--- title: "Splash vs Whova: Which is searched more?" description: "Is Splash or Whova more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Event marketing platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/compare/splash-events-vs-whova" publisher: "Brandwave" --- # Splash vs Whova: Which is searched more? Is Splash or Whova more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Event marketing platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Splash and Whova - **Competitive set**: Event marketing platforms - **Market**: Global - **Month measured**: Sep 2026 - **Splash Share of Search**: 0.1% - **Whova Share of Search**: 1.3% ## Is Splash or Whova more popular in search? - In September 2026, Whova had more branded searches than Splash among event marketing platforms worldwide. Whova had about 18,100 branded searches, while Splash had 1,300. Whova made up 1.3% of all event marketing platform searches we track, and Splash accounted for 0.1%. - Whova was ahead of Splash in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Splash’s share of searches among event marketing platforms worldwide moved from 0.07% to 0.1%, and its estimated monthly branded searches held steady at 1.3K. - Across the 12 months ending September 2026, Whova’s share of searches among event marketing platforms worldwide moved from 1.4% to 1.3%, and its estimated monthly branded searches moved from 27.1K to 18.1K. ## Top event marketing platforms in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Splash was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Whova was mentioned in three out of five: in one of the three ChatGPT answers and in both Google AI Overviews. Splash was listed before Whova in three out of five answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Bizzabo | 1st | 3 of 3 | 2 of 2 | 5 of 5 | | Cvent | 2nd | 3 of 3 | 2 of 2 | 5 of 5 | | Eventbrite | 3rd | 2 of 3 | 1 of 2 | 3 of 5 | | Splash | 4th | 3 of 3 | 0 of 2 | 3 of 5 | | Whova | 5th | 1 of 3 | 2 of 2 | 3 of 5 | | Luma | 6th | 2 of 3 | 0 of 2 | 2 of 5 | | Swoogo | 7th | 0 of 3 | 1 of 2 | 1 of 5 | | EventMobi | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Eventtia | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about event marketing platforms - Asked ChatGPT "Which event marketing platform should I use?": 1. Eventbrite, 2. Bizzabo, 3. Cvent, 4. Splash, 5. Luma - Asked ChatGPT "What are the best event marketing platforms?": 1. Bizzabo, 2. Cvent, 3. Splash, 4. Eventbrite, 5. Whova, 6. Luma - Asked ChatGPT "What's the best event marketing platform for b2b events?": 1. Bizzabo, 2. Cvent, 3. Splash - Searched Google, AI Overview "event marketing platforms": 1. Eventbrite, 2. Cvent, 3. Bizzabo, 4. Whova - Searched Google, AI Overview "b2b event software": 1. Cvent, 2. Bizzabo, 3. Whova, 4. Swoogo Not named in any answer: EventMobi and Eventtia. Brands are listed in the order each answer named them. The answers were collected in the United States on October 20, 2026. ## How did search popularity change for event marketing platforms worldwide in September 2026? - Estimated monthly branded searches for Whova worldwide fell 33.2% over 12 measured months, from 27.1K to 18.1K in September 2026. ## Month by month | Month | Splash estimated searches | Splash Share of Search | Splash rank | Whova estimated searches | Whova Share of Search | Whova rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 1.3K | 0.07% | 9 | 27.1K | 1.4% | 3 | | Nov 2025 | 1K | 0.06% | 9 | 22.2K | 1.4% | 3 | | Dec 2025 | 1K | 0.08% | 9 | 12.1K | 0.92% | 3 | | Jan 2026 | 1.3K | 0.1% | 9 | 18.1K | 1.3% | 3 | | Feb 2026 | 1K | 0.07% | 9 | 18.1K | 1.3% | 3 | | Mar 2026 | 1.3K | 0.08% | 9 | 27.1K | 1.6% | 3 | | Apr 2026 | 1.3K | 0.08% | 9 | 22.2K | 1.4% | 3 | | May 2026 | 1.3K | 0.08% | 9 | 22.2K | 1.4% | 3 | | Jun 2026 | 1.3K | 0.08% | 9 | 22.2K | 1.4% | 3 | | Jul 2026 | 1.6K | 0.12% | 8 | 18.1K | 1.3% | 3 | | Aug 2026 | 1.3K | 0.1% | 9 | 14.8K | 1.1% | 4 | | Sep 2026 | 1.3K | 0.1% | 9 | 18.1K | 1.3% | 4 | ## How each brand is measured Brandwave collects information about searches that people make online using Splash’s and Whova’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Splash**: Measured on the search term “splash events”. - **Whova**: Measured on the search term “whova”. - [Splash profile](/demand/global-en/brands/splash-events) - [Whova profile](/demand/global-en/brands/whova) - [All event marketing platforms worldwide](/demand/global-en/categories/event-marketing-platforms): The set both shares are measured inside, 9 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Splash or Whova more popular in search? In September 2026, Whova had more branded searches than Splash among event marketing platforms worldwide. Whova had about 18,100 branded searches, while Splash had 1,300. Whova made up 1.3% of all event marketing platform searches we track, and Splash accounted for 0.1%. ## Cite this page Brandwave. "Splash vs Whova: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/splash-events-vs-whova This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/splash-events-vs-whova. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.