---
title: "WebFX vs WordStream: Which is more popular by branded search?"
description: "Which is more popular in search, WebFX or WordStream? Compare estimated monthly branded-search demand and Share of Search inside the Pay per click agencies set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/webfx-vs-wordstream"
publisher: "Brandwave"
---

# WebFX vs WordStream: Which is more popular by branded search?

Which is more popular in search, WebFX or WordStream? Compare estimated monthly branded-search demand and Share of Search inside the Pay per click agencies set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: WebFX and WordStream
- **Competitive set**: Pay per click agencies
- **Market**: Global
- **Month measured**: Aug 2026
- **WebFX Share of Search**: 50.5%
- **WordStream Share of Search**: 30.9%

## Which is more popular in search, WebFX or WordStream?

- In August 2026, WebFX had more branded searches than WordStream among pay per click agencies worldwide. WebFX was estimated to have 13.3K branded searches compared to WordStream’s 8.1K, and held a 50.5% Share of Search versus WordStream’s 30.9%.
- WebFX was ahead of WordStream in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, WebFX’s estimated Share of Search among pay per click agencies worldwide moved from 44.4% to 50.5%, and its estimated monthly branded searches moved from 16.6K to 13.3K.
- Across the 11 months ending August 2026, WordStream’s estimated Share of Search among pay per click agencies worldwide moved from 39.6% to 30.9%, and its estimated monthly branded searches moved from 14.8K to 8.1K.

## How did search popularity change for pay per click agencies worldwide in August 2026?

- In August 2026, WebFX gained estimated Share of Search among pay per click agencies worldwide, from 45.9% to 50.5%.
- In August 2026, WordStream lost estimated Share of Search among pay per click agencies worldwide, from 33.6% to 30.9%.

## Month by month

| Month | WebFX estimated searches | WebFX Share of Search | WebFX rank | WordStream estimated searches | WordStream Share of Search | WordStream rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 16.6K | 44.4% | 1 | 14.8K | 39.6% | 2 |
| Nov 2025 | 16.3K | 45.2% | 1 | 14.8K | 41.2% | 2 |
| Dec 2025 | 16.2K | 48.8% | 1 | 12.1K | 36.4% | 2 |
| Jan 2026 | 19.3K | 51.6% | 1 | 12.1K | 32.4% | 2 |
| Feb 2026 | 16.3K | 47.3% | 1 | 12.1K | 35.2% | 2 |
| Mar 2026 | 15.7K | 46.2% | 1 | 12.1K | 35.6% | 2 |
| Apr 2026 | 13.1K | 45.1% | 1 | 9.9K | 34% | 2 |
| May 2026 | 14.7K | 48.7% | 1 | 9.9K | 32.9% | 2 |
| Jun 2026 | 11.6K | 46.2% | 1 | 8.1K | 32.2% | 2 |
| Jul 2026 | 11.1K | 45.9% | 1 | 8.1K | 33.6% | 2 |
| Aug 2026 | 13.3K | 50.5% | 1 | 8.1K | 30.9% | 2 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using WebFX’s and WordStream’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **WebFX**: Measured on the search terms “webfx”, “webfx app”, “webfx com” and “webfx seo agency”, summed into one figure.
- **WordStream**: Measured on the search term “wordstream”.

- [WebFX profile](/demand/global-en/brands/webfx)
- [WordStream profile](/demand/global-en/brands/wordstream)
- [All pay per click agencies worldwide](/demand/global-en/categories/pay-per-click-agencies): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, WebFX or WordStream?

In August 2026, WebFX had more branded searches than WordStream among pay per click agencies worldwide. WebFX was estimated to have 13.3K branded searches compared to WordStream’s 8.1K, and held a 50.5% Share of Search versus WordStream’s 30.9%.

## Cite this page

Brandwave. "WebFX vs WordStream: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/webfx-vs-wordstream

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/webfx-vs-wordstream. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.