---
title: "SmartSites vs VaynerMedia: Which is searched more?"
description: "Is SmartSites or VaynerMedia more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Social media marketing agencies set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/smartsites-vs-vaynermedia"
publisher: "Brandwave"
---

# SmartSites vs VaynerMedia: Which is searched more?

Is SmartSites or VaynerMedia more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Social media marketing agencies set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: SmartSites and VaynerMedia
- **Competitive set**: Social media marketing agencies
- **Market**: Global
- **Month measured**: Sep 2026
- **SmartSites Share of Search**: 13%
- **VaynerMedia Share of Search**: 29.1%

## Is SmartSites or VaynerMedia more popular in search?

- In September 2026, VaynerMedia had more branded searches than SmartSites among social media marketing agencies worldwide. VaynerMedia had about 12,100 branded searches, while SmartSites had 5,400. VaynerMedia made up 29.1% of all social media marketing agency searches we track, and SmartSites accounted for 13%.
- VaynerMedia was ahead of SmartSites in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, SmartSites’ share of searches among social media marketing agencies worldwide moved from 10.1% to 13%, and its estimated monthly branded searches held steady at 5.4K.
- Across the 12 months ending September 2026, VaynerMedia’s share of searches among social media marketing agencies worldwide moved from 27.8% to 29.1%, and its estimated monthly branded searches moved from 14.8K to 12.1K.

## Top social media marketing agencies in ChatGPT and Google AI Overviews

In three ChatGPT questions, SmartSites appeared in all three answers. VaynerMedia was mentioned in one out of three: in one of the three ChatGPT answers. SmartSites and VaynerMedia were each listed first in one of the two answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | All answers that named it |
| --- | --- | --- | --- |
| Sociallyin | 1st | 2 of 3 | 2 of 3 |
| SmartSites | 2nd | 3 of 3 | 3 of 3 |
| VaynerMedia | 3rd | 1 of 3 | 1 of 3 |
| Movers and Shakers | Not ranked | 0 of 3 | 0 of 3 |
| Tinuiti | Not ranked | 0 of 3 | 0 of 3 |
| Wpromote | Not ranked | 0 of 3 | 0 of 3 |
| SocialChain | Not ranked | 0 of 3 | 0 of 3 |

## Every AI answer about social media marketing agencies

- Asked ChatGPT "Which social media marketing agency should I hire?": 1. SmartSites
- Asked ChatGPT "What are the best social media marketing agencies?": 1. Sociallyin, 2. VaynerMedia, 3. SmartSites
- Asked ChatGPT "What's the best social media marketing agency for a growing brand?": 1. Sociallyin, 2. SmartSites

Not named in any answer: Movers and Shakers, Tinuiti, Wpromote and SocialChain.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026.

## How did search popularity change for social media marketing agencies worldwide in September 2026?

- In September 2026, SmartSites overtook Wpromote to rank 4th among social media marketing agencies worldwide, with 13% of the searches.
- In September 2026, VaynerMedia lost share of searches among social media marketing agencies worldwide, from 30.1% to 29.1%.

## Month by month

| Month | SmartSites estimated searches | SmartSites Share of Search | SmartSites rank | VaynerMedia estimated searches | VaynerMedia Share of Search | VaynerMedia rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 5.4K | 10.1% | 5 | 14.8K | 27.8% | 1 |
| Nov 2025 | 5.4K | 11% | 4 | 14.8K | 30.1% | 1 |
| Dec 2025 | 4.4K | 9.3% | 5 | 14.8K | 31.4% | 1 |
| Jan 2026 | 5.4K | 9.9% | 6 | 18.1K | 33.2% | 1 |
| Feb 2026 | 5.4K | 11.2% | 5 | 14.8K | 30.7% | 1 |
| Mar 2026 | 5.4K | 10.2% | 5 | 18.1K | 34% | 1 |
| Apr 2026 | 5.4K | 10% | 4 | 18.1K | 33.4% | 1 |
| May 2026 | 4.4K | 8.1% | 5 | 14.8K | 27.2% | 2 |
| Jun 2026 | 4.4K | 9.1% | 5 | 12.1K | 25% | 2 |
| Jul 2026 | 4.4K | 9.9% | 5 | 12.1K | 27.3% | 1 |
| Aug 2026 | 3.6K | 9% | 5 | 12.1K | 30.1% | 1 |
| Sep 2026 | 5.4K | 13% | 4 | 12.1K | 29.1% | 1 |

## How each brand is measured

Brandwave collects information about searches that people make online using SmartSites’ and VaynerMedia’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **SmartSites**: Measured on the search term “smartsites”.
- **VaynerMedia**: Measured on the search term “vaynermedia”.

- [SmartSites profile](/demand/global-en/brands/smartsites)
- [VaynerMedia profile](/demand/global-en/brands/vaynermedia)
- [All social media marketing agencies worldwide](/demand/global-en/categories/social-media-marketing-agencies): The set both shares are measured inside, 7 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is SmartSites or VaynerMedia more popular in search?

In September 2026, VaynerMedia had more branded searches than SmartSites among social media marketing agencies worldwide. VaynerMedia had about 12,100 branded searches, while SmartSites had 5,400. VaynerMedia made up 29.1% of all social media marketing agency searches we track, and SmartSites accounted for 13%.

## Cite this page

Brandwave. "SmartSites vs VaynerMedia: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/smartsites-vs-vaynermedia

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/smartsites-vs-vaynermedia. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
