---
title: "UPrinting vs Vistaprint: Which is searched more?"
description: "Is UPrinting or Vistaprint more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Online print shops set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/uprinting-vs-vistaprint"
publisher: "Brandwave"
---

# UPrinting vs Vistaprint: Which is searched more?

Is UPrinting or Vistaprint more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Online print shops set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: UPrinting and Vistaprint
- **Competitive set**: Online print shops
- **Market**: Global
- **Month measured**: Sep 2026
- **UPrinting Share of Search**: 3.8%
- **Vistaprint Share of Search**: 93.2%

## Is UPrinting or Vistaprint more popular in search?

- In September 2026, Vistaprint had more branded searches than UPrinting among online print shops worldwide. Vistaprint had about 1.8 million branded searches, while UPrinting had 74,000. Vistaprint made up 93.2% of all online print shop searches we track, and UPrinting accounted for 3.8%.
- Vistaprint was ahead of UPrinting in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, UPrinting’s share of searches among online print shops worldwide moved from 3.1% to 3.8%, and its estimated monthly branded searches held steady at 74K.
- Across the 12 months ending September 2026, Vistaprint’s share of searches among online print shops worldwide moved from 94.2% to 93.2%, and its estimated monthly branded searches moved from 2.2M to 1.8M.

## How did search popularity change for online print shops worldwide in September 2026?

- In September 2026, UPrinting gained share of searches among online print shops worldwide, from 3.1% to 3.8%.
- In September 2026, Vistaprint lost share of searches among online print shops worldwide, from 93.8% to 93.2%.

## Month by month

| Month | UPrinting estimated searches | UPrinting Share of Search | UPrinting rank | Vistaprint estimated searches | Vistaprint Share of Search | Vistaprint rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 74K | 3.1% | 2 | 2.2M | 94.2% | 1 |
| Nov 2025 | 60.5K | 2.1% | 2 | 2.7M | 96% | 1 |
| Dec 2025 | 49.5K | 2.1% | 2 | 2.2M | 95.6% | 1 |
| Jan 2026 | 60.5K | 2.6% | 2 | 2.2M | 95.1% | 1 |
| Feb 2026 | 60.5K | 3.1% | 2 | 1.8M | 94.2% | 1 |
| Mar 2026 | 74K | 3.1% | 2 | 2.2M | 94.2% | 1 |
| Apr 2026 | 74K | 3.1% | 2 | 2.2M | 94.3% | 1 |
| May 2026 | 60.5K | 2.6% | 2 | 2.2M | 94.9% | 1 |
| Jun 2026 | 60.5K | 3.1% | 2 | 1.8M | 93.8% | 1 |
| Jul 2026 | 60.5K | 3.1% | 2 | 1.8M | 93.9% | 1 |
| Aug 2026 | 60.5K | 3.1% | 2 | 1.8M | 93.8% | 1 |
| Sep 2026 | 74K | 3.8% | 2 | 1.8M | 93.2% | 1 |

## How each brand is measured

Brandwave collects information about searches that people make online using UPrinting’s and Vistaprint’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **UPrinting**: Measured on the search term “uprinting”.
- **Vistaprint**: Measured on the search term “vistaprint”.

- [UPrinting profile](/demand/global-en/brands/uprinting)
- [Vistaprint profile](/demand/global-en/brands/vistaprint)
- [All online print shops worldwide](/demand/global-en/categories/online-print-shops): The set both shares are measured inside, 6 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is UPrinting or Vistaprint more popular in search?

In September 2026, Vistaprint had more branded searches than UPrinting among online print shops worldwide. Vistaprint had about 1.8 million branded searches, while UPrinting had 74,000. Vistaprint made up 93.2% of all online print shop searches we track, and UPrinting accounted for 3.8%.

## Cite this page

Brandwave. "UPrinting vs Vistaprint: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/uprinting-vs-vistaprint

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/uprinting-vs-vistaprint. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.