---
title: "Vimeo vs Wowza: Which is more popular by branded search?"
description: "Which is more popular in search, Vimeo or Wowza? Compare estimated monthly branded-search demand and Share of Search inside the Video streaming APIs set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/vimeo-vs-wowza"
publisher: "Brandwave"
---

# Vimeo vs Wowza: Which is more popular by branded search?

Which is more popular in search, Vimeo or Wowza? Compare estimated monthly branded-search demand and Share of Search inside the Video streaming APIs set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Vimeo and Wowza
- **Competitive set**: Video streaming APIs
- **Market**: Global
- **Month measured**: Aug 2026
- **Vimeo Share of Search**: 96.3%
- **Wowza Share of Search**: 2.5%

## Which is more popular in search, Vimeo or Wowza?

- In August 2026, Vimeo had more branded searches than Wowza among video streaming APIs worldwide. Vimeo was estimated to have 1.1M branded searches compared to Wowza’s 27.1K, and held a 96.3% Share of Search versus Wowza’s 2.5%.
- Vimeo was ahead of Wowza in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Vimeo’s estimated Share of Search among video streaming APIs worldwide moved from 98.2% to 96.3%, and its estimated monthly branded searches moved from 1.3M to 1.1M.
- Across the 11 months ending August 2026, Wowza’s estimated Share of Search among video streaming APIs worldwide moved from 0.91% to 2.5%, and its estimated monthly branded searches moved from 12.1K to 27.1K.

## How did search popularity change for video streaming APIs worldwide in August 2026?

- In August 2026, Wowza overtook Cloudflare Stream to rank 2nd among video streaming APIs worldwide, at 2.5%.
- In August 2026, Vimeo lost estimated Share of Search among video streaming APIs worldwide, from 97.8% to 96.3%.

## Month by month

| Month | Vimeo estimated searches | Vimeo Share of Search | Vimeo rank | Wowza estimated searches | Wowza Share of Search | Wowza rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 1.3M | 98.2% | 1 | 12.1K | 0.91% | 2 |
| Nov 2025 | 1.3M | 98.3% | 1 | 12.1K | 0.91% | 2 |
| Dec 2025 | 1.3M | 98.2% | 1 | 12.1K | 0.91% | 2 |
| Jan 2026 | 1.3M | 98.1% | 1 | 12.1K | 0.91% | 2 |
| Feb 2026 | 1.3M | 98.1% | 1 | 12.1K | 0.92% | 2 |
| Mar 2026 | 1.6M | 98.4% | 1 | 12.1K | 0.75% | 2 |
| Apr 2026 | 1.3M | 98% | 1 | 12.1K | 0.92% | 2 |
| May 2026 | 1.3M | 98% | 1 | 12.1K | 0.92% | 2 |
| Jun 2026 | 1.1M | 97.7% | 1 | 12.1K | 1.1% | 2 |
| Jul 2026 | 1.1M | 97.8% | 1 | 9.9K | 0.92% | 3 |
| Aug 2026 | 1.1M | 96.3% | 1 | 27.1K | 2.5% | 2 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Vimeo’s and Wowza’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Vimeo**: Measured on the search terms “vimeo”, “vimeo app”, “vimeo com”, “vimeo online”, “vimeo software”, “vimeo video” and “vimeo web”, summed into one figure.
- **Wowza**: Measured on the search term “wowza”.

- [Vimeo profile](/demand/global-en/brands/vimeo)
- [Wowza profile](/demand/global-en/brands/wowza)
- [All video streaming APIs worldwide](/demand/global-en/categories/video-streaming-apis): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Vimeo or Wowza?

In August 2026, Vimeo had more branded searches than Wowza among video streaming APIs worldwide. Vimeo was estimated to have 1.1M branded searches compared to Wowza’s 27.1K, and held a 96.3% Share of Search versus Wowza’s 2.5%.

## Cite this page

Brandwave. "Vimeo vs Wowza: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/vimeo-vs-wowza

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/vimeo-vs-wowza. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.