---
title: "Steel Blue vs Total Safety: Which is searched more?"
description: "Which is more popular in search, Steel Blue or Total Safety? Compare estimated monthly branded-search demand and Share of Search inside the PPE and safety gear suppliers set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/steel-blue-vs-total-safety"
publisher: "Brandwave"
---

# Steel Blue vs Total Safety: Which is searched more?

Which is more popular in search, Steel Blue or Total Safety? Compare estimated monthly branded-search demand and Share of Search inside the PPE and safety gear suppliers set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Steel Blue and Total Safety
- **Competitive set**: PPE and safety gear suppliers
- **Market**: Global
- **Month measured**: Sep 2026
- **Steel Blue Share of Search**: 79.4%
- **Total Safety Share of Search**: 15.9%

## Which is more popular in search, Steel Blue or Total Safety?

- In September 2026, Steel Blue had more branded searches than Total Safety among PPE and safety gear suppliers worldwide. Steel Blue was estimated to have 60.5K branded searches compared to Total Safety’s 12.1K, and held a 79.4% Share of Search versus Total Safety’s 15.9%.
- Steel Blue was ahead of Total Safety in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Steel Blue’s estimated Share of Search among PPE and safety gear suppliers worldwide moved from 78.6% to 79.4%, and its estimated monthly branded searches held steady at 60.5K.
- Across the 12 months ending September 2026, Total Safety’s estimated Share of Search among PPE and safety gear suppliers worldwide moved from 15.7% to 15.9%, and its estimated monthly branded searches held steady at 12.1K.

## How did search popularity change for PPE and safety gear suppliers worldwide in September 2026?

Neither Steel Blue nor Total Safety moved beyond provider rounding among PPE and safety gear suppliers in Sep 2026.

## Month by month

| Month | Steel Blue estimated searches | Steel Blue Share of Search | Steel Blue rank | Total Safety estimated searches | Total Safety Share of Search | Total Safety rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 60.5K | 78.6% | 1 | 12.1K | 15.7% | 2 |
| Nov 2025 | 60.5K | 80.9% | 1 | 9.9K | 13.2% | 2 |
| Dec 2025 | 60.5K | 81.8% | 1 | 9.9K | 13.4% | 2 |
| Jan 2026 | 60.5K | 79.4% | 1 | 12.1K | 15.9% | 2 |
| Feb 2026 | 60.5K | 79.4% | 1 | 12.1K | 15.9% | 2 |
| Mar 2026 | 74K | 82.5% | 1 | 12.1K | 13.5% | 2 |
| Apr 2026 | 60.5K | 79.4% | 1 | 12.1K | 15.9% | 2 |
| May 2026 | 60.5K | 79.4% | 1 | 12.1K | 15.9% | 2 |
| Jun 2026 | 60.5K | 79.4% | 1 | 12.1K | 15.9% | 2 |
| Jul 2026 | 60.5K | 82.5% | 1 | 9.9K | 13.5% | 2 |
| Aug 2026 | 60.5K | 79.4% | 1 | 12.1K | 15.9% | 2 |
| Sep 2026 | 60.5K | 79.4% | 1 | 12.1K | 15.9% | 2 |

## How each brand is measured

Brandwave collects information about searches that people make online using Steel Blue’s and Total Safety’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Steel Blue**: Measured on the search term “steelblue”.
- **Total Safety**: Measured on the search term “total safety”.

- [Steel Blue profile](/demand/global-en/brands/steel-blue)
- [Total Safety profile](/demand/global-en/brands/total-safety)
- [All PPE and safety gear suppliers worldwide](/demand/global-en/categories/ppe-suppliers): The set both shares are measured inside, 3 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Steel Blue or Total Safety?

In September 2026, Steel Blue had more branded searches than Total Safety among PPE and safety gear suppliers worldwide. Steel Blue was estimated to have 60.5K branded searches compared to Total Safety’s 12.1K, and held a 79.4% Share of Search versus Total Safety’s 15.9%.

## Cite this page

Brandwave. "Steel Blue vs Total Safety: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/steel-blue-vs-total-safety

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/steel-blue-vs-total-safety. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.