---
title: "Sitecore vs Umbraco: Which is more popular by branded search?"
description: "Which is more popular in search, Sitecore or Umbraco? Compare estimated monthly branded-search demand and Share of Search inside the CMS platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/sitecore-vs-umbraco"
publisher: "Brandwave"
---

# Sitecore vs Umbraco: Which is more popular by branded search?

Which is more popular in search, Sitecore or Umbraco? Compare estimated monthly branded-search demand and Share of Search inside the CMS platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Sitecore and Umbraco
- **Competitive set**: CMS platforms
- **Market**: Global
- **Month measured**: Aug 2026
- **Sitecore Share of Search**: 0.09%
- **Umbraco Share of Search**: 0.2%

## Which is more popular in search, Sitecore or Umbraco?

- In August 2026, Umbraco had more branded searches than Sitecore among CMS platforms worldwide. Umbraco was estimated to have 2.9K branded searches compared to Sitecore’s 1.3K, and held a 0.2% Share of Search versus Sitecore’s 0.09%.
- Umbraco was ahead of Sitecore in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Sitecore’s estimated Share of Search among CMS platforms worldwide moved from 0.07% to 0.09%, and its estimated monthly branded searches moved from 1.9K to 1.3K.
- Across the 11 months ending August 2026, Umbraco’s estimated Share of Search among CMS platforms worldwide moved from 0.17% to 0.2%, and its estimated monthly branded searches moved from 4.4K to 2.9K.

## How did search popularity change for CMS platforms worldwide in August 2026?

- Estimated monthly branded searches for Umbraco worldwide fell 34.1% over 11 measured months, from 4.4K to 2.9K in August 2026.
- Estimated monthly branded searches for Sitecore worldwide fell 31.6% over 11 measured months, from 1.9K to 1.3K in August 2026.

## Month by month

| Month | Sitecore estimated searches | Sitecore Share of Search | Sitecore rank | Umbraco estimated searches | Umbraco Share of Search | Umbraco rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 1.9K | 0.07% | 5 | 4.4K | 0.17% | 4 |
| Nov 2025 | 1.6K | 0.08% | 5 | 3.6K | 0.17% | 4 |
| Dec 2025 | 1.6K | 0.08% | 5 | 2.9K | 0.14% | 4 |
| Jan 2026 | 1.9K | 0.09% | 5 | 3.6K | 0.17% | 4 |
| Feb 2026 | 1.9K | 0.09% | 5 | 3.6K | 0.17% | 4 |
| Mar 2026 | 1.9K | 0.09% | 5 | 4.4K | 0.2% | 4 |
| Apr 2026 | 1.9K | 0.09% | 5 | 3.6K | 0.17% | 4 |
| May 2026 | 1.6K | 0.09% | 5 | 3.6K | 0.2% | 4 |
| Jun 2026 | 1.6K | 0.09% | 5 | 3.6K | 0.2% | 4 |
| Jul 2026 | 1.6K | 0.11% | 5 | 3.6K | 0.24% | 4 |
| Aug 2026 | 1.3K | 0.09% | 5 | 2.9K | 0.2% | 4 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Sitecore’s and Umbraco’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Sitecore**: Measured on the search term “sitecore cms”.
- **Umbraco**: Measured on the search term “umbraco cms”.

- [Sitecore profile](/demand/global-en/brands/sitecore)
- [Umbraco profile](/demand/global-en/brands/umbraco)
- [All CMS platforms worldwide](/demand/global-en/categories/cms-platforms): The set both shares are measured inside, 6 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Sitecore or Umbraco?

In August 2026, Umbraco had more branded searches than Sitecore among CMS platforms worldwide. Umbraco was estimated to have 2.9K branded searches compared to Sitecore’s 1.3K, and held a 0.2% Share of Search versus Sitecore’s 0.09%.

## Cite this page

Brandwave. "Sitecore vs Umbraco: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/sitecore-vs-umbraco

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/sitecore-vs-umbraco. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.