---
title: "Streamlabs vs Wirecast: Which is searched more?"
description: "Is Streamlabs or Wirecast more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Broadcast software set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/streamlabs-vs-wirecast"
publisher: "Brandwave"
---

# Streamlabs vs Wirecast: Which is searched more?

Is Streamlabs or Wirecast more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Broadcast software set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Streamlabs and Wirecast
- **Competitive set**: Broadcast software
- **Market**: Global
- **Month measured**: Sep 2026
- **Streamlabs Share of Search**: 7.5%
- **Wirecast Share of Search**: 0.11%

## Is Streamlabs or Wirecast more popular in search?

- In September 2026, Streamlabs had more branded searches than Wirecast among broadcast software worldwide. Streamlabs had about 450,000 branded searches, while Wirecast had 6,600. Streamlabs made up 7.5% of all broadcast software searches we track, and Wirecast accounted for 0.11%.
- Streamlabs was ahead of Wirecast in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Streamlabs’ share of searches among broadcast software worldwide moved from 9.2% to 7.5%, and its estimated monthly branded searches moved from 550K to 450K.
- Across the 12 months ending September 2026, Wirecast’s share of searches among broadcast software worldwide moved from 0.17% to 0.11%, and its estimated monthly branded searches moved from 9.9K to 6.6K.

## Top broadcast software in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Wirecast was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. Streamlabs was mentioned in three out of five: in one of the three ChatGPT answers and in both Google AI Overviews. Streamlabs was listed before Wirecast in three out of five answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| OBS Studio | 1st | 3 of 3 | 2 of 2 | 5 of 5 |
| vMix | 2nd | 3 of 3 | 1 of 2 | 4 of 5 |
| Wirecast | 3rd | 2 of 3 | 2 of 2 | 4 of 5 |
| StreamYard | 4th | 3 of 3 | 2 of 2 | 5 of 5 |
| Streamlabs | 5th | 1 of 3 | 2 of 2 | 3 of 5 |
| Meld Studio | 6th | 0 of 3 | 2 of 2 | 2 of 5 |
| Ecamm Live | 7th | 2 of 3 | 1 of 2 | 3 of 5 |
| Riverside | 8th | 0 of 3 | 2 of 2 | 2 of 5 |
| Restream | 9th | 1 of 3 | 1 of 2 | 2 of 5 |
| Grass Valley | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Chyron | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Vizrt | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Ross Video | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Avid | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about broadcast software

- Asked ChatGPT "Which broadcast software should I use?": 1. OBS Studio, 2. StreamYard, 3. vMix, 4. Streamlabs
- Asked ChatGPT "What are the best broadcast software options?": 1. OBS Studio, 2. vMix, 3. Wirecast, 4. StreamYard, 5. Ecamm Live, 6. Restream
- Asked ChatGPT "What's the best broadcast software for live production?": 1. vMix, 2. OBS Studio, 3. Wirecast, 4. Ecamm Live, 5. StreamYard
- Searched Google, AI Overview "broadcast software": 1. OBS Studio, 2. Streamlabs, 3. Wirecast, 4. Meld Studio, 5. StreamYard, 6. Restream, 7. Riverside
- Searched Google, AI Overview "live production software": 1. OBS Studio, 2. Meld Studio, 3. Streamlabs, 4. vMix, 5. Ecamm Live, 6. Riverside, 7. Wirecast, 8. StreamYard

Not named in any answer: Grass Valley, Chyron, Vizrt, Ross Video and Avid.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 20, 2026.

## How did search popularity change for broadcast software worldwide in September 2026?

- In September 2026, Streamlabs lost share of searches among broadcast software worldwide, from 8.2% to 7.5%.
- In September 2026, Wirecast rose from 11th to 10th among broadcast software worldwide.

## Month by month

| Month | Streamlabs estimated searches | Streamlabs Share of Search | Streamlabs rank | Wirecast estimated searches | Wirecast Share of Search | Wirecast rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 550K | 9.2% | 2 | 9.9K | 0.17% | 10 |
| Nov 2025 | 450K | 7% | 2 | 9.9K | 0.15% | 9 |
| Dec 2025 | 450K | 7.1% | 2 | 8.1K | 0.13% | 9 |
| Jan 2026 | 550K | 7% | 2 | 8.1K | 0.1% | 11 |
| Feb 2026 | 450K | 7.6% | 2 | 8.1K | 0.14% | 10 |
| Mar 2026 | 450K | 7.6% | 2 | 8.1K | 0.14% | 11 |
| Apr 2026 | 450K | 6.9% | 2 | 6.6K | 0.1% | 11 |
| May 2026 | 450K | 7.6% | 2 | 6.6K | 0.11% | 11 |
| Jun 2026 | 450K | 6.4% | 2 | 5.4K | 0.08% | 11 |
| Jul 2026 | 450K | 8.2% | 2 | 5.4K | 0.1% | 11 |
| Aug 2026 | 450K | 8.2% | 2 | 5.4K | 0.1% | 11 |
| Sep 2026 | 450K | 7.5% | 2 | 6.6K | 0.11% | 10 |

## How each brand is measured

Brandwave collects information about searches that people make online using Streamlabs’ and Wirecast’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Streamlabs**: Measured on the search term “streamlabs”.
- **Wirecast**: Measured on the search term “wirecast”.

- [Streamlabs profile](/demand/global-en/brands/streamlabs)
- [Wirecast profile](/demand/global-en/brands/wirecast)
- [All broadcast software worldwide](/demand/global-en/categories/broadcast-software): The set both shares are measured inside, 14 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Streamlabs or Wirecast more popular in search?

In September 2026, Streamlabs had more branded searches than Wirecast among broadcast software worldwide. Streamlabs had about 450,000 branded searches, while Wirecast had 6,600. Streamlabs made up 7.5% of all broadcast software searches we track, and Wirecast accounted for 0.11%.

## Cite this page

Brandwave. "Streamlabs vs Wirecast: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/streamlabs-vs-wirecast

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/streamlabs-vs-wirecast. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
