---
title: "SOAR Running vs Tracksmith: Which is more popular by branded search?"
description: "Which is more popular in search, SOAR Running or Tracksmith? Compare estimated monthly branded-search demand and Share of Search inside the Specialist running apparel brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/soar-running-vs-tracksmith"
publisher: "Brandwave"
---

# SOAR Running vs Tracksmith: Which is more popular by branded search?

Which is more popular in search, SOAR Running or Tracksmith? Compare estimated monthly branded-search demand and Share of Search inside the Specialist running apparel brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: SOAR Running and Tracksmith
- **Competitive set**: Specialist running apparel brands
- **Market**: Global
- **Month measured**: Aug 2026
- **SOAR Running Share of Search**: 6.3%
- **Tracksmith Share of Search**: 19.1%

## Which is more popular in search, SOAR Running or Tracksmith?

- In August 2026, Tracksmith had more branded searches than SOAR Running among specialist running apparel brands worldwide. Tracksmith was estimated to have 67.4K branded searches compared to SOAR Running’s 22.3K, and held a 19.1% Share of Search versus SOAR Running’s 6.3%.
- Tracksmith was ahead of SOAR Running in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, SOAR Running’s estimated Share of Search among specialist running apparel brands worldwide held steady at 6.3%, and its estimated monthly branded searches moved from 18.2K to 22.3K.
- Across the 11 months ending August 2026, Tracksmith’s estimated Share of Search among specialist running apparel brands worldwide moved from 22.8% to 19.1%, and its estimated monthly branded searches moved from 66.2K to 67.4K.

## How did search popularity change for specialist running apparel brands worldwide in August 2026?

- In August 2026, Tracksmith lost estimated Share of Search among specialist running apparel brands worldwide, from 21.7% to 19.1%.
- SOAR Running’s estimated Share of Search among specialist running apparel brands worldwide has gained ground for 3 months in a row, from 5.4% to 6.3% in August 2026.

## Month by month

| Month | SOAR Running estimated searches | SOAR Running Share of Search | SOAR Running rank | Tracksmith estimated searches | Tracksmith Share of Search | Tracksmith rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 18.2K | 6.3% | 5 | 66.2K | 22.8% | 2 |
| Nov 2025 | 18.2K | 5.8% | 5 | 97.4K | 30.9% | 1 |
| Dec 2025 | 18.2K | 7.1% | 5 | 66.2K | 25.8% | 2 |
| Jan 2026 | 14.9K | 5.9% | 5 | 66.1K | 26.4% | 2 |
| Feb 2026 | 14.9K | 6.2% | 5 | 54.1K | 22.5% | 2 |
| Mar 2026 | 22.3K | 7.4% | 5 | 56.3K | 18.8% | 3 |
| Apr 2026 | 22.3K | 6.2% | 5 | 82.3K | 22.9% | 2 |
| May 2026 | 18.2K | 5.4% | 5 | 56.4K | 16.7% | 4 |
| Jun 2026 | 18.2K | 5.5% | 5 | 55.1K | 16.7% | 3 |
| Jul 2026 | 18.2K | 5.9% | 5 | 67.3K | 21.7% | 3 |
| Aug 2026 | 22.3K | 6.3% | 5 | 67.4K | 19.1% | 3 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using SOAR Running’s and Tracksmith’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **SOAR Running**: Measured on the search terms “soar running”, “soar running clothing” and “soarrunning”, summed into one figure.
- **Tracksmith**: Measured on the search terms “tracksmith”, “tracksmith apparel”, “tracksmith clothing” and “tracksmith running”, summed into one figure.

- [SOAR Running profile](/demand/global-en/brands/soar-running)
- [Tracksmith profile](/demand/global-en/brands/tracksmith)
- [All specialist running apparel brands worldwide](/demand/global-en/categories/running-apparel): The set both shares are measured inside, 6 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, SOAR Running or Tracksmith?

In August 2026, Tracksmith had more branded searches than SOAR Running among specialist running apparel brands worldwide. Tracksmith was estimated to have 67.4K branded searches compared to SOAR Running’s 22.3K, and held a 19.1% Share of Search versus SOAR Running’s 6.3%.

## Cite this page

Brandwave. "SOAR Running vs Tracksmith: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/soar-running-vs-tracksmith

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/soar-running-vs-tracksmith. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
