--- title: "Selkirk vs Vatic Pro: Which is searched more?" description: "Is Selkirk or Vatic Pro more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Pickleball brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/compare/selkirk-vs-vatic-pro" publisher: "Brandwave" --- # Selkirk vs Vatic Pro: Which is searched more? Is Selkirk or Vatic Pro more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Pickleball brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Selkirk and Vatic Pro - **Competitive set**: Pickleball brands - **Market**: Global - **Month measured**: Sep 2026 - **Selkirk Share of Search**: 9.1% - **Vatic Pro Share of Search**: 26.4% ## Is Selkirk or Vatic Pro more popular in search? - In September 2026, Vatic Pro had more branded searches than Selkirk among pickleball brands worldwide. Vatic Pro had about 23,500 branded searches, while Selkirk had 8,100. Vatic Pro made up 26.4% of all pickleball brand searches we track, and Selkirk accounted for 9.1%. - Vatic Pro was ahead of Selkirk in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Selkirk’s share of searches among pickleball brands worldwide moved from 8% to 9.1%, and its estimated monthly branded searches moved from 5.4K to 8.1K. - Across the 12 months ending September 2026, Vatic Pro’s share of searches among pickleball brands worldwide moved from 20.2% to 26.4%, and its estimated monthly branded searches moved from 13.7K to 23.5K. ## Top pickleball brands in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Selkirk appeared in all five answers. Vatic Pro was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Selkirk was listed before Vatic Pro in four out of five answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | JOOLA | 1st | 3 of 3 | 2 of 2 | 5 of 5 | | Selkirk | 2nd | 3 of 3 | 2 of 2 | 5 of 5 | | CRBN | 3rd | 2 of 3 | 2 of 2 | 4 of 5 | | Vatic Pro | 4th | 3 of 3 | 1 of 2 | 4 of 5 | | Six Zero | 5th | 1 of 3 | 2 of 2 | 3 of 5 | | Gearbox | 6th | 1 of 3 | 1 of 2 | 2 of 5 | | Franklin | 7th | 1 of 3 | 2 of 2 | 3 of 5 | | Onix | 8th | 0 of 3 | 1 of 2 | 1 of 5 | ## Every AI answer about pickleball brands - Asked ChatGPT "Which pickleball brand should I buy?": 1. Vatic Pro, 2. JOOLA, 3. Selkirk, 4. CRBN - Asked ChatGPT "What are the best pickleball brands?": 1. JOOLA, 2. Selkirk, 3. CRBN, 4. Six Zero, 5. Vatic Pro, 6. Franklin, 7. Gearbox - Asked ChatGPT "What's the best pickleball brand for court play?": 1. JOOLA, 2. Selkirk, 3. Vatic Pro - Searched Google, AI Overview "pickleball brands": 1. JOOLA, 2. Selkirk, 3. CRBN, 4. Gearbox, 5. Six Zero, 6. Vatic Pro, 7. Franklin, 8. Onix - Searched Google, AI Overview "popular pickleball brand": 1. JOOLA, 2. Selkirk, 3. CRBN, 4. Six Zero, 5. Franklin Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026. ## How did search popularity change for pickleball brands worldwide in September 2026? - In September 2026, Vatic Pro gained share of searches among pickleball brands worldwide, from 25.4% to 26.4%. - In September 2026, Selkirk rose from 6th to 5th among pickleball brands worldwide. ## Month by month | Month | Selkirk estimated searches | Selkirk Share of Search | Selkirk rank | Vatic Pro estimated searches | Vatic Pro Share of Search | Vatic Pro rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 5.4K | 8% | 7 | 13.7K | 20.2% | 1 | | Nov 2025 | 6.6K | 7.8% | 6 | 16.7K | 19.6% | 1 | | Dec 2025 | 8.1K | 11.3% | 6 | 13.7K | 19.1% | 1 | | Jan 2026 | 9.9K | 12.8% | 4 | 14.5K | 18.7% | 2 | | Feb 2026 | 8.1K | 13% | 5 | 12.3K | 19.7% | 1 | | Mar 2026 | 9.9K | 13.1% | 5 | 15K | 19.8% | 1 | | Apr 2026 | 9.9K | 12.5% | 5 | 16.5K | 20.8% | 1 | | May 2026 | 9.9K | 12.2% | 6 | 16.5K | 20.3% | 1 | | Jun 2026 | 6.6K | 8.5% | 6 | 16.5K | 21.1% | 1 | | Jul 2026 | 8.1K | 10.3% | 6 | 17.5K | 22.1% | 1 | | Aug 2026 | 8.1K | 8.7% | 6 | 23.5K | 25.4% | 1 | | Sep 2026 | 8.1K | 9.1% | 5 | 23.5K | 26.4% | 1 | ## How each brand is measured Brandwave collects information about searches that people make online using Selkirk’s and Vatic Pro’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Selkirk**: Measured on the search term “selkirk pickleball”. - **Vatic Pro**: Measured on the search terms “vatic pro” and “vatic pro paddle”, summed into one figure. - [Selkirk profile](/demand/global-en/brands/selkirk) - [Vatic Pro profile](/demand/global-en/brands/vatic-pro) - [All pickleball brands worldwide](/demand/global-en/categories/pickleball-brands): The set both shares are measured inside, 8 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Selkirk or Vatic Pro more popular in search? In September 2026, Vatic Pro had more branded searches than Selkirk among pickleball brands worldwide. Vatic Pro had about 23,500 branded searches, while Selkirk had 8,100. Vatic Pro made up 26.4% of all pickleball brand searches we track, and Selkirk accounted for 9.1%. ## Cite this page Brandwave. "Selkirk vs Vatic Pro: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/selkirk-vs-vatic-pro This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/selkirk-vs-vatic-pro. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.