--- title: "Trade Republic vs Wealthsimple: Which is more popular by branded search?" description: "Which is more popular in search, Trade Republic or Wealthsimple? Compare estimated monthly branded-search demand and Share of Search inside the Retail investing and trading apps set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/compare/trade-republic-vs-wealthsimple" publisher: "Brandwave" --- # Trade Republic vs Wealthsimple: Which is more popular by branded search? Which is more popular in search, Trade Republic or Wealthsimple? Compare estimated monthly branded-search demand and Share of Search inside the Retail investing and trading apps set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Trade Republic and Wealthsimple - **Competitive set**: Retail investing and trading apps - **Market**: Global - **Month measured**: Aug 2026 - **Trade Republic Share of Search**: 23.3% - **Wealthsimple Share of Search**: 10% ## Which is more popular in search, Trade Republic or Wealthsimple? - In August 2026, Trade Republic had more branded searches than Wealthsimple among retail investing and trading apps worldwide. Trade Republic was estimated to have 1.2M branded searches compared to Wealthsimple’s 529K, and held a 23.3% Share of Search versus Wealthsimple’s 10%. - The lead changed hands 2 times in the 11 months ending August 2026: Wealthsimple took it in March 2026, Trade Republic took it in May 2026. - Across the 11 months ending August 2026, Trade Republic’s estimated Share of Search among retail investing and trading apps worldwide moved from 15.8% to 23.3%, and its estimated monthly branded searches moved from 1M to 1.2M. - Across the 11 months ending August 2026, Wealthsimple’s estimated Share of Search among retail investing and trading apps worldwide moved from 9.5% to 10%, and its estimated monthly branded searches moved from 609K to 529K. ## How did search popularity change for retail investing and trading apps worldwide in August 2026? - In August 2026, Trade Republic lost estimated Share of Search among retail investing and trading apps worldwide, from 24.7% to 23.3%. - In August 2026, Wealthsimple lost estimated Share of Search among retail investing and trading apps worldwide, from 10.7% to 10%. ## Month by month | Month | Trade Republic estimated searches | Trade Republic Share of Search | Trade Republic rank | Wealthsimple estimated searches | Wealthsimple Share of Search | Wealthsimple rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 1M | 15.8% | 2 | 609K | 9.5% | 5 | | Nov 2025 | 832K | 14.8% | 2 | 503K | 8.9% | 5 | | Dec 2025 | 1M | 19.7% | 2 | 502K | 9.8% | 5 | | Jan 2026 | 1.2M | 19.7% | 2 | 650K | 10.4% | 5 | | Feb 2026 | 1M | 17.1% | 2 | 954K | 16.2% | 3 | | Mar 2026 | 1M | 14.9% | 3 | 1.6M | 23.4% | 2 | | Apr 2026 | 1M | 15.9% | 3 | 1.5M | 23.4% | 2 | | May 2026 | 1.2M | 22.7% | 2 | 664K | 12.2% | 4 | | Jun 2026 | 1.5M | 25% | 2 | 646K | 10.7% | 4 | | Jul 2026 | 1.2M | 24.7% | 2 | 532K | 10.7% | 4 | | Aug 2026 | 1.2M | 23.3% | 2 | 529K | 10% | 4 | | Sep 2026 | — | — | — | — | — | — | ## How each brand is measured Brandwave collects information about searches that people make online using Trade Republic’s and Wealthsimple’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Trade Republic**: Measured on the search terms “Trade Republic”, “trade republic app”, “trade republic card”, “trade republic uk” and “traderepublic”, summed into one figure. - **Wealthsimple**: Measured on the search terms “invest wealthsimple”, “tfsa wealthsimple”, “Wealthsimple”, “wealthsimple account”, “wealthsimple app”, “wealthsimple business account”, “wealthsimple chequing account”, “wealthsimple crypto”, “wealthsimple fees”, “wealthsimple invest”, “wealthsimple investing”, “wealthsimple rrsp”, “wealthsimple savings account”, “wealthsimple smart investing”, “wealthsimple tax”, “wealthsimple tfsa”, “wealthsimple trade”, “wealthsimple visa” and “wealthsimple.com”, summed into one figure. - [Trade Republic profile](/demand/global-en/brands/trade-republic) - [Wealthsimple profile](/demand/global-en/brands/wealthsimple) - [All retail investing and trading apps worldwide](/demand/global-en/categories/retail-investing-apps): The set both shares are measured inside, 8 brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which is more popular in search, Trade Republic or Wealthsimple? In August 2026, Trade Republic had more branded searches than Wealthsimple among retail investing and trading apps worldwide. Trade Republic was estimated to have 1.2M branded searches compared to Wealthsimple’s 529K, and held a 23.3% Share of Search versus Wealthsimple’s 10%. ## Cite this page Brandwave. "Trade Republic vs Wealthsimple: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/trade-republic-vs-wealthsimple This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/trade-republic-vs-wealthsimple. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.