---
title: "WHOOP vs Withings: Which is searched more?"
description: "Which is more popular in search, WHOOP or Withings? Compare estimated monthly branded-search demand and Share of Search inside the Sleep tracking devices set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/whoop-vs-withings"
publisher: "Brandwave"
---

# WHOOP vs Withings: Which is searched more?

Which is more popular in search, WHOOP or Withings? Compare estimated monthly branded-search demand and Share of Search inside the Sleep tracking devices set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: WHOOP and Withings
- **Competitive set**: Sleep tracking devices
- **Market**: Global
- **Month measured**: Aug 2026
- **WHOOP Share of Search**: 19.3%
- **Withings Share of Search**: 1.7%

## Which is more popular in search, WHOOP or Withings?

- In August 2026, WHOOP had more branded searches than Withings among sleep tracking devices worldwide. WHOOP was estimated to have 2.2M branded searches compared to Withings’ 193K, and held a 19.3% Share of Search versus Withings’ 1.7%.
- WHOOP was ahead of Withings in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, WHOOP’s estimated Share of Search among sleep tracking devices worldwide moved from 16.8% to 19.3%, and its estimated monthly branded searches moved from 1.5M to 2.2M.
- Across the 11 months ending August 2026, Withings’ estimated Share of Search among sleep tracking devices worldwide moved from 1.9% to 1.7%, and its estimated monthly branded searches moved from 168K to 193K.

## How did search popularity change for sleep tracking devices worldwide in August 2026?

- Estimated monthly branded searches for WHOOP worldwide rose 49.3% over 11 measured months, from 1.5M to 2.2M in August 2026.
- Estimated monthly branded searches for Withings worldwide rose 15% over 11 measured months, from 168K to 193K in August 2026.

## Month by month

| Month | WHOOP estimated searches | WHOOP Share of Search | WHOOP rank | Withings estimated searches | Withings Share of Search | Withings rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 1.5M | 16.8% | 3 | 168K | 1.9% | 5 |
| Nov 2025 | 1.5M | 13% | 3 | 241K | 2.1% | 4 |
| Dec 2025 | 1.5M | 13.1% | 3 | 205K | 1.8% | 4 |
| Jan 2026 | 1.8M | 17.1% | 3 | 235K | 2.2% | 4 |
| Feb 2026 | 1.5M | 17.2% | 3 | 198K | 2.3% | 4 |
| Mar 2026 | 1.8M | 18.5% | 3 | 198K | 2% | 4 |
| Apr 2026 | 1.8M | 18.7% | 3 | 163K | 1.7% | 4 |
| May 2026 | 2.2M | 20.4% | 3 | 163K | 1.5% | 5 |
| Jun 2026 | 1.8M | 15.8% | 3 | 193K | 1.7% | 5 |
| Jul 2026 | 2.2M | 19.6% | 3 | 163K | 1.4% | 5 |
| Aug 2026 | 2.2M | 19.3% | 3 | 193K | 1.7% | 5 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using WHOOP’s and Withings’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **WHOOP**: Measured on the search term “whoop”.
- **Withings**: Measured on the search terms “fitness watch withings”, “smartwatch withings”, “withings”, “withings com” and “withings scanwatch”, summed into one figure.

- [WHOOP profile](/demand/global-en/brands/whoop)
- [Withings profile](/demand/global-en/brands/withings)
- [All sleep tracking devices worldwide](/demand/global-en/categories/sleep-tracking-devices): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, WHOOP or Withings?

In August 2026, WHOOP had more branded searches than Withings among sleep tracking devices worldwide. WHOOP was estimated to have 2.2M branded searches compared to Withings’ 193K, and held a 19.3% Share of Search versus Withings’ 1.7%.

## Cite this page

Brandwave. "WHOOP vs Withings: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/whoop-vs-withings

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/whoop-vs-withings. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.