--- title: "Slack vs Trello: Which is searched more?" description: "Is Slack or Trello more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Team collaboration platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/compare/slack-vs-trello" publisher: "Brandwave" --- # Slack vs Trello: Which is searched more? Is Slack or Trello more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Team collaboration platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Slack and Trello - **Competitive set**: Team collaboration platforms - **Market**: Global - **Month measured**: Sep 2026 - **Slack Share of Search**: 23.9% - **Trello Share of Search**: 15% ## Is Slack or Trello more popular in search? - In September 2026, Slack had more branded searches than Trello among team collaboration platforms worldwide. Slack had about 4.1 million branded searches, while Trello had 2.6 million. Slack made up 23.9% of all team collaboration platform searches we track, and Trello accounted for 15%. - Slack was ahead of Trello in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Slack’s share of searches among team collaboration platforms worldwide moved from 22.8% to 23.9%, and its estimated monthly branded searches held steady at 4.1M. - Across the 12 months ending September 2026, Trello’s share of searches among team collaboration platforms worldwide moved from 15.7% to 15%, and its estimated monthly branded searches moved from 2.8M to 2.6M. ## Top team collaboration platforms in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Slack appeared in all five answers. Trello was mentioned in two out of five: not in any of the three ChatGPT answers, but in both Google AI Overviews. Slack was listed before Trello in every answer. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Slack | 1st | 3 of 3 | 2 of 2 | 5 of 5 | | Microsoft Teams | 2nd | 3 of 3 | 2 of 2 | 5 of 5 | | ClickUp | 3rd | 3 of 3 | 2 of 2 | 5 of 5 | | Asana | 4th | 3 of 3 | 2 of 2 | 5 of 5 | | monday work management | 5th | 1 of 3 | 2 of 2 | 3 of 5 | | Notion | 6th | 3 of 3 | 2 of 2 | 5 of 5 | | Google Workspace | 7th | 2 of 3 | 2 of 2 | 4 of 5 | | Zoom | 8th | 0 of 3 | 2 of 2 | 2 of 5 | | Trello | 9th | 0 of 3 | 2 of 2 | 2 of 5 | | Miro | 10th | 0 of 3 | 2 of 2 | 2 of 5 | ## Every AI answer about team collaboration platforms - Asked ChatGPT "Which team collaboration platform should I use?": 1. Slack, 2. Microsoft Teams, 3. ClickUp, 4. Asana, 5. Notion, 6. Google Workspace - Asked ChatGPT "What are the best team collaboration platforms?": 1. Slack, 2. Microsoft Teams, 3. Google Workspace, 4. Asana, 5. ClickUp, 6. Notion, 7. monday work management - Asked ChatGPT "What's the best team collaboration platform for a small team?": 1. ClickUp, 2. Slack, 3. Microsoft Teams, 4. Asana, 5. Notion - Searched Google, AI Overview "team collaboration platforms": 1. Slack, 2. Microsoft Teams, 3. Zoom, 4. monday work management, 5. Asana, 6. ClickUp, 7. Trello, 8. Notion, 9. Google Workspace, 10. Miro - Searched Google, AI Overview "collaboration tools for teams": 1. Slack, 2. Microsoft Teams, 3. Asana, 4. monday work management, 5. ClickUp, 6. Trello, 7. Notion, 8. Google Workspace, 9. Zoom, 10. Miro Brands are listed in the order each answer named them. The answers were collected in the United States on October 19, 2026. ## How did search popularity change for team collaboration platforms worldwide in September 2026? - In September 2026, Microsoft Teams overtook Slack to become the leader among team collaboration platforms worldwide, with 23.9% of the searches. - In September 2026, Trello gained share of searches among team collaboration platforms worldwide, from 14.4% to 15%. ## Month by month | Month | Slack estimated searches | Slack Share of Search | Slack rank | Trello estimated searches | Trello Share of Search | Trello rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 4.1M | 22.8% | 2 | 2.8M | 15.7% | 3 | | Nov 2025 | 3.4M | 20.6% | 2 | 2.8M | 17.4% | 3 | | Dec 2025 | 3.4M | 24.3% | 1 | 2.3M | 16.8% | 3 | | Jan 2026 | 3.4M | 21.9% | 2 | 2.3M | 15.2% | 3 | | Feb 2026 | 3.4M | 21.8% | 2 | 2.3M | 15.1% | 3 | | Mar 2026 | 4.1M | 22.8% | 2 | 2.9M | 15.9% | 3 | | Apr 2026 | 3.4M | 21.3% | 2 | 2.3M | 14.9% | 3 | | May 2026 | 3.4M | 23.1% | 1 | 2.4M | 16.5% | 3 | | Jun 2026 | 3.4M | 23.1% | 1 | 2.4M | 16.5% | 3 | | Jul 2026 | 3.4M | 24.3% | 1 | 2M | 14.4% | 3 | | Aug 2026 | 3.4M | 24.3% | 1 | 2M | 14.4% | 3 | | Sep 2026 | 4.1M | 23.9% | 2 | 2.6M | 15% | 3 | ## How each brand is measured Brandwave collects information about searches that people make online using Slack’s and Trello’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Slack**: Measured on the search term “slack”. - **Trello**: Measured on the search terms “atlassian trello”, “Trello”, “trello app”, “trello atlassian”, “trello board”, “trello boards”, “trello desktop”, “trello kanban”, “trello kanban board”, “trello power ups”, “trello project management”, “trello project management software”, “trello templates” and “trelloboard”, summed into one figure. - [Slack profile](/demand/global-en/brands/slack) - [Trello profile](/demand/global-en/brands/trello) - [All team collaboration platforms worldwide](/demand/global-en/categories/team-collaboration-platforms): The set both shares are measured inside, 10 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Slack or Trello more popular in search? In September 2026, Slack had more branded searches than Trello among team collaboration platforms worldwide. Slack had about 4.1 million branded searches, while Trello had 2.6 million. Slack made up 23.9% of all team collaboration platform searches we track, and Trello accounted for 15%. ## Cite this page Brandwave. "Slack vs Trello: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/slack-vs-trello This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/slack-vs-trello. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.