---
title: "Sift vs Signifyd: Which is more popular by branded search?"
description: "Which is more popular in search, Sift or Signifyd? Compare estimated monthly branded-search demand and Share of Search inside the Fraud detection platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/sift-vs-signifyd"
publisher: "Brandwave"
---

# Sift vs Signifyd: Which is more popular by branded search?

Which is more popular in search, Sift or Signifyd? Compare estimated monthly branded-search demand and Share of Search inside the Fraud detection platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Sift and Signifyd
- **Competitive set**: Fraud detection platforms
- **Market**: Global
- **Month measured**: Aug 2026
- **Sift Share of Search**: 2%
- **Signifyd Share of Search**: 28.7%

## Which is more popular in search, Sift or Signifyd?

- In August 2026, Signifyd had more branded searches than Sift among fraud detection platforms worldwide. Signifyd was estimated to have 8.3K branded searches compared to Sift’s 590, and held a 28.7% Share of Search versus Sift’s 2%.
- Signifyd was ahead of Sift in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Sift’s estimated Share of Search among fraud detection platforms worldwide moved from 3.4% to 2%, and its estimated monthly branded searches moved from 1K to 590.
- Across the 11 months ending August 2026, Signifyd’s estimated Share of Search among fraud detection platforms worldwide moved from 18.8% to 28.7%, and its estimated monthly branded searches moved from 5.5K to 8.3K.

## How did search popularity change for fraud detection platforms worldwide in August 2026?

- In August 2026, Signifyd lost estimated Share of Search among fraud detection platforms worldwide, from 32.7% to 28.7%.
- Estimated monthly branded searches for Sift worldwide fell 41% over 11 measured months, from 1K to 590 in August 2026.

## Month by month

| Month | Sift estimated searches | Sift Share of Search | Sift rank | Signifyd estimated searches | Signifyd Share of Search | Signifyd rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 1K | 3.4% | 5 | 5.5K | 18.8% | 3 |
| Nov 2025 | 880 | 3.3% | 5 | 4.4K | 16.4% | 3 |
| Dec 2025 | 720 | 2.7% | 5 | 4.5K | 16.9% | 3 |
| Jan 2026 | 880 | 3% | 5 | 4.5K | 15.3% | 3 |
| Feb 2026 | 720 | 2.9% | 5 | 4.5K | 18% | 3 |
| Mar 2026 | 1K | 3.6% | 5 | 5.5K | 19.5% | 3 |
| Apr 2026 | 880 | 3.4% | 5 | 5.5K | 21% | 3 |
| May 2026 | 720 | 2.9% | 5 | 4.5K | 18% | 3 |
| Jun 2026 | 720 | 2.4% | 5 | 10K | 33.1% | 2 |
| Jul 2026 | 590 | 1.9% | 5 | 10.1K | 32.7% | 2 |
| Aug 2026 | 590 | 2% | 5 | 8.3K | 28.7% | 2 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Sift’s and Signifyd’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Sift**: Measured on the search term “sift science”.
- **Signifyd**: Measured on the search terms “signifyd”, “signifyd app” and “signifyd com”, summed into one figure.

- [Sift profile](/demand/global-en/brands/sift)
- [Signifyd profile](/demand/global-en/brands/signifyd)
- [All fraud detection platforms worldwide](/demand/global-en/categories/fraud-detection-platforms): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Sift or Signifyd?

In August 2026, Signifyd had more branded searches than Sift among fraud detection platforms worldwide. Signifyd was estimated to have 8.3K branded searches compared to Sift’s 590, and held a 28.7% Share of Search versus Sift’s 2%.

## Cite this page

Brandwave. "Sift vs Signifyd: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/sift-vs-signifyd

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/sift-vs-signifyd. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.