---
title: "Tiqets vs Viator: Which is searched more?"
description: "Is Tiqets or Viator more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Tour booking platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/tiqets-vs-viator"
publisher: "Brandwave"
---

# Tiqets vs Viator: Which is searched more?

Is Tiqets or Viator more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Tour booking platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Tiqets and Viator
- **Competitive set**: Tour booking platforms
- **Market**: Global
- **Month measured**: Sep 2026
- **Tiqets Share of Search**: 1.3%
- **Viator Share of Search**: 18%

## Is Tiqets or Viator more popular in search?

- In September 2026, Viator had more branded searches than Tiqets among tour booking platforms worldwide. Viator had about 673,000 branded searches, while Tiqets had 49,500. Viator made up 18% of all tour booking platform searches we track, and Tiqets accounted for 1.3%.
- Viator was ahead of Tiqets in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Tiqets’ share of searches among tour booking platforms worldwide moved from 1.4% to 1.3%, and its estimated monthly branded searches held steady at 49.5K.
- Across the 12 months ending September 2026, Viator’s share of searches among tour booking platforms worldwide moved from 19.6% to 18%, and its estimated monthly branded searches held steady at 673K.

## Top tour booking platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Viator appeared in all five answers. Tiqets was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Viator was listed before Tiqets in every answer.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Viator | 1st | 3 of 3 | 2 of 2 | 5 of 5 |
| GetYourGuide | 2nd | 3 of 3 | 2 of 2 | 5 of 5 |
| Klook | 3rd | 3 of 3 | 1 of 2 | 4 of 5 |
| ToursByLocals | 4th | 3 of 3 | 0 of 2 | 3 of 5 |
| TourRadar | 5th | 1 of 3 | 2 of 2 | 3 of 5 |
| Tiqets | 6th | 1 of 3 | 1 of 2 | 2 of 5 |
| Civitatis | 7th | 0 of 3 | 1 of 2 | 1 of 5 |
| Musement | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about tour booking platforms

- Asked ChatGPT "Which tour booking platform should I use?": 1. Viator, 2. GetYourGuide, 3. Klook, 4. ToursByLocals
- Asked ChatGPT "What are the best tour booking platforms?": 1. Viator, 2. GetYourGuide, 3. ToursByLocals, 4. Klook, 5. TourRadar, 6. Tiqets
- Asked ChatGPT "What's the best tour booking platform for day trips?": 1. GetYourGuide, 2. Viator, 3. Klook, 4. ToursByLocals
- Searched Google, AI Overview "tour booking platforms": 1. Viator, 2. GetYourGuide, 3. Tiqets, 4. TourRadar
- Searched Google, AI Overview "best tour booking site": 1. Viator, 2. GetYourGuide, 3. Klook, 4. Civitatis, 5. TourRadar

Not named in any answer: Musement.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026.

## How did search popularity change for tour booking platforms worldwide in September 2026?

- In September 2026, Viator lost share of searches among tour booking platforms worldwide, from 19.5% to 18%.

## Month by month

| Month | Tiqets estimated searches | Tiqets Share of Search | Tiqets rank | Viator estimated searches | Viator Share of Search | Viator rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 49.5K | 1.4% | 6 | 673K | 19.6% | 3 |
| Nov 2025 | 40.5K | 1.2% | 6 | 550K | 16.8% | 3 |
| Dec 2025 | 49.5K | 1.5% | 5 | 550K | 17.1% | 3 |
| Jan 2026 | 40.5K | 1.1% | 6 | 823K | 22.1% | 3 |
| Feb 2026 | 40.5K | 1.2% | 6 | 673K | 19.7% | 3 |
| Mar 2026 | 60.5K | 1.6% | 5 | 823K | 22% | 3 |
| Apr 2026 | 60.5K | 1.6% | 5 | 823K | 22% | 3 |
| May 2026 | 49.5K | 1.3% | 5 | 823K | 22.2% | 3 |
| Jun 2026 | 40.5K | 1.1% | 5 | 823K | 22.2% | 3 |
| Jul 2026 | 60.5K | 1.6% | 5 | 823K | 21.1% | 3 |
| Aug 2026 | 60.5K | 1.4% | 5 | 823K | 19.5% | 3 |
| Sep 2026 | 49.5K | 1.3% | 5 | 673K | 18% | 3 |

## How each brand is measured

Brandwave collects information about searches that people make online using Tiqets’ and Viator’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Tiqets**: Measured on the search term “tiqets”.
- **Viator**: Measured on the search term “viator”.

- [Tiqets profile](/demand/global-en/brands/tiqets)
- [Viator profile](/demand/global-en/brands/viator)
- [All tour booking platforms worldwide](/demand/global-en/categories/tour-booking-platforms): The set both shares are measured inside, 8 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Tiqets or Viator more popular in search?

In September 2026, Viator had more branded searches than Tiqets among tour booking platforms worldwide. Viator had about 673,000 branded searches, while Tiqets had 49,500. Viator made up 18% of all tour booking platform searches we track, and Tiqets accounted for 1.3%.

## Cite this page

Brandwave. "Tiqets vs Viator: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/tiqets-vs-viator

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/tiqets-vs-viator. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
