---
title: "SentinelOne vs Sophos: Which is more popular by branded search?"
description: "Which is more popular in search, SentinelOne or Sophos? Compare estimated monthly branded-search demand and Share of Search inside the Endpoint security software set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/sentinelone-vs-sophos"
publisher: "Brandwave"
---

# SentinelOne vs Sophos: Which is more popular by branded search?

Which is more popular in search, SentinelOne or Sophos? Compare estimated monthly branded-search demand and Share of Search inside the Endpoint security software set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: SentinelOne and Sophos
- **Competitive set**: Endpoint security software
- **Market**: Global
- **Month measured**: Aug 2026
- **SentinelOne Share of Search**: 7.1%
- **Sophos Share of Search**: 10.3%

## Which is more popular in search, SentinelOne or Sophos?

- In August 2026, Sophos had more branded searches than SentinelOne among endpoint security software worldwide. Sophos was estimated to have 135K branded searches compared to SentinelOne’s 93.7K, and held a 10.3% Share of Search versus SentinelOne’s 7.1%.
- Sophos was ahead of SentinelOne in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, SentinelOne’s estimated Share of Search among endpoint security software worldwide moved from 6.8% to 7.1%, and its estimated monthly branded searches moved from 114K to 93.7K.
- Across the 11 months ending August 2026, Sophos’ estimated Share of Search among endpoint security software worldwide moved from 9.9% to 10.3%, and its estimated monthly branded searches moved from 165K to 135K.

## How did search popularity change for endpoint security software worldwide in August 2026?

- Estimated monthly branded searches for Sophos worldwide fell 18.2% over 11 measured months, from 165K to 135K in August 2026.
- Estimated monthly branded searches for SentinelOne worldwide fell 17.7% over 11 measured months, from 114K to 93.7K in August 2026.

## Month by month

| Month | SentinelOne estimated searches | SentinelOne Share of Search | SentinelOne rank | Sophos estimated searches | Sophos Share of Search | Sophos rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 114K | 6.8% | 5 | 165K | 9.9% | 4 |
| Nov 2025 | 94.2K | 6.1% | 5 | 135K | 8.8% | 4 |
| Dec 2025 | 94K | 6.6% | 5 | 135K | 9.5% | 4 |
| Jan 2026 | 94.3K | 6.1% | 5 | 135K | 8.8% | 4 |
| Feb 2026 | 94.4K | 6.9% | 5 | 135K | 9.9% | 4 |
| Mar 2026 | 114K | 7.3% | 5 | 135K | 8.6% | 4 |
| Apr 2026 | 94.5K | 6.8% | 5 | 135K | 9.7% | 4 |
| May 2026 | 94K | 7.1% | 5 | 135K | 10.1% | 4 |
| Jun 2026 | 93.9K | 7.2% | 5 | 135K | 10.4% | 4 |
| Jul 2026 | 93.8K | 6.9% | 5 | 135K | 9.9% | 4 |
| Aug 2026 | 93.7K | 7.1% | 5 | 135K | 10.3% | 4 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using SentinelOne’s and Sophos’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **SentinelOne**: Measured on the search terms “antivirus sentinelone”, “sentinelone”, “sentinelone antivirus”, “sentinelone app”, “sentinelone com”, “sentinelone endpoint security”, “sentinelone singularity” and “sentinelone software”, summed into one figure.
- **Sophos**: Measured on the search term “sophos”.

- [SentinelOne profile](/demand/global-en/brands/sentinelone)
- [Sophos profile](/demand/global-en/brands/sophos)
- [All endpoint security software worldwide](/demand/global-en/categories/endpoint-security-software): The set both shares are measured inside, 6 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, SentinelOne or Sophos?

In August 2026, Sophos had more branded searches than SentinelOne among endpoint security software worldwide. Sophos was estimated to have 135K branded searches compared to SentinelOne’s 93.7K, and held a 10.3% Share of Search versus SentinelOne’s 7.1%.

## Cite this page

Brandwave. "SentinelOne vs Sophos: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/sentinelone-vs-sophos

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/sentinelone-vs-sophos. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.