--- title: "How popular is Agricom? Searches and AI answers in New Zealand" description: "Agricom supplies pasture seed and forage. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/brands/agricom" publisher: "Brandwave" --- # How popular is Agricom? Searches and AI answers in New Zealand Agricom supplies pasture seed and forage. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: Agricom - **Market**: New Zealand - **Measured month**: Oct 2026 - **Share of Search among pasture seed suppliers**: 2.6% ## Where does Agricom compete? | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Pasture seed suppliers | 4 | 2.6% | 30 | - [Pasture seed suppliers](/demand/nz/categories/nz-pasture-seed-suppliers) ## Top pasture seed suppliers in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Agricom was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Agricom is the joint third most recommended of the four. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Wrightson Seeds | 1st | 3 of 3 | 1 of 2 | 4 of 5 | | Barenbrug | 2nd | 2 of 3 | 0 of 2 | 2 of 5 | | Cropmark Seeds | 3rd | 2 of 3 | 0 of 2 | 2 of 5 | | Agricom | 3rd | 2 of 3 | 0 of 2 | 2 of 5 | ## Every AI answer about pasture seed suppliers - Asked ChatGPT "Which pasture seed supplier should I buy in New Zealand?": 1. Wrightson Seeds - Asked ChatGPT "What are the best pasture seed suppliers in New Zealand?": 1. Wrightson Seeds, 2. Barenbrug, 3. Agricom, 4. Cropmark Seeds - Asked ChatGPT "What's the best pasture seed supplier in New Zealand for a farm?": 1. Wrightson Seeds, 2. Barenbrug, 3. Cropmark Seeds, 4. Agricom - Searched Google, AI Overview "grass seed nz": named none of the brands we track - Searched Google, AI Overview "pasture seed nz": 1. Wrightson Seeds Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026. ## How has branded search demand for Agricom changed in New Zealand over the last 12 months? - Across the 12 months ending October 2026, estimated monthly branded searches for Agricom in New Zealand rose from 20 to 30. - Across the 12 months ending October 2026, Agricom’s share of searches among pasture seed suppliers in New Zealand increased from 1.7% to 2.6%. - Across the 12 months ending October 2026, Agricom’s share of searches among pasture seed suppliers in New Zealand peaked at 4.8% in February 2026 and was lowest at 1% in April 2026. ## How did search popularity change for New Zealand pasture seed suppliers in October 2026? - In October 2026, Wrightson Seeds gained share of searches among pasture seed suppliers in New Zealand, from 58.5% to 61.5%. - In October 2026, Agricom gained share of searches among pasture seed suppliers in New Zealand, from 1.6% to 2.6%. - In October 2026, Cropmark Seeds gained share of searches among pasture seed suppliers in New Zealand, from 11.4% to 12%. - In October 2026, Barenbrug lost share of searches among pasture seed suppliers in New Zealand, from 28.5% to 23.9%. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Nov 2025 | Pasture seed suppliers | 20 | 1.7% | 4 | | Dec 2025 | Pasture seed suppliers | 10 | 1.4% | 4 | | Jan 2026 | Pasture seed suppliers | 20 | 2.1% | 4 | | Feb 2026 | Pasture seed suppliers | 70 | 4.8% | 4 | | Mar 2026 | Pasture seed suppliers | 50 | 3.1% | 4 | | Apr 2026 | Pasture seed suppliers | 10 | 1% | 4 | | May 2026 | Pasture seed suppliers | 10 | 1.1% | 4 | | Jun 2026 | Pasture seed suppliers | 10 | 1.1% | 4 | | Jul 2026 | Pasture seed suppliers | 20 | 1.9% | 4 | | Aug 2026 | Pasture seed suppliers | 20 | 1.6% | 4 | | Sep 2026 | Pasture seed suppliers | 20 | 1.6% | 4 | | Oct 2026 | Pasture seed suppliers | 30 | 2.6% | 4 | ## How are Agricom’s branded searches counted? Brandwave collects information about searches that people make online using Agricom’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading. - “agricom seed” ## Which pasture seed suppliers compete with Agricom? - [Wrightson Seeds](/demand/nz/brands/wrightson-seeds): Head-to-head: /demand/nz/compare/agricom-vs-wrightson-seeds - [Barenbrug](/demand/nz/brands/barenbrug): Head-to-head: /demand/nz/compare/agricom-vs-barenbrug - [Cropmark Seeds](/demand/nz/brands/cropmark-seeds): Head-to-head: /demand/nz/compare/agricom-vs-cropmark-seeds ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Cite this page Brandwave. "How popular is Agricom? Searches and AI answers in New Zealand". https://gobrandwave.com/demand/nz/brands/agricom This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/agricom. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.