---
title: "Textmagic vs Twilio: Which is searched more?"
description: "Is Textmagic or Twilio more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Business messaging platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/textmagic-vs-twilio"
publisher: "Brandwave"
---

# Textmagic vs Twilio: Which is searched more?

Is Textmagic or Twilio more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Business messaging platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Textmagic and Twilio
- **Competitive set**: Business messaging platforms
- **Market**: Global
- **Month measured**: Sep 2026
- **Textmagic Share of Search**: 0.15%
- **Twilio Share of Search**: 4.4%

## Is Textmagic or Twilio more popular in search?

- In September 2026, Twilio had more branded searches than Textmagic among business messaging platforms worldwide. Twilio had about 551,000 branded searches, while Textmagic had 18,700. Twilio made up 4.4% of all business messaging platform searches we track, and Textmagic accounted for 0.15%.
- Twilio was ahead of Textmagic in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Textmagic’s share of searches among business messaging platforms worldwide moved from 0.21% to 0.15%, and its estimated monthly branded searches moved from 27.4K to 18.7K.
- Across the 12 months ending September 2026, Twilio’s share of searches among business messaging platforms worldwide moved from 5.3% to 4.4%, and its estimated monthly branded searches moved from 674K to 551K.

## Top business messaging platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Textmagic and Twilio were each mentioned in two out of five: not in any of the three ChatGPT answers, but in both Google AI Overviews. Textmagic and Twilio were each listed first in one of the two answers that named either.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Slack | 1st | 2 of 3 | 1 of 2 | 3 of 5 |
| Microsoft Teams | 2nd | 2 of 3 | 1 of 2 | 3 of 5 |
| Google Chat | 3rd | 2 of 3 | 1 of 2 | 3 of 5 |
| Intercom | 4th | 2 of 3 | 0 of 2 | 2 of 5 |
| Textmagic | 5th | 0 of 3 | 2 of 2 | 2 of 5 |
| Twilio | 6th | 0 of 3 | 2 of 2 | 2 of 5 |
| Zendesk | 7th | 2 of 3 | 0 of 2 | 2 of 5 |
| Vonage | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Infobip | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Sinch | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| MessageBird | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about business messaging platforms

- Asked ChatGPT "Which business messaging platform should I use?": 1. Slack, 2. Microsoft Teams, 3. Google Chat
- Asked ChatGPT "What are the best business messaging platforms?": 1. Slack, 2. Microsoft Teams, 3. Google Chat, 4. Intercom, 5. Zendesk
- Asked ChatGPT "What's the best business messaging platform for a support team?": 1. Intercom, 2. Zendesk
- Searched Google, AI Overview "business messaging platform": 1. Slack, 2. Microsoft Teams, 3. Google Chat, 4. Twilio, 5. Textmagic
- Searched Google, AI Overview "business texting software": 1. Textmagic, 2. Twilio

Not named in any answer: Vonage, Infobip, Sinch and MessageBird.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 20, 2026.

## How did search popularity change for business messaging platforms worldwide in September 2026?

- In September 2026, Twilio lost share of searches among business messaging platforms worldwide, from 6.8% to 4.4%.
- Estimated monthly branded searches for Textmagic worldwide fell 31.8% over 12 measured months, from 27.4K to 18.7K in September 2026.

## Month by month

| Month | Textmagic estimated searches | Textmagic Share of Search | Textmagic rank | Twilio estimated searches | Twilio Share of Search | Twilio rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 27.4K | 0.21% | 9 | 674K | 5.3% | 4 |
| Nov 2025 | 24.6K | 0.22% | 9 | 551K | 4.9% | 4 |
| Dec 2025 | 25.1K | 0.26% | 9 | 451K | 4.6% | 4 |
| Jan 2026 | 22.6K | 0.21% | 9 | 551K | 5.2% | 4 |
| Feb 2026 | 22.7K | 0.22% | 9 | 551K | 5.2% | 4 |
| Mar 2026 | 22.6K | 0.18% | 9 | 674K | 5.3% | 4 |
| Apr 2026 | 22.8K | 0.2% | 9 | 674K | 6% | 4 |
| May 2026 | 18.4K | 0.17% | 9 | 674K | 6.3% | 4 |
| Jun 2026 | 18.7K | 0.19% | 9 | 674K | 6.7% | 4 |
| Jul 2026 | 18.4K | 0.19% | 9 | 674K | 6.8% | 4 |
| Aug 2026 | 18.8K | 0.19% | 9 | 674K | 6.8% | 4 |
| Sep 2026 | 18.7K | 0.15% | 9 | 551K | 4.4% | 4 |

## How each brand is measured

Brandwave collects information about searches that people make online using Textmagic’s and Twilio’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Textmagic**: Measured on the search terms “textmagic” and “textmagic carrier lookup”, summed into one figure.
- **Twilio**: Measured on the search terms “twilio” and “twilio app”, summed into one figure.

- [Textmagic profile](/demand/global-en/brands/textmagic)
- [Twilio profile](/demand/global-en/brands/twilio)
- [All business messaging platforms worldwide](/demand/global-en/categories/business-messaging-platforms): The set both shares are measured inside, 11 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Textmagic or Twilio more popular in search?

In September 2026, Twilio had more branded searches than Textmagic among business messaging platforms worldwide. Twilio had about 551,000 branded searches, while Textmagic had 18,700. Twilio made up 4.4% of all business messaging platform searches we track, and Textmagic accounted for 0.15%.

## Cite this page

Brandwave. "Textmagic vs Twilio: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/textmagic-vs-twilio

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/textmagic-vs-twilio. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
