--- title: "Anastasia Beverly Hills: search popularity in New Zealand" description: "Anastasia Beverly Hills is a makeup brand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/brands/anastasia-beverly-hills" publisher: "Brandwave" --- # Anastasia Beverly Hills: search popularity in New Zealand Anastasia Beverly Hills is a makeup brand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: Anastasia Beverly Hills - **Market**: New Zealand - **Measured month**: Sep 2026 - **Share of Search among eye shadow brands**: 2.3% ## Where the brand sits | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Eye shadow brands | 8 | 2.3% | 880 | | Eyeshadow palette brands | 6 | 3.4% | 880 | | Face palette brands | 5 | 7.9% | 880 | - [Eye shadow brands](/demand/nz/categories/nz-eye-shadow-brands) - [Eyeshadow palette brands](/demand/nz/categories/nz-eyeshadow-palette-brands) - [Face palette brands](/demand/nz/categories/nz-face-palette-brands) ## Top eye shadow brands in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Anastasia Beverly Hills was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Anastasia Beverly Hills is the second most recommended of the eight. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Maybelline | 1st | 2 of 3 | 0 of 2 | 2 of 5 | | Anastasia Beverly Hills | 2nd | 2 of 3 | 1 of 2 | 3 of 5 | | Huda Beauty | 3rd | 3 of 3 | 1 of 2 | 4 of 5 | | MAC | 4th | 3 of 3 | 0 of 2 | 3 of 5 | | Tom Ford | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Estée Lauder | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Bobbi Brown | Not ranked | 0 of 3 | 1 of 2 | 1 of 5 | | Clinique | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about eye shadow brands - Asked ChatGPT "Which eye shadow brand should I buy in New Zealand?": 1. Anastasia Beverly Hills, 2. Huda Beauty, 3. MAC - Asked ChatGPT "What are the best eye shadow brands in New Zealand?": 1. Maybelline, 2. Anastasia Beverly Hills, 3. Huda Beauty, 4. MAC - Asked ChatGPT "What's the best eye shadow brand in New Zealand for everyday makeup?": 1. Maybelline, 2. MAC, 3. Huda Beauty - Searched Google, AI Overview "eye shadow nz": 1. Huda Beauty, 2. Bobbi Brown - Searched Google, AI Overview "best eyeshadow": 1. Anastasia Beverly Hills Not named in any answer: Tom Ford, Estée Lauder and Clinique. Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026. ## How has branded search demand for Anastasia Beverly Hills changed in New Zealand over the last 12 months? - Across the 12 months ending September 2026, estimated monthly branded searches for Anastasia Beverly Hills in New Zealand fell from 1K to 880. - Across the 12 months ending September 2026, Anastasia Beverly Hills’ share of searches among eye shadow brands in New Zealand decreased from 2.9% to 2.3%. - Across the 12 months ending September 2026, Anastasia Beverly Hills’ share of searches among eyeshadow palette brands in New Zealand decreased from 4.4% to 3.4%. - Across the 12 months ending September 2026, Anastasia Beverly Hills’ share of searches among eyeshadow palette brands in New Zealand peaked at 4.4% in October 2025 and was lowest at 2.7% in June 2026. - Across the 12 months ending September 2026, Anastasia Beverly Hills’ share of searches among face palette brands in New Zealand decreased from 10.8% to 7.9%. - Across the 12 months ending September 2026, Anastasia Beverly Hills’ share of searches among face palette brands in New Zealand peaked at 10.8% in October 2025 and was lowest at 5.8% in June 2026. ## How did search popularity change for New Zealand eye shadow brands in September 2026? - In September 2026, Bobbi Brown overtook Clinique to rank 6th among eye shadow brands in New Zealand, with 5.1% of the searches. - In September 2026, Estée Lauder gained share of searches among eye shadow brands in New Zealand, from 11.3% to 13.4%. - In September 2026, MAC gained share of searches among eye shadow brands in New Zealand, from 10.8% to 11.6%. - In September 2026, Maybelline lost share of searches among eye shadow brands in New Zealand, from 36.4% to 33.4%. - Estimated monthly branded searches for Clinique in New Zealand rose 18.8% over 12 measured months, from 1.6K to 1.9K in September 2026. - Estimated monthly branded searches for Tom Ford in New Zealand fell 15.4% over 12 measured months, from 9.4K to 8K in September 2026. ## How did search popularity change for New Zealand eyeshadow palette brands in September 2026? - In September 2026, MAC gained share of searches among eyeshadow palette brands in New