---
title: "AEG: search popularity in New Zealand"
description: "A home appliance brand owned by Electrolux. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/brands/aeg"
publisher: "Brandwave"
---

# AEG: search popularity in New Zealand

A home appliance brand owned by Electrolux. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: AEG
- **Owned by**: Electrolux
- **Market**: New Zealand
- **Measured month**: Sep 2026
- **Share of Search among induction cooktop brands**: 0.16%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Induction cooktop brands | 8 | 0.16% | 70 |
| Double wall oven brands | 7 | 0.51% | 170 |
| Induction oven brands | 7 | 0.59% | 170 |

- [Induction cooktop brands](/demand/nz/categories/nz-induction-cooktop-brands)
- [Double wall oven brands](/demand/nz/categories/nz-double-wall-oven-brands)
- [Induction oven brands](/demand/nz/categories/nz-induction-oven-brands)

## Top induction cooktop brands in ChatGPT and Google AI Overviews

In three ChatGPT questions, AEG was mentioned in two out of three: in two of the three ChatGPT answers. AEG is the fourth most recommended of the eight.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | All answers that named it |
| --- | --- | --- | --- |
| Bosch | 1st | 3 of 3 | 3 of 3 |
| Fisher & Paykel | 2nd | 3 of 3 | 3 of 3 |
| Miele | 3rd | 3 of 3 | 3 of 3 |
| AEG | 4th | 2 of 3 | 2 of 3 |
| Electrolux | 5th | 1 of 3 | 1 of 3 |
| Breville | Not ranked | 0 of 3 | 0 of 3 |
| KitchenAid | Not ranked | 0 of 3 | 0 of 3 |
| LG | Not ranked | 0 of 3 | 0 of 3 |

## Every AI answer about induction cooktop brands

- Asked ChatGPT "Which induction cooktop brand should I buy in New Zealand?": 1. Bosch, 2. AEG, 3. Fisher & Paykel, 4. Miele
- Asked ChatGPT "What are the best induction cooktop brands in New Zealand?": 1. Miele, 2. Bosch, 3. Fisher & Paykel, 4. AEG, 5. Electrolux
- Asked ChatGPT "What's the best induction cooktop brand in New Zealand for everyday cooking?": 1. Bosch, 2. Fisher & Paykel, 3. Miele

Not named in any answer: Breville, KitchenAid and LG.

Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026.

## How has branded search demand for AEG changed in New Zealand over the last 12 months?

- Across the 12 months ending September 2026, estimated monthly branded searches for AEG in New Zealand fell from 300 to 240.
- Across the 12 months ending September 2026, AEG’s share of searches among induction cooktop brands in New Zealand held steady, from 0.22% to 0.16%.
- Across the 12 months ending September 2026, AEG’s share of searches among double wall oven brands in New Zealand held steady, from 0.62% to 0.51%.
- Across the 12 months ending September 2026, AEG’s share of searches among induction oven brands in New Zealand held steady, from 0.72% to 0.59%.

## How did search popularity change for New Zealand induction cooktop brands in September 2026?

- In September 2026, Breville gained share of searches among induction cooktop brands in New Zealand, from 26.1% to 28.4%.
- In September 2026, KitchenAid gained share of searches among induction cooktop brands in New Zealand, from 13.5% to 15.4%.
- In September 2026, Electrolux gained share of searches among induction cooktop brands in New Zealand, from 5.6% to 6.3%.
- In September 2026, Fisher & Paykel lost share of searches among induction cooktop brands in New Zealand, from 52.4% to 47.4%.
- Estimated monthly branded searches for Miele in New Zealand fell 24.3% over 12 measured months, from 370 to 280 in September 2026.
- Estimated monthly branded searches for AEG in New Zealand fell 22.2% over 12 measured months, from 90 to 70 in September 2026.

## How did search popularity change for New Zealand double wall oven brands in September 2026?

- In September 2026, KitchenAid gained share of searches among double wall oven brands in New Zealand, from 16.9% to 19.7%.
- In September 2026, Electrolux gained share of searches among double wall oven brands in New Zealand, from 7% to 8.1%.
- In September 2026, Miele gained share of searches among double wall oven brands in New Zealand, from 7.7% to 8.8%.
- In September 2026, Fisher & Paykel lost share of searches among double wall oven brands in New Zealand, from 65.8% to 60.8%.
- Estimated monthly branded searches for Bosch in New Zealand fell 33.3% over 12 measured months, from 30 to 20 in September 2026.
- Estimated monthly branded searches for AEG in New Zealand fell 19% over 12 measured months, from 210 to 170 in September 2026.

