---
title: "Steel Blue vs Timberland PRO: Which is more popular by branded search?"
description: "Which is more popular in search, Steel Blue or Timberland PRO? Compare estimated monthly branded-search demand and Share of Search inside the Safety boots set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/steel-blue-vs-timberland-pro"
publisher: "Brandwave"
---

# Steel Blue vs Timberland PRO: Which is more popular by branded search?

Which is more popular in search, Steel Blue or Timberland PRO? Compare estimated monthly branded-search demand and Share of Search inside the Safety boots set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Steel Blue and Timberland PRO
- **Competitive set**: Safety boots
- **Market**: Global
- **Month measured**: Aug 2026
- **Steel Blue Share of Search**: 3.1%
- **Timberland PRO Share of Search**: 1.5%

## Which is more popular in search, Steel Blue or Timberland PRO?

- In August 2026, Steel Blue had more branded searches than Timberland PRO among safety boots worldwide. Steel Blue was estimated to have 121K branded searches compared to Timberland PRO’s 60.5K, and held a 3.1% Share of Search versus Timberland PRO’s 1.5%.
- Steel Blue was ahead of Timberland PRO in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Steel Blue’s estimated Share of Search among safety boots worldwide moved from 1.8% to 3.1%, and its estimated monthly branded searches held steady at 121K.
- Across the 11 months ending August 2026, Timberland PRO’s estimated Share of Search among safety boots worldwide moved from 0.88% to 1.5%, and its estimated monthly branded searches held steady at 60.5K.

## How did search popularity change for safety boots worldwide in August 2026?

- In August 2026, Steel Blue lost estimated Share of Search among safety boots worldwide, from 3.7% to 3.1%.

## Month by month

| Month | Steel Blue estimated searches | Steel Blue Share of Search | Steel Blue rank | Timberland PRO estimated searches | Timberland PRO Share of Search | Timberland PRO rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 121K | 1.8% | 4 | 60.5K | 0.88% | 5 |
| Nov 2025 | 121K | 1.3% | 4 | 74K | 0.79% | 5 |
| Dec 2025 | 121K | 1.5% | 4 | 74K | 0.92% | 5 |
| Jan 2026 | 121K | 1.7% | 4 | 74K | 1% | 5 |
| Feb 2026 | 121K | 2.8% | 4 | 60.5K | 1.4% | 5 |
| Mar 2026 | 148K | 2.6% | 4 | 60.5K | 1.1% | 5 |
| Apr 2026 | 121K | 3.1% | 4 | 49.5K | 1.3% | 5 |
| May 2026 | 121K | 3.7% | 4 | 49.5K | 1.5% | 5 |
| Jun 2026 | 121K | 4.3% | 4 | 49.5K | 1.8% | 5 |
| Jul 2026 | 121K | 3.7% | 4 | 49.5K | 1.5% | 5 |
| Aug 2026 | 121K | 3.1% | 4 | 60.5K | 1.5% | 5 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Steel Blue’s and Timberland PRO’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Steel Blue**: Measured on the search terms “steel blue” and “steelblue”, summed into one figure.
- **Timberland PRO**: Measured on the search term “timberland pro”.

- [Steel Blue profile](/demand/global-en/brands/steel-blue)
- [Timberland PRO profile](/demand/global-en/brands/timberland-pro)
- [All safety boots worldwide](/demand/global-en/categories/safety-boots): The set both shares are measured inside, 6 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Steel Blue or Timberland PRO?

In August 2026, Steel Blue had more branded searches than Timberland PRO among safety boots worldwide. Steel Blue was estimated to have 121K branded searches compared to Timberland PRO’s 60.5K, and held a 3.1% Share of Search versus Timberland PRO’s 1.5%.

## Cite this page

Brandwave. "Steel Blue vs Timberland PRO: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/steel-blue-vs-timberland-pro

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/steel-blue-vs-timberland-pro. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.