Zealand, from 4.9% to 6.3%. - In September 2026, Bobbi Brown gained share of searches among eyeshadow palette brands in New Zealand, from 6.1% to 7.4%. - In September 2026, Charlotte Tilbury gained share of searches among eyeshadow palette brands in New Zealand, from 20.2% to 20.7%. - In September 2026, Maybelline lost share of searches among eyeshadow palette brands in New Zealand, from 51.4% to 48.5%. - Estimated monthly branded searches for Anastasia Beverly Hills in New Zealand fell 12% over 12 measured months, from 1K to 880 in September 2026. ## How did search popularity change for New Zealand face palette brands in September 2026? - In September 2026, Charlotte Tilbury gained share of searches among face palette brands in New Zealand, from 41% to 48.7%. - In September 2026, Hourglass gained share of searches among face palette brands in New Zealand, from 9.6% to 10.3%. - In September 2026, Morphe gained share of searches among face palette brands in New Zealand, from 11.1% to 11.6%. - In September 2026, Dior lost share of searches among face palette brands in New Zealand, from 30.5% to 21.6%. - Estimated monthly branded searches for Anastasia Beverly Hills in New Zealand fell 12% over 12 measured months, from 1K to 880 in September 2026. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Eye shadow brands | 1K | 2.9% | 8 | | Nov 2025 | Eye shadow brands | 880 | 2.2% | 8 | | Dec 2025 | Eye shadow brands | 880 | 2.5% | 8 | | Jan 2026 | Eye shadow brands | 590 | 1.9% | 8 | | Feb 2026 | Eye shadow brands | 590 | 2.3% | 8 | | Mar 2026 | Eye shadow brands | 590 | 2% | 8 | | Apr 2026 | Eye shadow brands | 720 | 2.5% | 8 | | May 2026 | Eye shadow brands | 590 | 1.9% | 8 | | Jun 2026 | Eye shadow brands | 590 | 2% | 8 | | Jul 2026 | Eye shadow brands | 880 | 2.6% | 8 | | Aug 2026 | Eye shadow brands | 1K | 2.7% | 8 | | Sep 2026 | Eye shadow brands | 880 | 2.3% | 8 | | Oct 2025 | Eyeshadow palette brands | 1K | 4.4% | 6 | | Nov 2025 | Eyeshadow palette brands | 880 | 3.2% | 6 | | Dec 2025 | Eyeshadow palette brands | 880 | 4% | 6 | | Jan 2026 | Eyeshadow palette brands | 590 | 2.9% | 6 | | Feb 2026 | Eyeshadow palette brands | 590 | 3.5% | 6 | | Mar 2026 | Eyeshadow palette brands | 590 | 3.1% | 6 | | Apr 2026 | Eyeshadow palette brands | 720 | 3.7% | 6 | | May 2026 | Eyeshadow palette brands | 590 | 2.9% | 6 | | Jun 2026 | Eyeshadow palette brands | 590 | 2.7% | 6 | | Jul 2026 | Eyeshadow palette brands | 880 | 3.6% | 6 | | Aug 2026 | Eyeshadow palette brands | 1K | 3.9% | 6 | | Sep 2026 | Eyeshadow palette brands | 880 | 3.4% | 6 | | Oct 2025 | Face palette brands | 1K | 10.8% | 5 | | Nov 2025 | Face palette brands | 880 | 8.6% | 5 | | Dec 2025 | Face palette brands | 880 | 8.8% | 5 | | Jan 2026 | Face palette brands | 590 | 7.2% | 5 | | Feb 2026 | Face palette brands | 590 | 8.3% | 5 | | Mar 2026 | Face palette brands | 590 | 8.1% | 5 | | Apr 2026 | Face palette brands | 720 | 9.1% | 5 | | May 2026 | Face palette brands | 590 | 7.2% | 5 | | Jun 2026 | Face palette brands | 590 | 5.8% | 5 | | Jul 2026 | Face palette brands | 880 | 9% | 5 | | Aug 2026 | Face palette brands | 1K | 7.9% | 5 | | Sep 2026 | Face palette brands | 880 | 7.9% | 5 | ## How are Anastasia Beverly Hills’ branded searches counted? Brandwave collects information about searches that people make online using Anastasia Beverly Hills’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading. - “anastasia beverly hills” ## Which eye shadow brands compete with Anastasia Beverly Hills? - [Maybelline](/demand/nz/brands/maybelline) - [Tom Ford](/demand/nz/brands/tom-ford) - [Estée Lauder](/demand/nz/brands/estee-lauder): Head-to-head: /demand/nz/compare/anastasia-beverly-hills-vs-estee-lauder - [MAC](/demand/nz/brands/mac-cosmetics): Head-to-head: /demand/nz/compare/anastasia-beverly-hills-vs-mac-cosmetics - [Huda Beauty](/demand/nz/brands/huda-beauty): Head-to-head: /demand/nz/compare/anastasia-beverly-hills-vs-huda-beauty - [Bobbi Brown](/demand/nz/brands/bobbi-brown): Head-to-head: /demand/nz/compare/anastasia-beverly-hills-vs-bobbi-brown - [Clinique](/demand/nz/brands/clinique): Head-to-head: /demand/nz/compare/anastasia-beverly-hills-vs-clinique ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Cite this page Brandwave. "Anastasia Beverly Hills: search popularity in New Zealand". https://gobrandwave.com/demand/nz/brands/anastasia-beverly-hills This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/anastasia-beverly-hills. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.