## How did search popularity change for New Zealand induction oven brands in September 2026?

- In September 2026, KitchenAid gained share of searches among induction oven brands in New Zealand, from 19.3% to 22.8%.
- In September 2026, Fisher & Paykel lost share of searches among induction oven brands in New Zealand, from 74.8% to 70.4%.
- In September 2026, Miele rose from 6th to 4th among induction oven brands in New Zealand.
- In September 2026, LG fell from 5th to 6th among induction oven brands in New Zealand.
- In September 2026, Samsung fell from 4th to 5th among induction oven brands in New Zealand.
- Estimated monthly branded searches for AEG in New Zealand fell 19% over 12 measured months, from 210 to 170 in September 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Induction cooktop brands | 90 | 0.22% | 8 |
| Nov 2025 | Induction cooktop brands | 70 | 0.13% | 8 |
| Dec 2025 | Induction cooktop brands | 70 | 0.14% | 8 |
| Jan 2026 | Induction cooktop brands | 110 | 0.25% | 8 |
| Feb 2026 | Induction cooktop brands | 70 | 0.18% | 8 |
| Mar 2026 | Induction cooktop brands | 70 | 0.16% | 8 |
| Apr 2026 | Induction cooktop brands | 110 | 0.26% | 8 |
| May 2026 | Induction cooktop brands | 90 | 0.19% | 8 |
| Jun 2026 | Induction cooktop brands | 70 | 0.15% | 8 |
| Jul 2026 | Induction cooktop brands | 90 | 0.18% | 8 |
| Aug 2026 | Induction cooktop brands | 90 | 0.19% | 8 |
| Sep 2026 | Induction cooktop brands | 70 | 0.16% | 8 |
| Oct 2025 | Double wall oven brands | 210 | 0.62% | 7 |
| Nov 2025 | Double wall oven brands | 140 | 0.31% | 7 |
| Dec 2025 | Double wall oven brands | 140 | 0.36% | 7 |
| Jan 2026 | Double wall oven brands | 140 | 0.4% | 7 |
| Feb 2026 | Double wall oven brands | 110 | 0.34% | 7 |
| Mar 2026 | Double wall oven brands | 140 | 0.37% | 7 |
| Apr 2026 | Double wall oven brands | 170 | 0.5% | 7 |
| May 2026 | Double wall oven brands | 140 | 0.37% | 7 |
| Jun 2026 | Double wall oven brands | 170 | 0.45% | 7 |
| Jul 2026 | Double wall oven brands | 170 | 0.42% | 7 |
| Aug 2026 | Double wall oven brands | 140 | 0.37% | 7 |
| Sep 2026 | Double wall oven brands | 170 | 0.51% | 7 |
| Oct 2025 | Induction oven brands | 210 | 0.72% | 7 |
| Nov 2025 | Induction oven brands | 140 | 0.37% | 7 |
| Dec 2025 | Induction oven brands | 140 | 0.42% | 7 |
| Jan 2026 | Induction oven brands | 140 | 0.47% | 7 |
| Feb 2026 | Induction oven brands | 110 | 0.39% | 7 |
| Mar 2026 | Induction oven brands | 140 | 0.42% | 7 |
| Apr 2026 | Induction oven brands | 170 | 0.58% | 7 |
| May 2026 | Induction oven brands | 140 | 0.42% | 7 |
| Jun 2026 | Induction oven brands | 170 | 0.52% | 7 |
| Jul 2026 | Induction oven brands | 170 | 0.47% | 7 |
| Aug 2026 | Induction oven brands | 140 | 0.42% | 7 |
| Sep 2026 | Induction oven brands | 170 | 0.59% | 7 |

## How are AEG’s branded searches counted?

Brandwave collects information about searches that people make online using AEG’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “aeg induction”
- “aeg induction cooktop”
- “aeg oven”

## Which induction cooktop brands compete with AEG?

- [Fisher & Paykel](/demand/nz/brands/fisher-and-paykel)
- [Breville](/demand/nz/brands/breville)
- [KitchenAid](/demand/nz/brands/kitchenaid): Head-to-head: /demand/nz/compare/aeg-vs-kitchenaid
- [Electrolux](/demand/nz/brands/electrolux): Head-to-head: /demand/nz/compare/aeg-vs-electrolux
- [Bosch](/demand/nz/brands/bosch): Head-to-head: /demand/nz/compare/aeg-vs-bosch
- [LG](/demand/nz/brands/lg): Head-to-head: /demand/nz/compare/aeg-vs-lg
- [Miele](/demand/nz/brands/miele): Head-to-head: /demand/nz/compare/aeg-vs-miele

## Who owns AEG?

AEG is owned by Electrolux. Brandwave does not track any other brands owned by Electrolux.

- [Electrolux](/demand/nz/companies/electrolux): Owns 2 tracked brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Who owns AEG?

AEG is owned by Electrolux. Brandwave does not track any other brands owned by Electrolux.

## Cite this page

Brandwave. "AEG: search popularity in New Zealand". https://gobrandwave.com/demand/nz/brands/aeg

This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/aeg. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
