--- title: "Starling Bank vs Zopa: Which is more popular by branded search?" description: "Which is more popular in search, Starling Bank or Zopa? Compare estimated monthly branded-search demand and Share of Search inside the UK and European digital banks and money apps set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/compare/starling-bank-vs-zopa" publisher: "Brandwave" --- # Starling Bank vs Zopa: Which is more popular by branded search? Which is more popular in search, Starling Bank or Zopa? Compare estimated monthly branded-search demand and Share of Search inside the UK and European digital banks and money apps set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Starling Bank and Zopa - **Competitive set**: UK and European digital banks and money apps - **Market**: Global - **Month measured**: Aug 2026 - **Starling Bank Share of Search**: 2% - **Zopa Share of Search**: 0.84% ## Which is more popular in search, Starling Bank or Zopa? - In August 2026, Starling Bank had more branded searches than Zopa among UK and european digital banks and money apps worldwide. Starling Bank was estimated to have 125K branded searches compared to Zopa’s 52.4K, and held a 2% Share of Search versus Zopa’s 0.84%. - Starling Bank was ahead of Zopa in every measured month of the 11 months ending August 2026. - Across the 11 months ending August 2026, Starling Bank’s estimated Share of Search among UK and european digital banks and money apps worldwide moved from 2.4% to 2%, and its estimated monthly branded searches moved from 145K to 125K. - Across the 11 months ending August 2026, Zopa’s estimated Share of Search among UK and european digital banks and money apps worldwide moved from 0.92% to 0.84%, and its estimated monthly branded searches moved from 56.7K to 52.4K. ## How did search popularity change for UK and european digital banks and money apps worldwide in August 2026? - Estimated monthly branded searches for Starling Bank worldwide fell 13.6% over 11 measured months, from 145K to 125K in August 2026. ## Month by month | Month | Starling Bank estimated searches | Starling Bank Share of Search | Starling Bank rank | Zopa estimated searches | Zopa Share of Search | Zopa rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 145K | 2.4% | 6 | 56.7K | 0.92% | 7 | | Nov 2025 | 121K | 2.3% | 6 | 52.7K | 1% | 7 | | Dec 2025 | 99.9K | 1.9% | 6 | 45.7K | 0.87% | 7 | | Jan 2026 | 148K | 2.4% | 5 | 67.5K | 1.1% | 7 | | Feb 2026 | 124K | 2.4% | 6 | 54.7K | 1% | 7 | | Mar 2026 | 128K | 2.1% | 6 | 61.8K | 1% | 7 | | Apr 2026 | 147K | 2.7% | 5 | 53.4K | 0.99% | 7 | | May 2026 | 124K | 2.1% | 5 | 50.7K | 0.85% | 7 | | Jun 2026 | 124K | 2.1% | 6 | 53.9K | 0.91% | 7 | | Jul 2026 | 125K | 2.1% | 6 | 52.2K | 0.86% | 7 | | Aug 2026 | 125K | 2% | 6 | 52.4K | 0.84% | 7 | | Sep 2026 | — | — | — | — | — | — | ## How each brand is measured Brandwave collects information about searches that people make online using Starling Bank’s and Zopa’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Starling Bank**: Measured on the search terms “bank starling”, “starling account”, “starling app”, “Starling Bank”, “starling bank account”, “starling bank app”, “starling bank application”, “starling bank business account”, “starling bank card”, “starling bank current account”, “starling bank interest rates”, “starling bank joint account”, “starling bank loans”, “starling bank savings account”, “starling bank uk”, “starling business account”, “starling business bank”, “starling business bank account”, “starling card”, “starling current account”, “starling interest rates”, “starling joint account”, “starling online banking” and “starling savings account”, summed into one figure. - **Zopa**: Measured on the search terms “zopa app”, “Zopa Bank”, “zopa biscuit”, “zopa car finance”, “zopa credit card”, “zopa loan”, “zopa loans”, “zopa savings”, “zopa savings account” and “zopa smart saver”, summed into one figure. - [Starling Bank profile](/demand/global-en/brands/starling-bank) - [Zopa profile](/demand/global-en/brands/zopa) - [All UK and european digital banks and money apps worldwide](/demand/global-en/categories/uk-and-european-digital-banks): The set both shares are measured inside, 10 brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which is more popular in search, Starling Bank or Zopa? In August 2026, Starling Bank had more branded searches than Zopa among UK and european digital banks and money apps worldwide. Starling Bank was estimated to have 125K branded searches compared to Zopa’s 52.4K, and held a 2% Share of Search versus Zopa’s 0.84%. ## Cite this page Brandwave. "Starling Bank vs Zopa: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/starling-bank-vs-zopa This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/starling-bank-vs-zopa. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.