle McCleary Kennedy to rank 3rd among whakatane law firms in New Zealand, at 14.3%. - In August 2026, Robinson Law overtook Eastbay Law to rank 5th among whakatane law firms in New Zealand, at 7.1%. - In August 2026, Hamertons Lawyers gained estimated Share of Search among whakatane law firms in New Zealand, from 40.5% to 45.2%. - In August 2026, Buddle McCleary Kennedy lost estimated Share of Search among whakatane law firms in New Zealand, from 18.9% to 9.5%. - In August 2026, Eastbay Law lost estimated Share of Search among whakatane law firms in New Zealand, from 8.1% to 4.8%. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Whakatane law firms | 80 | 10.7% | 4 | | Nov 2025 | Whakatane law firms | 80 | 12.7% | 3 | | Dec 2025 | Whakatane law firms | 50 | 9.8% | 4 | | Jan 2026 | Whakatane law firms | 60 | 9.4% | 4 | | Feb 2026 | Whakatane law firms | 70 | 10.3% | 3 | | Mar 2026 | Whakatane law firms | 80 | 11% | 3 | | Apr 2026 | Whakatane law firms | 60 | 11.5% | 3 | | May 2026 | Whakatane law firms | 80 | 19.5% | 2 | | Jun 2026 | Whakatane law firms | 40 | 10.3% | 4 | | Jul 2026 | Whakatane law firms | 40 | 10.8% | 4 | | Aug 2026 | Whakatane law firms | 60 | 14.3% | 3 | | Sep 2026 | Whakatane law firms | — | — | — | ## How is Apogee Legal measured? Brandwave collects information about searches that people make online using Apogee Legal’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading. - “apogee legal” - “apogee legal nz” - “apogee legal whakatane” ## Which whakatane law firms compete with Apogee Legal? - [Hamertons Lawyers](/demand/nz/brands/hamertons-lawyers): Head-to-head: /demand/nz/compare/apogee-legal-vs-hamertons-lawyers - [Holland Beckett](/demand/nz/brands/holland-beckett): Head-to-head: /demand/nz/compare/apogee-legal-vs-holland-beckett - [Buddle McCleary Kennedy](/demand/nz/brands/buddle-mccleary-kennedy): Head-to-head: /demand/nz/compare/apogee-legal-vs-buddle-mccleary-kennedy - [Robinson Law](/demand/nz/brands/robinson-law): Head-to-head: /demand/nz/compare/apogee-legal-vs-robinson-law - [Eastbay Law](/demand/nz/brands/eastbay-law): Head-to-head: /demand/nz/compare/apogee-legal-vs-eastbay-law ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Cite this page Brandwave. "Apogee Legal: search popularity and Share of Search in New Zealand". https://gobrandwave.com/demand/nz/brands/apogee-legal This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/apogee-legal. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.