---
title: "Select Management Group vs Studio71: Which is searched more?"
description: "Is Select Management Group or Studio71 more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Creator representation agencies set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/select-management-group-vs-studio71"
publisher: "Brandwave"
---

# Select Management Group vs Studio71: Which is searched more?

Is Select Management Group or Studio71 more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Creator representation agencies set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Select Management Group and Studio71
- **Competitive set**: Creator representation agencies
- **Market**: Global
- **Month measured**: Sep 2026
- **Select Management Group Share of Search**: 3%
- **Studio71 Share of Search**: 40.8%

## Is Select Management Group or Studio71 more popular in search?

- In September 2026, Studio71 had more branded searches than Select Management Group among creator representation agencies worldwide. Studio71 had about 12,100 branded searches, while Select Management Group had 880. Studio71 made up 40.8% of all creator representation agency searches we track, and Select Management Group accounted for 3%.
- Studio71 was ahead of Select Management Group in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Select Management Group’s share of searches among creator representation agencies worldwide moved from 2.3% to 3%, and its estimated monthly branded searches moved from 720 to 880.
- Across the 12 months ending September 2026, Studio71’s share of searches among creator representation agencies worldwide moved from 31.4% to 40.8%, and its estimated monthly branded searches moved from 9.9K to 12.1K.

## Top creator representation agencies in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Select Management Group was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Studio71 did not appear in any of the five answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Night Media | 1st | 2 of 3 | 0 of 2 | 2 of 5 |
| Viral Nation | 2nd | 2 of 3 | 1 of 2 | 3 of 5 |
| Underscore Talent | 3rd | 1 of 3 | 0 of 2 | 1 of 5 |
| Digital Brand Architects | 4th | 2 of 3 | 0 of 2 | 2 of 5 |
| Select Management Group | 5th | 1 of 3 | 0 of 2 | 1 of 5 |
| Studio71 | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Whalar | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Village Marketing | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Gleam Futures | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about creator representation agencies

- Asked ChatGPT "Which creator representation agency should I hire?": 1. Digital Brand Architects
- Asked ChatGPT "What are the best creator representation agencies?": 1. Night Media, 2. Viral Nation, 3. Underscore Talent, 4. Digital Brand Architects, 5. Select Management Group
- Asked ChatGPT "What's the best creator representation agency for a creator career?": 1. Night Media, 2. Viral Nation
- Searched Google, AI Overview "creator management agency": 1. Viral Nation
- Searched Google, AI Overview "creator representation agency": named none of the brands we track

Not named in any answer: Studio71, Whalar, Village Marketing and Gleam Futures.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 20, 2026.

## How did search popularity change for creator representation agencies worldwide in September 2026?

- In September 2026, Studio71 lost share of searches among creator representation agencies worldwide, from 42.7% to 40.8%.
- In September 2026, Select Management Group lost share of searches among creator representation agencies worldwide, from 3.8% to 3%.

## Month by month

| Month | Select Management Group estimated searches | Select Management Group Share of Search | Select Management Group rank | Studio71 estimated searches | Studio71 Share of Search | Studio71 rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 720 | 2.3% | 7 | 9.9K | 31.4% | 1 |
| Nov 2025 | 590 | 2.3% | 7 | 8.1K | 31% | 1 |
| Dec 2025 | 720 | 2.7% | 7 | 9.9K | 36.9% | 1 |
| Jan 2026 | 1K | 2.8% | 7 | 12.1K | 33.9% | 1 |
| Feb 2026 | 880 | 2.9% | 7 | 9.9K | 32.5% | 1 |
| Mar 2026 | 880 | 2.4% | 7 | 12.1K | 33.2% | 1 |
| Apr 2026 | 720 | 2% | 7 | 14.8K | 40.1% | 1 |
| May 2026 | 720 | 2.2% | 7 | 12.1K | 37% | 1 |
| Jun 2026 | 1K | 2.4% | 7 | 18.1K | 42.9% | 1 |
| Jul 2026 | 880 | 2.8% | 7 | 12.1K | 38.7% | 1 |
| Aug 2026 | 1.3K | 3.8% | 7 | 14.8K | 42.7% | 1 |
| Sep 2026 | 880 | 3% | 7 | 12.1K | 40.8% | 1 |

## How each brand is measured

Brandwave collects information about searches that people make online using Select Management Group’s and Studio71’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Select Management Group**: Measured on the search term “select management group”.
- **Studio71**: Measured on the search terms “studio 71” and “studio71”, summed into one figure.

- [Select Management Group profile](/demand/global-en/brands/select-management-group)
- [Studio71 profile](/demand/global-en/brands/studio71)
- [All creator representation agencies worldwide](/demand/global-en/categories/creator-representation-agencies): The set both shares are measured inside, 9 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Select Management Group or Studio71 more popular in search?

In September 2026, Studio71 had more branded searches than Select Management Group among creator representation agencies worldwide. Studio71 had about 12,100 branded searches, while Select Management Group had 880. Studio71 made up 40.8% of all creator representation agency searches we track, and Select Management Group accounted for 3%.

## Cite this page

Brandwave. "Select Management Group vs Studio71: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/select-management-group-vs-studio71

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/select-management-group-vs-studio71. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
