---
title: "100% Appliances: search popularity and Share of Search in New Zealand"
description: "100% Appliances sells appliances and electronics in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/brands/100-appliances"
publisher: "Brandwave"
---

# 100% Appliances: search popularity and Share of Search in New Zealand

100% Appliances sells appliances and electronics in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: 100% Appliances
- **Market**: New Zealand
- **Measured month**: Aug 2026
- **Share of Search among appliance and electronics retailers**: 0.1%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Appliance and Electronics Retailers | 8 | 0.1% | 1.2K |

- [New Zealand Appliance and Electronics Retailers](/demand/nz/categories/nz-appliance-and-electronics-retailers)

## How has branded search demand for 100% Appliances changed in New Zealand over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for 100% Appliances in New Zealand fell from 1.6K to 1.2K.
- Across the 11 months ending August 2026, 100% Appliances’ estimated Share of Search among appliance and electronics retailers in New Zealand held steady, from 0.12% to 0.1%.

## How did search popularity change for New Zealand appliance and electronics retailers in August 2026?

- Estimated monthly branded searches for Smiths City in New Zealand fell 45.3% over 11 measured months, from 6.9K to 3.8K in August 2026.
- Estimated monthly branded searches for Harvey Norman in New Zealand fell 32.1% over 11 measured months, from 209K to 142K in August 2026.
- Estimated monthly branded searches for 100% Appliances in New Zealand fell 28% over 11 measured months, from 1.6K to 1.2K in August 2026.
- Estimated monthly branded searches for Noel Leeming in New Zealand fell 14.9% over 11 measured months, from 390K to 332K in August 2026.
- Estimated monthly branded searches for PB Tech in New Zealand fell 13.6% over 11 measured months, from 398K to 344K in August 2026.
- Estimated monthly branded searches for JB Hi-Fi in New Zealand fell 12.6% over 11 measured months, from 298K to 261K in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Appliance and Electronics Retailers | 1.6K | 0.12% | 8 |
| Nov 2025 | Appliance and Electronics Retailers | 2K | 0.1% | 8 |
| Dec 2025 | Appliance and Electronics Retailers | 1.6K | 0.09% | 8 |
| Jan 2026 | Appliance and Electronics Retailers | 1.2K | 0.09% | 8 |
| Feb 2026 | Appliance and Electronics Retailers | 1.3K | 0.11% | 8 |
| Mar 2026 | Appliance and Electronics Retailers | 2.5K | 0.2% | 8 |
| Apr 2026 | Appliance and Electronics Retailers | 1.4K | 0.11% | 8 |
| May 2026 | Appliance and Electronics Retailers | 1.3K | 0.11% | 8 |
| Jun 2026 | Appliance and Electronics Retailers | 1.2K | 0.1% | 8 |
| Jul 2026 | Appliance and Electronics Retailers | 1.3K | 0.11% | 8 |
| Aug 2026 | Appliance and Electronics Retailers | 1.2K | 0.1% | 8 |
| Sep 2026 | Appliance and Electronics Retailers | — | — | — |

## How is 100% Appliances measured?

Brandwave collects information about searches that people make online using 100% Appliances’ name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “100 appliances”
- “100 appliances near me”
- “100 appliances nz”
- “100percent co nz”

## Which appliance and electronics retailers compete with 100% Appliances?

- [PB Tech](/demand/nz/brands/pb-tech)
- [Noel Leeming](/demand/nz/brands/noel-leeming)
- [JB Hi-Fi](/demand/nz/brands/jb-hi-fi): Head-to-head: /demand/nz/compare/100-appliances-vs-jb-hi-fi
- [Harvey Norman](/demand/nz/brands/harvey-norman): Head-to-head: /demand/nz/compare/100-appliances-vs-harvey-norman
- [Computer Lounge](/demand/nz/brands/computer-lounge): Head-to-head: /demand/nz/compare/100-appliances-vs-computer-lounge
- [Heathcotes](/demand/nz/brands/heathcotes): Head-to-head: /demand/nz/compare/100-appliances-vs-heathcotes
- [Smiths City](/demand/nz/brands/smiths-city-2026): Head-to-head: /demand/nz/compare/100-appliances-vs-smiths-city-2026

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "100% Appliances: search popularity and Share of Search in New Zealand". https://gobrandwave.com/demand/nz/brands/100-appliances

This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/100-appliances. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
