---
title: "UKG vs When I Work: Which is searched more?"
description: "Which is more popular in search, UKG or When I Work? Compare estimated monthly branded-search demand and Share of Search inside the Workforce management platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/ukg-vs-when-i-work"
publisher: "Brandwave"
---

# UKG vs When I Work: Which is searched more?

Which is more popular in search, UKG or When I Work? Compare estimated monthly branded-search demand and Share of Search inside the Workforce management platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: UKG and When I Work
- **Competitive set**: Workforce management platforms
- **Market**: Global
- **Month measured**: Aug 2026
- **UKG Share of Search**: 67.8%
- **When I Work Share of Search**: 20.9%

## Which is more popular in search, UKG or When I Work?

- In August 2026, UKG had more branded searches than When I Work among workforce management platforms worldwide. UKG was estimated to have 450K branded searches compared to When I Work’s 139K, and held a 67.8% Share of Search versus When I Work’s 20.9%.
- UKG was ahead of When I Work in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, UKG’s estimated Share of Search among workforce management platforms worldwide moved from 61% to 67.8%, and its estimated monthly branded searches moved from 368K to 450K.
- Across the 11 months ending August 2026, When I Work’s estimated Share of Search among workforce management platforms worldwide moved from 23% to 20.9%, and its estimated monthly branded searches held steady at 139K.

## How did search popularity change for workforce management platforms worldwide in August 2026?

- In August 2026, UKG gained estimated Share of Search among workforce management platforms worldwide, from 62.3% to 67.8%.
- In August 2026, When I Work lost estimated Share of Search among workforce management platforms worldwide, from 26% to 20.9%.

## Month by month

| Month | UKG estimated searches | UKG Share of Search | UKG rank | When I Work estimated searches | When I Work Share of Search | When I Work rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 368K | 61% | 1 | 139K | 23% | 2 |
| Nov 2025 | 450K | 67.8% | 1 | 138K | 20.8% | 2 |
| Dec 2025 | 368K | 64% | 1 | 138K | 24% | 2 |
| Jan 2026 | 450K | 67.7% | 1 | 139K | 20.9% | 2 |
| Feb 2026 | 368K | 65.4% | 1 | 125K | 22.2% | 2 |
| Mar 2026 | 450K | 67.6% | 1 | 139K | 20.8% | 2 |
| Apr 2026 | 450K | 67.7% | 1 | 139K | 20.9% | 2 |
| May 2026 | 368K | 59.4% | 1 | 139K | 22.5% | 2 |
| Jun 2026 | 368K | 55.2% | 1 | 188K | 28.2% | 2 |
| Jul 2026 | 368K | 62.3% | 1 | 153K | 26% | 2 |
| Aug 2026 | 450K | 67.8% | 1 | 139K | 20.9% | 2 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using UKG’s and When I Work’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **UKG**: Measured on the search term “ukg”.
- **When I Work**: Measured on the search terms “when i work”, “when i work app”, “when i work employee scheduling”, “when i work software”, “wheniwork” and “wheniwork com”, summed into one figure.

- [UKG profile](/demand/global-en/brands/ukg)
- [When I Work profile](/demand/global-en/brands/when-i-work)
- [All workforce management platforms worldwide](/demand/global-en/categories/workforce-management-platforms): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, UKG or When I Work?

In August 2026, UKG had more branded searches than When I Work among workforce management platforms worldwide. UKG was estimated to have 450K branded searches compared to When I Work’s 139K, and held a 67.8% Share of Search versus When I Work’s 20.9%.

## Cite this page

Brandwave. "UKG vs When I Work: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/ukg-vs-when-i-work

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/ukg-vs-when-i-work. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.