--- title: "How popular is ADT Care? Searches and AI answers in New Zealand" description: "ADT Care provides monitored personal and medical alarms in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/brands/adt-care" publisher: "Brandwave" --- # How popular is ADT Care? Searches and AI answers in New Zealand ADT Care provides monitored personal and medical alarms in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: ADT Care - **Owned by**: ADT - **Market**: New Zealand - **Measured month**: Oct 2026 - **Share of Search among monitored medical alarm providers**: 8.1% ## Where does ADT Care compete? | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Monitored medical alarm providers | 2 | 8.1% | 330 | - [Monitored medical alarm providers](/demand/nz/categories/nz-monitored-medical-alarm-providers) ## Top monitored medical alarm providers in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, ADT Care was mentioned in one out of five: not in any of the three ChatGPT answers, but in one of the two Google AI Overviews. ADT Care is the fourth most recommended of the four. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | St John Medical Alarms | 1st | 3 of 3 | 1 of 2 | 4 of 5 | | Freedom Medical Alarms | 2nd | 3 of 3 | 2 of 2 | 5 of 5 | | VitalCALL | 3rd | 2 of 3 | 1 of 2 | 3 of 5 | | ADT Care | 4th | 0 of 3 | 1 of 2 | 1 of 5 | ## Every AI answer about monitored medical alarm providers - Asked ChatGPT "Which monitored medical alarm provider should I use in New Zealand?": 1. St John Medical Alarms, 2. Freedom Medical Alarms, 3. VitalCALL - Asked ChatGPT "What are the best monitored medical alarm providers in New Zealand?": 1. St John Medical Alarms, 2. Freedom Medical Alarms, 3. VitalCALL - Asked ChatGPT "What's the best monitored medical alarm provider in New Zealand for an elderly parent?": 1. St John Medical Alarms, 2. Freedom Medical Alarms - Searched Google, AI Overview "personal alarm nz": 1. ADT Care, 2. Freedom Medical Alarms - Searched Google, AI Overview "medical alarm providers": 1. VitalCALL, 2. Freedom Medical Alarms, 3. St John Medical Alarms Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026. ## How has branded search demand for ADT Care changed in New Zealand over the last 12 months? - Across the 12 months ending October 2026, estimated monthly branded searches for ADT Care in New Zealand fell from 360 to 330. - Across the 12 months ending October 2026, ADT Care’s share of searches among monitored medical alarm providers in New Zealand decreased from 10% to 8.1%. - Across the 12 months ending October 2026, ADT Care’s share of searches among monitored medical alarm providers in New Zealand peaked at 11% in July 2026 and was lowest at 7% in June 2026. ## How did search popularity change for New Zealand monitored medical alarm providers in October 2026? - In October 2026, St John Medical Alarms gained share of searches among monitored medical alarm providers in New Zealand, from 80.1% to 82.8%. - In October 2026, Freedom Medical Alarms lost share of searches among monitored medical alarm providers in New Zealand, from 10% to 7.1%. - In October 2026, ADT Care rose from 3rd to 2nd among monitored medical alarm providers in New Zealand. - Estimated monthly branded searches for VitalCALL in New Zealand fell 11.1% over 12 measured months, from 90 to 80 in October 2026. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Nov 2025 | Monitored medical alarm providers | 360 | 10% | 2 | | Dec 2025 | Monitored medical alarm providers | 300 | 9.9% | 3 | | Jan 2026 | Monitored medical alarm providers | 290 | 8.2% | 3 | | Feb 2026 | Monitored medical alarm providers | 330 | 9.5% | 2 | | Mar 2026 | Monitored medical alarm providers | 420 | 10.2% | 2 | | Apr 2026 | Monitored medical alarm providers | 310 | 9.3% | 2 | | May 2026 | Monitored medical alarm providers | 340 | 8.7% | 2 | | Jun 2026 | Monitored medical alarm providers | 270 | 7% | 3 | | Jul 2026 | Monitored medical alarm providers | 460 | 11% | 2 | | Aug 2026 | Monitored medical alarm providers | 390 | 9.4% | 2 | | Sep 2026 | Monitored medical alarm providers | 320 | 7.8% | 3 | | Oct 2026 | Monitored medical alarm providers | 330 | 8.1% | 2 | ## How are ADT Care’s branded searches counted? Brandwave collects information about searches that people make online using ADT Care’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading. - “adt care” - “adt elderly monitoring” - “adt fall alert” - “adt fall detection” - “adt find u” - “adt health alert” - “adt medical” - “adt medical alarm” - “adt medical alarms” - “adt medical alert” - “adt medical pendant” - “adt personal alarm” - “adt security medical alert” - “medical alert adt” - “neva alone” - “nevaalone” - “nevalone” ## Which monitored medical alarm providers compete with ADT Care? - [St John Medical Alarms](/demand/nz/brands/st-john-medical-alarms): Head-to-head: /demand/nz/compare/adt-care-vs-st-john-medical-alarms - [Freedom Medical Alarms](/demand/nz/brands/freedom-medical-alarms): Head-to-head: /demand/nz/compare/adt-care-vs-freedom-medical-alarms - [VitalCALL](/demand/nz/brands/vitalcall): Head-to-head: /demand/nz/compare/adt-care-vs-vitalcall ## Who owns ADT Care? ADT Care is owned by ADT. Brandwave also tracks ADT, owned by the same company, in New Zealand. - [ADT](/demand/nz/companies/adt): Owns 2 tracked brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Who owns ADT Care? ADT Care is owned by ADT. Brandwave also tracks ADT, owned by the same company, in New Zealand. ## Cite this page Brandwave. "How popular is ADT Care? Searches and AI answers in New Zealand". https://gobrandwave.com/demand/nz/brands/adt-care This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/adt-care. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.