---
title: "Talkable vs Yotpo: Which is more popular by branded search?"
description: "Which is more popular in search, Talkable or Yotpo? Compare estimated monthly branded-search demand and Share of Search inside the Referral programme platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/talkable-vs-yotpo"
publisher: "Brandwave"
---

# Talkable vs Yotpo: Which is more popular by branded search?

Which is more popular in search, Talkable or Yotpo? Compare estimated monthly branded-search demand and Share of Search inside the Referral programme platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Talkable and Yotpo
- **Competitive set**: Referral programme platforms
- **Market**: Global
- **Month measured**: Aug 2026
- **Talkable Share of Search**: 5.7%
- **Yotpo Share of Search**: 69.3%

## Which is more popular in search, Talkable or Yotpo?

- In August 2026, Yotpo had more branded searches than Talkable among referral programme platforms worldwide. Yotpo was estimated to have 19.8K branded searches compared to Talkable’s 1.6K, and held a 69.3% Share of Search versus Talkable’s 5.7%.
- Yotpo was ahead of Talkable in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Talkable’s estimated Share of Search among referral programme platforms worldwide moved from 5.9% to 5.7%, and its estimated monthly branded searches moved from 2.4K to 1.6K.
- Across the 11 months ending August 2026, Yotpo’s estimated Share of Search among referral programme platforms worldwide moved from 72.7% to 69.3%, and its estimated monthly branded searches moved from 29.6K to 19.8K.

## How did search popularity change for referral programme platforms worldwide in August 2026?

- In August 2026, Talkable overtook ReferralCandy to rank 4th among referral programme platforms worldwide, at 5.7%.
- In August 2026, Yotpo lost estimated Share of Search among referral programme platforms worldwide, from 73.3% to 69.3%.

## Month by month

| Month | Talkable estimated searches | Talkable Share of Search | Talkable rank | Yotpo estimated searches | Yotpo Share of Search | Yotpo rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 2.4K | 5.9% | 4 | 29.6K | 72.7% | 1 |
| Nov 2025 | 1.9K | 5.7% | 5 | 24.1K | 71.8% | 1 |
| Dec 2025 | 1.9K | 5.9% | 4 | 23.6K | 72% | 1 |
| Jan 2026 | 1.9K | 5.7% | 5 | 23.9K | 70.2% | 1 |
| Feb 2026 | 1.9K | 5.7% | 5 | 23.9K | 71.7% | 1 |
| Mar 2026 | 1.9K | 5.5% | 5 | 24.2K | 69.3% | 1 |
| Apr 2026 | 1.9K | 4.8% | 5 | 30.4K | 76% | 1 |
| May 2026 | 1.9K | 5.9% | 5 | 23.6K | 72.5% | 1 |
| Jun 2026 | 1.9K | 5.8% | 3 | 23.9K | 72.5% | 1 |
| Jul 2026 | 1.6K | 4.9% | 5 | 24.1K | 73.3% | 1 |
| Aug 2026 | 1.6K | 5.7% | 4 | 19.8K | 69.3% | 1 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Talkable’s and Yotpo’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Talkable**: Measured on the search terms “talkable” and “talkable.com”, summed into one figure.
- **Yotpo**: Measured on the search terms “yotpo”, “yotpo product reviews” and “yotpo reviews”, summed into one figure.

- [Talkable profile](/demand/global-en/brands/talkable)
- [Yotpo profile](/demand/global-en/brands/yotpo)
- [All referral programme platforms worldwide](/demand/global-en/categories/referral-program-platforms): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Talkable or Yotpo?

In August 2026, Yotpo had more branded searches than Talkable among referral programme platforms worldwide. Yotpo was estimated to have 19.8K branded searches compared to Talkable’s 1.6K, and held a 69.3% Share of Search versus Talkable’s 5.7%.

## Cite this page

Brandwave. "Talkable vs Yotpo: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/talkable-vs-yotpo

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/talkable-vs-yotpo. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.