--- title: "STIGA vs Stihl: Which is searched more?" description: "Is STIGA or Stihl more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Robot mower brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/compare/stiga-garden-vs-stihl" publisher: "Brandwave" --- # STIGA vs Stihl: Which is searched more? Is STIGA or Stihl more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Robot mower brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: STIGA and Stihl - **Competitive set**: Robot mower brands - **Market**: Global - **Month measured**: Sep 2026 - **STIGA Share of Search**: 0.02% - **Stihl Share of Search**: 28.6% ## Is STIGA or Stihl more popular in search? - In September 2026, Stihl had more branded searches than STIGA among robot mower brands worldwide. Stihl had about 864,000 branded searches, while STIGA had 480. Stihl made up 28.6% of all robot mower brand searches we track, and STIGA accounted for 0.02%. - Stihl was ahead of STIGA in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, STIGA’s share of searches among robot mower brands worldwide moved from 0.01% to 0.02%, and its estimated monthly branded searches moved from 320 to 480. - Across the 12 months ending September 2026, Stihl’s share of searches among robot mower brands worldwide moved from 29.4% to 28.6%, and its estimated monthly branded searches moved from 897K to 864K. ## Top robot mower brands in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, neither STIGA nor Stihl showed up in any of the five answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Segway Navimow | 1st | 3 of 3 | 2 of 2 | 5 of 5 | | Mammotion | 2nd | 3 of 3 | 1 of 2 | 4 of 5 | | Husqvarna | 3rd | 3 of 3 | 1 of 2 | 4 of 5 | | Sunseeker | 4th | 0 of 3 | 2 of 2 | 2 of 5 | | Eufy | 5th | 0 of 3 | 1 of 2 | 1 of 5 | | Worx Landroid | 6th | 1 of 3 | 0 of 2 | 1 of 5 | | Ecovacs Goat | 7th | 1 of 3 | 0 of 2 | 1 of 5 | | Stihl | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Gardena | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Toro | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Robomow | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | MOVA LiDAX Ultra | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | STIGA | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about robot mower brands - Asked ChatGPT "Which robot mower brand should I buy?": 1. Segway Navimow, 2. Mammotion, 3. Husqvarna - Asked ChatGPT "What are the best robot mower brands?": 1. Husqvarna, 2. Mammotion, 3. Segway Navimow, 4. Worx Landroid, 5. Ecovacs Goat - Asked ChatGPT "What's the best robot mower brand for a medium lawn?": 1. Segway Navimow, 2. Mammotion, 3. Husqvarna - Searched Google, AI Overview "best robot mower": 1. Mammotion, 2. Segway Navimow, 3. Sunseeker - Searched Google, AI Overview "wireless robot mower": 1. Sunseeker, 2. Eufy, 3. Segway Navimow, 4. Husqvarna Not named in any answer: Stihl, Gardena, Toro, Robomow, MOVA LiDAX Ultra and STIGA. Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026. ## How did search popularity change for robot mower brands worldwide in September 2026? - In September 2026, Stihl gained share of searches among robot mower brands worldwide, from 26.9% to 28.6%. - Estimated monthly branded searches for STIGA worldwide rose 50% over 12 measured months, from 320 to 480 in September 2026. ## Month by month | Month | STIGA estimated searches | STIGA Share of Search | STIGA rank | Stihl estimated searches | Stihl Share of Search | Stihl rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 320 | 0.01% | 12 | 897K | 29.4% | 2 | | Nov 2025 | 320 | 0.01% | 12 | 933K | 31.6% | 2 | | Dec 2025 | 260 | 0.01% | 12 | 873K | 34.1% | 1 | | Jan 2026 | 390 | 0.01% | 13 | 856K | 31.9% | 2 | | Feb 2026 | 480 | 0.02% | 13 | 856K | 32.3% | 2 | | Mar 2026 | 1.3K | 0.03% | 13 | 1M | 26.7% | 2 | | Apr 2026 | 1.6K | 0.03% | 13 | 1M | 22.7% | 2 | | May 2026 | 1.6K | 0.03% | 13 | 1M | 21% | 2 | | Jun 2026 | 1K | 0.02% | 13 | 1M | 24.7% | 2 | | Jul 2026 | 590 | 0.02% | 13 | 856K | 26.3% | 2 | | Aug 2026 | 390 | 0.01% | 13 | 856K | 26.9% | 2 | | Sep 2026 | 480 | 0.02% | 13 | 864K | 28.6% | 2 | ## How each brand is measured Brandwave collects information about searches that people make online using STIGA’s and Stihl’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **STIGA**: Measured on the search term “stiga robotic mower”. - **Stihl**: Measured on the search terms “stihl” and “stihl leaf blowers”, summed into one figure. - [STIGA profile](/demand/global-en/brands/stiga-garden) - [Stihl profile](/demand/global-en/brands/stihl) - [All robot mower brands worldwide](/demand/global-en/categories/robot-mower-brands): The set both shares are measured inside, 13 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is STIGA or Stihl more popular in search? In September 2026, Stihl had more branded searches than STIGA among robot mower brands worldwide. Stihl had about 864,000 branded searches, while STIGA had 480. Stihl made up 28.6% of all robot mower brand searches we track, and STIGA accounted for 0.02%. ## Cite this page Brandwave. "STIGA vs Stihl: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/stiga-garden-vs-stihl This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/stiga-garden-vs-stihl. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.