---
title: "Softr vs Zendo: Which is searched more?"
description: "Is Softr or Zendo more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Agency client portal platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/softr-vs-zendo"
publisher: "Brandwave"
---

# Softr vs Zendo: Which is searched more?

Is Softr or Zendo more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Agency client portal platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Softr and Zendo
- **Competitive set**: Agency client portal platforms
- **Market**: Global
- **Month measured**: Sep 2026
- **Softr Share of Search**: 6.7%
- **Zendo Share of Search**: 65.8%

## Is Softr or Zendo more popular in search?

- In September 2026, Zendo had more branded searches than Softr among agency client portal platforms worldwide. Zendo had about 23,500 branded searches, while Softr had 2,380. Zendo made up 65.8% of all agency client portal platform searches we track, and Softr accounted for 6.7%.
- Zendo was ahead of Softr in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Softr’s share of searches among agency client portal platforms worldwide moved from 7.1% to 6.7%, and its estimated monthly branded searches moved from 2.8K to 2.4K.
- Across the 12 months ending September 2026, Zendo’s share of searches among agency client portal platforms worldwide moved from 51.6% to 65.8%, and its estimated monthly branded searches moved from 20.3K to 23.5K.

## Top agency client portal platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Softr was mentioned in three out of five: in one of the three ChatGPT answers and in both Google AI Overviews. Zendo did not appear in any of the five answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| SuiteDash | 1st | 3 of 3 | 2 of 2 | 5 of 5 |
| Assembly | 2nd | 3 of 3 | 0 of 2 | 3 of 5 |
| Softr | 3rd | 1 of 3 | 2 of 2 | 3 of 5 |
| Clinked | 4th | 3 of 3 | 1 of 2 | 4 of 5 |
| ManyRequests | 5th | 1 of 3 | 0 of 2 | 1 of 5 |
| Zendo | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| SuperOkay | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about agency client portal platforms

- Asked ChatGPT "Which client portal platform should I use?": 1. Assembly, 2. SuiteDash, 3. Clinked
- Asked ChatGPT "What are the best client portal platforms?": 1. SuiteDash, 2. Assembly, 3. Softr, 4. Clinked
- Asked ChatGPT "What's the best client portal platform for a marketing agency?": 1. SuiteDash, 2. Assembly, 3. ManyRequests, 4. Clinked
- Searched Google, AI Overview "client portal software": 1. SuiteDash, 2. Softr, 3. Clinked
- Searched Google, AI Overview "client dashboard software": 1. SuiteDash, 2. Softr

Not named in any answer: Zendo and SuperOkay.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 20, 2026.

## How did search popularity change for agency client portal platforms worldwide in September 2026?

- In September 2026, Clinked overtook Softr to rank 3rd among agency client portal platforms worldwide, with 7% of the searches.
- In September 2026, Zendo lost share of searches among agency client portal platforms worldwide, from 66.9% to 65.8%.
- Estimated monthly branded searches for Softr worldwide fell 14.4% over 12 measured months, from 2.8K to 2.4K in September 2026.

## Month by month

| Month | Softr estimated searches | Softr Share of Search | Softr rank | Zendo estimated searches | Zendo Share of Search | Zendo rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 2.8K | 7.1% | 4 | 20.3K | 51.6% | 1 |
| Nov 2025 | 2K | 6% | 4 | 19.3K | 57.4% | 1 |
| Dec 2025 | 1.7K | 5.6% | 4 | 19.3K | 62.7% | 1 |
| Jan 2026 | 2.5K | 6.4% | 4 | 23.6K | 60.8% | 1 |
| Feb 2026 | 2.6K | 6.9% | 4 | 22.6K | 60.3% | 1 |
| Mar 2026 | 3.2K | 8.7% | 3 | 22.6K | 61.1% | 1 |
| Apr 2026 | 4.8K | 11.6% | 3 | 22.6K | 54.5% | 1 |
| May 2026 | 2.9K | 7.5% | 4 | 23.6K | 60.8% | 1 |
| Jun 2026 | 2.5K | 6.8% | 4 | 22.5K | 61.8% | 1 |
| Jul 2026 | 2.5K | 7.3% | 4 | 19.2K | 56.4% | 1 |
| Aug 2026 | 2.3K | 6.6% | 3 | 23.5K | 66.9% | 1 |
| Sep 2026 | 2.4K | 6.7% | 4 | 23.5K | 65.8% | 1 |

## How each brand is measured

Brandwave collects information about searches that people make online using Softr’s and Zendo’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Softr**: Measured on the search terms “softr client portal” and “softr io”, summed into one figure.
- **Zendo**: Measured on the search terms “zendo”, “zendo app”, “zendo client portal” and “zendo software”, summed into one figure.

- [Softr profile](/demand/global-en/brands/softr)
- [Zendo profile](/demand/global-en/brands/zendo)
- [All agency client portal platforms worldwide](/demand/global-en/categories/agency-client-portal-platforms): The set both shares are measured inside, 7 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Softr or Zendo more popular in search?

In September 2026, Zendo had more branded searches than Softr among agency client portal platforms worldwide. Zendo had about 23,500 branded searches, while Softr had 2,380. Zendo made up 65.8% of all agency client portal platform searches we track, and Softr accounted for 6.7%.

## Cite this page

Brandwave. "Softr vs Zendo: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/softr-vs-zendo

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/softr-vs-zendo. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
