---
title: "SerpApi vs Tavily: Which is searched more?"
description: "Is SerpApi or Tavily more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Search API platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/serpapi-vs-tavily"
publisher: "Brandwave"
---

# SerpApi vs Tavily: Which is searched more?

Is SerpApi or Tavily more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Search API platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: SerpApi and Tavily
- **Competitive set**: Search API platforms
- **Market**: Global
- **Month measured**: Sep 2026
- **SerpApi Share of Search**: 14.4%
- **Tavily Share of Search**: 21.4%

## Is SerpApi or Tavily more popular in search?

- In September 2026, Tavily had more branded searches than SerpApi among search API platforms worldwide. Tavily had about 110,000 branded searches, while SerpApi had 74,000. Tavily made up 21.4% of all search API platform searches we track, and SerpApi accounted for 14.4%.
- The lead changed hands once in the 12 months ending September 2026: Tavily took it in February 2026.
- Across the 12 months ending September 2026, SerpApi’s share of searches among search API platforms worldwide moved from 18.6% to 14.4%, and its estimated monthly branded searches held steady at 74K.
- Across the 12 months ending September 2026, Tavily’s share of searches among search API platforms worldwide moved from 12.4% to 21.4%, and its estimated monthly branded searches moved from 49.5K to 110K.

## Top search API platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, SerpApi was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. Tavily was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. SerpApi and Tavily were each listed first in two of the four answers that named either.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Tavily | 1st | 2 of 3 | 1 of 2 | 3 of 5 |
| SerpApi | 1st | 2 of 3 | 2 of 2 | 4 of 5 |
| Exa | 3rd | 2 of 3 | 1 of 2 | 3 of 5 |
| Serper | 4th | 1 of 3 | 2 of 2 | 3 of 5 |
| Brave Search API | 5th | 2 of 3 | 1 of 2 | 3 of 5 |
| Firecrawl | 6th | 1 of 3 | 2 of 2 | 3 of 5 |
| Algolia | 7th | 1 of 3 | 0 of 2 | 1 of 5 |
| Typesense | 8th | 1 of 3 | 0 of 2 | 1 of 5 |
| Meilisearch | 9th | 1 of 3 | 0 of 2 | 1 of 5 |
| Elastic | 10th | 0 of 3 | 1 of 2 | 1 of 5 |
| OpenSearch | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about search API platforms

- Asked ChatGPT "Which search API platform should I use?": 1. Tavily, 2. Exa, 3. Brave Search API, 4. SerpApi
- Asked ChatGPT "What are the best search API platforms?": 1. Tavily, 2. Exa, 3. Brave Search API, 4. SerpApi, 5. Serper, 6. Firecrawl
- Asked ChatGPT "What's the best search API platform for site search?": 1. Algolia, 2. Typesense, 3. Meilisearch
- Searched Google, AI Overview "search api platform": 1. Firecrawl, 2. SerpApi, 3. Serper, 4. Elastic
- Searched Google, AI Overview "best search api": 1. Serper, 2. SerpApi, 3. Brave Search API, 4. Exa, 5. Tavily, 6. Firecrawl

Not named in any answer: OpenSearch.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026.

## How did search popularity change for search API platforms worldwide in September 2026?

- In September 2026, SerpApi gained share of searches among search API platforms worldwide, from 11.7% to 14.4%.
- Estimated monthly branded searches for Tavily worldwide rose 122.2% over 12 measured months, from 49.5K to 110K in September 2026.

## Month by month

| Month | SerpApi estimated searches | SerpApi Share of Search | SerpApi rank | Tavily estimated searches | Tavily Share of Search | Tavily rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 74K | 18.6% | 2 | 49.5K | 12.4% | 5 |
| Nov 2025 | 74K | 19.8% | 1 | 49.5K | 13.2% | 5 |
| Dec 2025 | 90.5K | 23% | 1 | 49.5K | 12.6% | 4 |
| Jan 2026 | 90.5K | 18% | 2 | 74K | 14.7% | 3 |
| Feb 2026 | 90.5K | 15.4% | 4 | 110K | 18.8% | 2 |
| Mar 2026 | 90.5K | 12.6% | 4 | 165K | 22.9% | 2 |
| Apr 2026 | 90.5K | 13.5% | 3 | 135K | 20.2% | 2 |
| May 2026 | 74K | 12.5% | 3 | 135K | 22.8% | 2 |
| Jun 2026 | 74K | 12.6% | 3 | 135K | 23.1% | 2 |
| Jul 2026 | 74K | 14.2% | 3 | 110K | 21.1% | 2 |
| Aug 2026 | 60.5K | 11.7% | 3 | 110K | 21.2% | 2 |
| Sep 2026 | 74K | 14.4% | 3 | 110K | 21.4% | 2 |

## How each brand is measured

Brandwave collects information about searches that people make online using SerpApi’s and Tavily’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **SerpApi**: Measured on the search term “serpapi”.
- **Tavily**: Measured on the search term “tavily”.

- [SerpApi profile](/demand/global-en/brands/serpapi)
- [Tavily profile](/demand/global-en/brands/tavily)
- [All search API platforms worldwide](/demand/global-en/categories/search-api-platforms): The set both shares are measured inside, 11 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is SerpApi or Tavily more popular in search?

In September 2026, Tavily had more branded searches than SerpApi among search API platforms worldwide. Tavily had about 110,000 branded searches, while SerpApi had 74,000. Tavily made up 21.4% of all search API platform searches we track, and SerpApi accounted for 14.4%.

## Cite this page

Brandwave. "SerpApi vs Tavily: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/serpapi-vs-tavily

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/serpapi-vs-tavily. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
