---
title: "TRIBE vs Upfluence: Which is searched more?"
description: "Which is more popular in search, TRIBE or Upfluence? Compare estimated monthly branded-search demand and Share of Search inside the Influencer marketing platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/tribe-vs-upfluence"
publisher: "Brandwave"
---

# TRIBE vs Upfluence: Which is searched more?

Which is more popular in search, TRIBE or Upfluence? Compare estimated monthly branded-search demand and Share of Search inside the Influencer marketing platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: TRIBE and Upfluence
- **Competitive set**: Influencer marketing platforms
- **Market**: Global
- **Month measured**: Sep 2026
- **TRIBE Share of Search**: 0.19%
- **Upfluence Share of Search**: 1.8%

## Which is more popular in search, TRIBE or Upfluence?

- In September 2026, Upfluence had more branded searches than TRIBE among influencer marketing platforms worldwide. Upfluence was estimated to have 14.9K branded searches compared to TRIBE’s 1.6K, and held a 1.8% Share of Search versus TRIBE’s 0.19%.
- Upfluence was ahead of TRIBE in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, TRIBE’s estimated Share of Search among influencer marketing platforms worldwide moved from 0.16% to 0.19%, and its estimated monthly branded searches moved from 1.3K to 1.6K.
- Across the 12 months ending September 2026, Upfluence’s estimated Share of Search among influencer marketing platforms worldwide moved from 3.4% to 1.8%, and its estimated monthly branded searches moved from 27.2K to 14.9K.

## How did search popularity change for influencer marketing platforms worldwide in September 2026?

- Estimated monthly branded searches for TRIBE worldwide rose 23.1% over 12 measured months, from 1.3K to 1.6K in September 2026.
- Estimated monthly branded searches for Upfluence worldwide fell 45.3% over 12 measured months, from 27.2K to 14.9K in September 2026.

## Month by month

| Month | TRIBE estimated searches | TRIBE Share of Search | TRIBE rank | Upfluence estimated searches | Upfluence Share of Search | Upfluence rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 1.3K | 0.16% | 7 | 27.2K | 3.4% | 5 |
| Nov 2025 | 1K | 0.13% | 7 | 27.2K | 3.5% | 5 |
| Dec 2025 | 880 | 0.11% | 7 | 22.4K | 2.9% | 5 |
| Jan 2026 | 1K | 0.12% | 7 | 27.7K | 3.4% | 5 |
| Feb 2026 | 1K | 0.13% | 7 | 28.1K | 3.5% | 5 |
| Mar 2026 | 1.3K | 0.16% | 7 | 28.1K | 3.5% | 5 |
| Apr 2026 | 1K | 0.12% | 7 | 31.5K | 3.9% | 5 |
| May 2026 | 1.3K | 0.16% | 7 | 19.4K | 2.4% | 5 |
| Jun 2026 | 1.3K | 0.16% | 7 | 18.2K | 2.2% | 5 |
| Jul 2026 | 1.3K | 0.15% | 7 | 18.2K | 2.2% | 5 |
| Aug 2026 | 1.6K | 0.19% | 7 | 15.1K | 1.8% | 5 |
| Sep 2026 | 1.6K | 0.19% | 7 | 14.9K | 1.8% | 5 |

## How each brand is measured

Brandwave collects information about searches that people make online using TRIBE’s and Upfluence’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **TRIBE**: Measured on the search term “tribe group”.
- **Upfluence**: Measured on the search terms “upfluence” and “upfluence influencer marketing”, summed into one figure.

- [TRIBE profile](/demand/global-en/brands/tribe)
- [Upfluence profile](/demand/global-en/brands/upfluence)
- [All influencer marketing platforms worldwide](/demand/global-en/categories/influencer-marketing-platforms): The set both shares are measured inside, 8 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, TRIBE or Upfluence?

In September 2026, Upfluence had more branded searches than TRIBE among influencer marketing platforms worldwide. Upfluence was estimated to have 14.9K branded searches compared to TRIBE’s 1.6K, and held a 1.8% Share of Search versus TRIBE’s 0.19%.

## Cite this page

Brandwave. "TRIBE vs Upfluence: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/tribe-vs-upfluence

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/tribe-vs-upfluence. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.