---
title: "Toast vs Verifone: Which is more popular by branded search?"
description: "Which is more popular in search, Toast or Verifone? Compare estimated monthly branded-search demand and Share of Search inside the Point of sale hardware set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/toast-vs-verifone"
publisher: "Brandwave"
---

# Toast vs Verifone: Which is more popular by branded search?

Which is more popular in search, Toast or Verifone? Compare estimated monthly branded-search demand and Share of Search inside the Point of sale hardware set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Toast and Verifone
- **Competitive set**: Point of sale hardware
- **Market**: Global
- **Month measured**: Aug 2026
- **Toast Share of Search**: 14.2%
- **Verifone Share of Search**: 0.08%

## Which is more popular in search, Toast or Verifone?

- In August 2026, Toast had more branded searches than Verifone among point of sale hardware worldwide. Toast was estimated to have 46.2K branded searches compared to Verifone’s 260, and held a 14.2% Share of Search versus Verifone’s 0.08%.
- Toast was ahead of Verifone in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Toast’s estimated Share of Search among point of sale hardware worldwide moved from 17.1% to 14.2%, and its estimated monthly branded searches moved from 54.3K to 46.2K.
- Across the 11 months ending August 2026, Verifone’s estimated Share of Search among point of sale hardware worldwide moved from 0.19% to 0.08%, and its estimated monthly branded searches moved from 590 to 260.

## How did search popularity change for point of sale hardware worldwide in August 2026?

- In August 2026, Toast gained estimated Share of Search among point of sale hardware worldwide, from 13% to 14.2%.
- Estimated monthly branded searches for Verifone worldwide fell 55.9% over 11 measured months, from 590 to 260 in August 2026.

## Month by month

| Month | Toast estimated searches | Toast Share of Search | Toast rank | Verifone estimated searches | Verifone Share of Search | Verifone rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 54.3K | 17.1% | 3 | 590 | 0.19% | 6 |
| Nov 2025 | 45.2K | 15.9% | 3 | 590 | 0.21% | 6 |
| Dec 2025 | 45.9K | 16.5% | 3 | 480 | 0.17% | 6 |
| Jan 2026 | 53.4K | 16.6% | 3 | 480 | 0.15% | 6 |
| Feb 2026 | 51.5K | 16.4% | 3 | 390 | 0.12% | 6 |
| Mar 2026 | 54.4K | 14.9% | 3 | 720 | 0.2% | 6 |
| Apr 2026 | 53.6K | 14.7% | 3 | 390 | 0.11% | 6 |
| May 2026 | 54K | 13.8% | 3 | 390 | 0.1% | 6 |
| Jun 2026 | 45.4K | 11.6% | 3 | 320 | 0.08% | 6 |
| Jul 2026 | 46.9K | 13% | 3 | 320 | 0.09% | 6 |
| Aug 2026 | 46.2K | 14.2% | 3 | 260 | 0.08% | 6 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Toast’s and Verifone’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Toast**: Measured on the search terms “cost of toast pos”, “handheld toast pos”, “how much does a toast pos system cost”, “how much does toast pos cost”, “how much is a toast pos system”, “how much is toast pos”, “how much is toast pos system”, “https pos toasttab com”, “pos toast”, “pos toast system”, “pos toasttab”, “pos toasttab com”, “toast go 2 handheld”, “toast point of sale”, “toast point of sale system”, “toast pos”, “toast pos app”, “toast pos company”, “toast pos cost”, “toast pos demo”, “toast pos devices”, “toast pos download”, “toast pos fees”, “toast pos for bars”, “toast pos gift cards”, “toast pos handheld”, “toast pos hardware”, “toast pos kiosk”, “toast pos menu”, “toast pos price”, “toast pos pricing”, “toast pos printer”, “toast pos restaurant”, “toast pos sales”, “toast pos screen”, “toast pos shop”, “toast pos software”, “toast pos starter kit”, “toast pos system”, “toast pos system cost”, “toast pos system for restaurant”, “toast pos system for restaurants”, “toast pos system price”, “toast pos system training”, “toast pos systems”, “toast pos tablet”, “toast pos terminal”, “toast pos training”, “toast pos training manual”, “toast pos training video”, “toast pos website”, “toast restaurant pos”, “toast restaurant pos system”, “toast tab pos” and “toasttab pos”, summed into one figure.
- **Verifone**: Measured on the search term “verifone eftpos”.

- [Toast profile](/demand/global-en/brands/toast)
- [Verifone profile](/demand/global-en/brands/verifone)
- [All point of sale hardware worldwide](/demand/global-en/categories/point-of-sale-hardware): The set both shares are measured inside, 6 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Toast or Verifone?

In August 2026, Toast had more branded searches than Verifone among point of sale hardware worldwide. Toast was estimated to have 46.2K branded searches compared to Verifone’s 260, and held a 14.2% Share of Search versus Verifone’s 0.08%.

## Cite this page

Brandwave. "Toast vs Verifone: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/toast-vs-verifone

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/toast-vs-verifone. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
