---
title: "Trailforks vs Zwift: Which is searched more?"
description: "Is Trailforks or Zwift more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Cycling apps set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/trailforks-vs-zwift"
publisher: "Brandwave"
---

# Trailforks vs Zwift: Which is searched more?

Is Trailforks or Zwift more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Cycling apps set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Trailforks and Zwift
- **Competitive set**: Cycling apps
- **Market**: Global
- **Month measured**: Sep 2026
- **Trailforks Share of Search**: 1.7%
- **Zwift Share of Search**: 10.2%

## Is Trailforks or Zwift more popular in search?

- In September 2026, Zwift had more branded searches than Trailforks among cycling apps worldwide. Zwift had about 368,000 branded searches, while Trailforks had 60,500. Zwift made up 10.2% of all cycling app searches we track, and Trailforks accounted for 1.7%.
- Zwift was ahead of Trailforks in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Trailforks’ share of searches among cycling apps worldwide moved from 2.4% to 1.7%, and its estimated monthly branded searches moved from 74K to 60.5K.
- Across the 12 months ending September 2026, Zwift’s share of searches among cycling apps worldwide moved from 14.9% to 10.2%, and its estimated monthly branded searches moved from 450K to 368K.

## Top cycling apps in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Trailforks and Zwift were each mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Trailforks was listed before Zwift in every answer that named either.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Strava | 1st | 3 of 3 | 2 of 2 | 5 of 5 |
| Komoot | 2nd | 3 of 3 | 2 of 2 | 5 of 5 |
| Ride with GPS | 3rd | 3 of 3 | 2 of 2 | 5 of 5 |
| Trailforks | 4th | 1 of 3 | 1 of 2 | 2 of 5 |
| Zwift | 5th | 1 of 3 | 1 of 2 | 2 of 5 |
| Wahoo | 6th | 1 of 3 | 0 of 2 | 1 of 5 |
| TrainerRoad | 7th | 0 of 3 | 1 of 2 | 1 of 5 |

## Every AI answer about cycling apps

- Asked ChatGPT "Which cycling app should I use?": 1. Strava, 2. Komoot, 3. Ride with GPS
- Asked ChatGPT "What are the best cycling apps?": 1. Strava, 2. Komoot, 3. Ride with GPS, 4. Trailforks, 5. Zwift
- Asked ChatGPT "What's the best cycling app for route planning?": 1. Komoot, 2. Ride with GPS, 3. Strava, 4. Wahoo
- Searched Google, AI Overview "cycling apps": 1. Strava, 2. Ride with GPS, 3. Komoot, 4. Trailforks, 5. Zwift, 6. TrainerRoad
- Searched Google, AI Overview "cycling route planner": 1. Ride with GPS, 2. Komoot, 3. Strava

Brands are listed in the order each answer named them. The answers were collected in the United States on October 20, 2026.

## How did search popularity change for cycling apps worldwide in September 2026?

- In September 2026, Zwift gained share of searches among cycling apps worldwide, from 8% to 10.2%.
- Estimated monthly branded searches for Trailforks worldwide fell 18.2% over 12 measured months, from 74K to 60.5K in September 2026.

## Month by month

| Month | Trailforks estimated searches | Trailforks Share of Search | Trailforks rank | Zwift estimated searches | Zwift Share of Search | Zwift rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 74K | 2.4% | 5 | 450K | 14.9% | 3 |
| Nov 2025 | 49.5K | 1.7% | 5 | 550K | 18.5% | 2 |
| Dec 2025 | 40.5K | 1.5% | 5 | 450K | 16.2% | 2 |
| Jan 2026 | 49.5K | 1.7% | 5 | 550K | 18.4% | 2 |
| Feb 2026 | 49.5K | 1.7% | 5 | 368K | 12.7% | 3 |
| Mar 2026 | 60.5K | 1.7% | 5 | 301K | 8.5% | 3 |
| Apr 2026 | 74K | 2% | 5 | 246K | 6.6% | 3 |
| May 2026 | 90.5K | 2.4% | 5 | 246K | 6.6% | 3 |
| Jun 2026 | 74K | 2% | 5 | 201K | 5.5% | 3 |
| Jul 2026 | 74K | 2.2% | 5 | 246K | 7.5% | 3 |
| Aug 2026 | 74K | 2% | 5 | 301K | 8% | 3 |
| Sep 2026 | 60.5K | 1.7% | 5 | 368K | 10.2% | 3 |

## How each brand is measured

Brandwave collects information about searches that people make online using Trailforks’ and Zwift’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Trailforks**: Measured on the search term “trailforks”.
- **Zwift**: Measured on the search term “zwift”.

- [Trailforks profile](/demand/global-en/brands/trailforks)
- [Zwift profile](/demand/global-en/brands/zwift)
- [All cycling apps worldwide](/demand/global-en/categories/cycling-apps): The set both shares are measured inside, 7 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Trailforks or Zwift more popular in search?

In September 2026, Zwift had more branded searches than Trailforks among cycling apps worldwide. Zwift had about 368,000 branded searches, while Trailforks had 60,500. Zwift made up 10.2% of all cycling app searches we track, and Trailforks accounted for 1.7%.

## Cite this page

Brandwave. "Trailforks vs Zwift: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/trailforks-vs-zwift

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/trailforks-vs-zwift. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
