---
title: "Wacom vs XP-Pen: Which is searched more?"
description: "Which is more popular in search, Wacom or XP-Pen? Compare estimated monthly branded-search demand and Share of Search inside the Drawing tablets set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/wacom-vs-xp-pen"
publisher: "Brandwave"
---

# Wacom vs XP-Pen: Which is searched more?

Which is more popular in search, Wacom or XP-Pen? Compare estimated monthly branded-search demand and Share of Search inside the Drawing tablets set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Wacom and XP-Pen
- **Competitive set**: Drawing tablets
- **Market**: Global
- **Month measured**: Aug 2026
- **Wacom Share of Search**: 36.3%
- **XP-Pen Share of Search**: 44.4%

## Which is more popular in search, Wacom or XP-Pen?

- In August 2026, XP-Pen had more branded searches than Wacom among drawing tablets worldwide. XP-Pen was estimated to have 246K branded searches compared to Wacom’s 201K, and held a 44.4% Share of Search versus Wacom’s 36.3%.
- The lead changed hands once in the 11 months ending August 2026: XP-Pen took it in December 2025.
- Across the 11 months ending August 2026, Wacom’s estimated Share of Search among drawing tablets worldwide moved from 44.2% to 36.3%, and its estimated monthly branded searches moved from 301K to 201K.
- Across the 11 months ending August 2026, XP-Pen’s estimated Share of Search among drawing tablets worldwide moved from 36.1% to 44.4%, and its estimated monthly branded searches held steady at 246K.

## How did search popularity change for drawing tablets worldwide in August 2026?

- In August 2026, XP-Pen overtook Wacom to take the highest estimated Share of Search among drawing tablets worldwide, at 44.4%.
- In August 2026, Wacom lost estimated Share of Search among drawing tablets worldwide, from 39.5% to 36.3%.

## Month by month

| Month | Wacom estimated searches | Wacom Share of Search | Wacom rank | XP-Pen estimated searches | XP-Pen Share of Search | XP-Pen rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 301K | 44.2% | 1 | 246K | 36.1% | 2 |
| Nov 2025 | 301K | 40% | 1 | 301K | 40% | 2 |
| Dec 2025 | 246K | 35.5% | 2 | 301K | 43.4% | 1 |
| Jan 2026 | 246K | 39.5% | 1 | 246K | 39.5% | 2 |
| Feb 2026 | 201K | 39.6% | 1 | 201K | 39.6% | 2 |
| Mar 2026 | 246K | 39.7% | 1 | 246K | 39.7% | 2 |
| Apr 2026 | 201K | 39.4% | 1 | 201K | 39.4% | 2 |
| May 2026 | 201K | 39.4% | 1 | 201K | 39.4% | 2 |
| Jun 2026 | 201K | 39.6% | 1 | 201K | 39.6% | 2 |
| Jul 2026 | 201K | 39.5% | 1 | 201K | 39.5% | 2 |
| Aug 2026 | 201K | 36.3% | 2 | 246K | 44.4% | 1 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Wacom’s and XP-Pen’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Wacom**: Measured on the search term “wacom”.
- **XP-Pen**: Measured on the search term “xp-pen”.

- [Wacom profile](/demand/global-en/brands/wacom)
- [XP-Pen profile](/demand/global-en/brands/xp-pen)
- [All drawing tablets worldwide](/demand/global-en/categories/drawing-tablets): The set both shares are measured inside, 6 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Wacom or XP-Pen?

In August 2026, XP-Pen had more branded searches than Wacom among drawing tablets worldwide. XP-Pen was estimated to have 246K branded searches compared to Wacom’s 201K, and held a 44.4% Share of Search versus Wacom’s 36.3%.

## Cite this page

Brandwave. "Wacom vs XP-Pen: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/wacom-vs-xp-pen

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/wacom-vs-xp-pen. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.